The Online Course Show cover art

The Online Course Show

The Online Course Show

By: Jacques Hopkins
Listen for free

About this listen

 The Online Course Show is all about exchanging knowledge and helping course creators succeed. I LOVE going straight to the source and hearing people’s firsthand knowledge about what has worked for their business. And it’s always great to share my own observations and bounce ideas off other people in the same entrepreneurial space. There is something for everyone on the show. Funnel hacking, high level strategy, nitty gritty processes, book reviews, productivity tips… the list goes on. My guests and our discussions run the gamut: we leave no niche uncovered and no online course topic unexplored! Maybe you’re just starting to think about creating an online course. Or maybe you’re 15 years in with a flourishing membership and millions of YouTube views. No matter where you are in your journey, The Online Course Show is the best way to stay current on online course trends and learn from successful course creators.© 2022 Hopkins Media, LLC Economics Education Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • 267: He Tested Every Funnel: The 3 That Sell Courses Today (Featuring John Ainsworth)

    267: He Tested Every Funnel: The 3 That Sell Courses Today (Featuring John Ainsworth)
    Sep 25 2025

    What if you could stop guessing about your online course funnel—and just build the one that actually sells? In this episode, I’m joined once again by John Ainsworth of Data Driven Marketing. John’s tested countless funnels across real online course businesses and breaks down the three that are consistently working right now. Whether you're new to funnels or looking to fine-tune your current setup, this conversation is packed with practical, up-to-date strategies to help you convert more students.

    We also dive into why he rarely uses webinar funnels with clients (even though he loves them), what works better for lower-priced courses, and how high-ticket coaching offers can dramatically increase revenue—even in niches like banjo or piano. If you're feeling stuck on the funnel front, this episode will help you identify what to build next based on your price point and audience size.

    Watch the Free Workshop: https://oc.show/workshop

    Watch on YouTube: https://youtu.be/pIOYyCJiAGg
    John's Website: https://datadrivenmarketing.co/podcast/

    Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
    Apply for Coaching: https://www.theonlinecourseguy.com/coaching
    Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
    Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
    Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
    Instagram: https://www.instagram.com/theonlinecourseguy/
    Threads: https://www.threads.net/@theonlinecourseguy
    X: https://twitter.com/onlinecourseguy
    Show More Show Less
    1 hr and 1 min
  • 266: From Solo Course to Enterprise Clients like NASA & Apple (Featuring Tom Geiss)

    266: From Solo Course to Enterprise Clients like NASA & Apple (Featuring Tom Geiss)
    Aug 28 2025

    What does it take to grow an online course into a thriving company with clients like NASA and Apple? In this episode, I catch up with Tom Geiss, founder of GD&T Basics, to hear how he turned a niche engineering topic into a multimillion-dollar business. We talk about building a team, selling to enterprises, and the mindset shift from solopreneur to CEO.

    Whether you're looking to stay lean or scale big, Tom’s journey offers real inspiration and insight into what's possible with the right strategy and systems.

    Watch the Free Workshop: https://oc.show/workshop

    Watch on YouTube: https://youtu.be/01-xyiyUgME
    Guest's Website: https://www.linkedin.com/in/tom-geiss

    Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
    Apply for Coaching: https://www.theonlinecourseguy.com/coaching
    Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
    Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
    Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
    Instagram: https://www.instagram.com/theonlinecourseguy/
    Threads: https://www.threads.net/@theonlinecourseguy
    X: https://twitter.com/onlinecourseguy
    Show More Show Less
    1 hr and 15 mins
  • 265: Online Course Platform Tier List (Teachable vs Kajabi vs Thinkific vs Udemy vs Skool)

    265: Online Course Platform Tier List (Teachable vs Kajabi vs Thinkific vs Udemy vs Skool)
    Aug 26 2025

    Tune in for Jacques to rank the top 20 online course platforms!
    Show More Show Less
    45 mins
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.