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The Missing Secret Podcast

The Missing Secret Podcast

By: John Mitchell and Kelly Hatfield
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Think & Grow Rich is the top book in the world on success by a factor of 10. It’s been read by over 150 million people. The book says there’s a secret to success, but the author only gives us half the secret. This podcast gives you the full secret, the “MISSING SECRET”. And a 12 minute a day technique to apply it. Along with an AI algorithm that makes it super easy to customize our methodology to your unique life. What if you could rewire your autopilot? Where the right actions happen automatically without thinking. So that you’re wired for SUCCESS, rather than survival. Life-changing – right? This is The Missing Secret Podcast. Learn to play the game of life at your full potential, rather than a fraction as most people do you. Choose to live “The Exceptional Life” rather than the average life!Copyright 2025 John Mitchell and Kelly Hatfield Economics Leadership Management & Leadership Science Social Sciences
Episodes
  • Your Subconscious Mind Is Either Your Greatest Asset or It’s Your Greatest Challenge and Nemesis in Life (Encore)
    Dec 18 2025

    In this episode of The Missing Secret Podcast, John welcomes back Steve Prendergast as a guest on today show. It was Steve who came up with a line that your subconscious mind is either your greatest asset or your greatest challenge in life. John and Steve bat that idea around. And John points out that the fact that a person is wired for survival is the biggest thing a person has to overcome. And he makes the analogy using higher forms of life coming to earth. If there was a higher life form that came to our planet and observed our planet, they would observed that human beings are wired for survival. And therefore they are fear-based and reactive.

    But in looking at modern society today, it looks like humans have a pretty cushy life. There’s nothing threatening their survival on a daily basis. They all want to be successful and happy. But being fear-based and reactive is exactly the opposite of how they need to be in order to be productive and happy. These enlightened aliens would likely say -well let’s just fix that and let’s go into their DNA and reprogram them. We learned how to do that light years ago. The Takeaway from that story is that you can wait for enlightened beings to come to earth and reprogram you or you can take the responsibility for reprogramming yourself for success right now.

    John then goes on to make a key point. The methodology that he has created is an ACTUAL WAY OF DOING LIFE. NOT ANOTHER STRATEGY. But an actual way of doing life. It takes 12 minutes a day. And from what John can see in the success and human achievement field, nobody else is providing that. And from that way of doing life, which takes 12 minutes a day, you override being wired for survival. And you turn your subconscious mind from being your greatest nemesis into being your greatest asset. Giving yourself immense control over yourself.

    About the Hosts:

    John Mitchell

    John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

    When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

    His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

    John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

    Reach out to John at john@thinkitbeit.com

    LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

    Kelly Hatfield

    Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

    She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and...

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    34 mins
  • Creating Success in Your Career – This Will Be Eye-Opening!
    Dec 11 2025

    In this episode of The Missing Secret Podcast, John and Kelly share their observations on creating success in your career. John mentions that he started out as a CPA and became an entrepreneur when he was 30. Then he was in seven different businesses in his 30s and 40s. But in retrospect, he sees that he was not connected to any of them emotionally. Then when he turned 50, he got in the reverse mortgage business. A business he was, in fact, emotionally connected to. Because he had seen how investment advisors had tried to coerce his mom into various investments after is dad had died at John’s age of 24. He saw that those investment advisors didn’t have his mom’s best interest at heart. So when he got into the reverse mortgage business, he was committed to treating all his customers like his own parents. So that was the emotional connection.

    And the big Takeaway is that whatever business or industry you are in, you need to be passionate about it. You need to be emotionally connected to it in order for you to thrive long-term. John then gets into more detail about what took his income, when he was in his mid-50s, to 25 times the $200,000 – $300,000 a year he making the prior 20 years. He saw that he was doing three high-performance skills he never was doing before. He was highly organized. Planning is day the night before and time blocking is days. He was deep thinking two times a week. Tuning into reality. Growing every week from experts in areas that he needed in order to be successful as an entrepreneur. Primarily in marketing.

    Then John saw that through the think it be it methodology he was feeding himself six key things every day. His business plan, his strategy for success, the two or three things that move the needle, where he wanted the business to be three years from now, the 4-5 milestones to get there, and the linchpin issue to go to the next level. From feeding those six things to himself every day, he continually refined his understanding of those key components every day. So it was that combination of doing those three high-performance skills coupled with a continually evolving deeper understanding of his business that caused his income to go up by 25 times. And lastly, John talks about if you’re an employee, you are, in fact, really an entrepreneur. The same concepts apply. Your career is your business.

    Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

    About the Hosts:

    John Mitchell

    John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

    When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

    His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

    John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as...

    Show More Show Less
    32 mins
  • In American Society Today, No One has Taught How to Create Success in Their Life
    Dec 4 2025

    In this episode of The Missing Secret Podcast, John and Kelly share a startling observation. In American society today, no one is taught an actual way to create success in life. And people have two problems. First they conceptually can’t articulate how they create success. And secondly, they don’t have an actual way to do it if they could articulate it. But of course the think it be it 12 minute day technique is how one creates success.

    As John points out, when someone ask him how do you create success in your life he’s crystal-clear about it. My success comes down to my daily actions. 95% my daily actions are unconscious. And since they are unconscious, that means my conscious mind intelligence and intellect is not directing the vast majority of my daily actions. Yet those daily actions are the very thing that determines my success. So I fix that by gaining control over those unconscious daily actions. And making more of my daily actions conscious rather than unconscious.

    John goes on to say that actually creating success is conceptually very simple. You create immense clarity about your life. Exactly the person you want to be, what you want to accomplish, and precisely how you’re going to achieve your clearly defined goals. You then feed that to yourself each day. Takes 12 Mensa day. Then after 21 days, the right actions happen automatically. Those upgraded daily actions then create the life you desire. Profoundly simple. This works whether you’re 16 or 60. The science behind this is compelling and the credibility is compelling. You’re applying the central concept of the top book in the world on success to your life. A book that’s been read by over 150 million people.

    And this 12 minute a day methodology has been vetted at one the top five business schools in the country. But few are aware of this because there’s so much clutter in the world.

    Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.


    About the Hosts:

    John Mitchell

    John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

    When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

    His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

    John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

    Reach out to John at john@thinkitbeit.com

    LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

    Kelly Hatfield

    Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in...

    Show More Show Less
    26 mins
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