• The AI Revolution: Learning from History
    Jul 12 2025

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    Dr. Jon Finn explores striking parallels between the Industrial Revolution and today's AI Revolution, highlighting the unprecedented competition to human brainpower that AI represents. Unlike the Industrial Revolution that unfolded over a century, the AI Revolution is happening in just 2-5 years, with predictions being realized faster than expected.

    • First-time ever competition to human brainpower through neural networks that can work 24/7
    • Industrial Revolution created jobs while the AI Revolution is eliminating them even in financially strong companies
    • Henry Bessemer's steel-making technology that reduced production time from 4 days to 15 minutes serves as a historical parallel
    • Approximately 100,000 tech sector jobs lost to AI this year already
    • Companies are reallocating savings from human roles into building AI workforces
    • Understanding history, particularly the Industrial Revolution, helps us prepare for AI changes
    • Optimizing our brain states is key to becoming "AI winners" rather than being displaced

    You're only ever one Brain State habit away from transformation.


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    10 mins
  • Cricket, Brain States, and How AI Changes Our Mental Game
    Jun 28 2025

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    👉Check out our new mini-course "Train Your Brain for the AI Revolution" where you'll learn how to build your own High-performing Human-AI Team in under 60 minutes.

    The AI era is accelerating at an unprecedented pace with exciting developments on the horizon. Dr. Jon Finn explores how we can apply brain state intelligence—a concept visible in cricket performance—to thrive alongside AI in our professional lives.

    • England's cricket batsmen demonstrated exceptional brain state intelligence by controlling their activation levels
    • Brain State Intelligence involves knowing when to recharge, focus intensely, and optimize medium-charge work
    • AI can supercharge our high-charge work by outsourcing brain power to systems with more stable energy supplies
    • Medium-charge work can be completely outsourced to agentic AI, freeing more time for recharge
    • High performers in sports and business share one common skill: brain state intelligence
    • Now is the time to develop these skills before the AI revolution accelerates further

    You only have a one Brain State habit away.


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    8 mins
  • Brain State Intelligence in an AI-Powered World
    Jun 22 2025

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    👉Check out our new mini-course "Train Your Brain for the AI Revolution" where you'll learn how to build your own High-performing Human-AI Team in under 60 minutes.

    We're witnessing a significant acceleration in AI development with major implications for the workforce. This week has brought striking revelations about AI's rapid advancement, from government warnings to corporate restructuring announcements and insights from AI pioneers.

    • UK government minister warning that workers must incorporate AI into workflows or risk being left behind
    • Amazon announcing they will replace human roles with AI, affecting their 1.5 million US employees
    • Mark Zuckerberg offering $100 million sign-on fees to build a team of 50 elite developers for general-purpose AI
    • Geoffrey Hinton, "godfather of AI," explaining why AI differs from previous technologies in its job displacement potential
    • Real-world example of a developer completing in 3 days what would have previously taken 3 weeks or months using AI tools
    • Recognition that AI adoption is not a fad but a fundamental shift backed by enormous investment
    • The importance of developing "brain state intelligence" to work effectively with AI technologies

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    13 mins
  • Train Your Brain for the AI Revolution (4/6) - Optimization with the Day Designer.
    Jun 19 2025

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    👉📘 Get your FREE copy of 'Train Your Brain for the AI Revolution' here

    👉Check out our new mini-course "Train Your Brain for the AI Revolution" where you'll learn how to build your own High-performing Human-AI Team in under 60 minutes.

    Podcast Description:

    Dr. Jon Finn delves into step three of the Success Cycle from his bestselling book "Train Your Brain for the AI Revolution", focusing on daily optimization with the Day Designer and creating a powerful Willpower Story.

    • Understanding how to match tasks to your brain's natural energy patterns throughout the day
    • Categorizing work into "Ice Sculptures" (requiring premium thinking) and "Ice Cubes" (routine tasks)
    • Creating a Willpower Story to map your high-charge and medium-charge states
    • Using strengths and willpower boosters to maintain optimal brain states when needed
    • Implementing the SWAP technique (Self-Watch, Aim, Plan) to transform challenging parts of your day
    • Strategic integration of AI tools during different energy states
    • Starting small with simple changes before building a comprehensive system
    • Working with your brain's natural rhythms instead of fighting against them
    • Understanding that most people can only do 4-5 hours of premium thinking work daily
    • Learning how successful planning transforms energy into optimized states

    For additional resources and templates for your Willpower Story, visit tougherminds.co.uk/train-your-brain


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    33 mins
  • The £800 Billion AI Boom: How to Thrive While Jobs Disappear
    Jun 11 2025

    Text us a question and we'll answer it on the podcast...

    👉Check out our new mini-course "Train Your Brain for the AI Revolution" where you'll learn how to build your own High-performing Human-AI Team in under 60 minutes.

    Podcast Description:

    The AI sector in the UK is projected to grow to £800 billion by 2035, representing one-third of the economy and growing 30 times faster than other sectors. This rapid growth signals fundamental changes in how we work and live, requiring new approaches to human performance through Brain State Intelligence.

    • UK government announcing major AI investments during London Tech Week
    • AI sector projected to exceed £800 billion by 2035, about one-third of UK economy
    • Growing evidence that businesses are replacing medium-charge human work with AI
    • Future value will come from consistently accessing high-charge brain states
    • Human+AI plateaus in performance while Brain State Intelligence+AI creates a J-curve effect
    • Success Cycle approach works for both work projects and personal improvement goals
    • Brain State Intelligence improves sleep, confidence, focus and leadership abilities
    • Organizations will soon seek human-AI performance psychology coaches
    • Free 60-minute training program "Train Your Brain for the AI Revolution" available now

    Remember you're only ever one Brain State habit away.


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    12 mins
  • Surviving the AI Revolution: Why Brain State Intelligence Matters
    Jun 9 2025

    Text us a question and we'll answer it on the podcast...

    👉Check out our new mini-course "Train Your Brain for the AI Revolution" where you'll learn how to build your own High-performing Human-AI Team in under 60 minutes.

    Brain State intelligence is the key to unlocking opportunities in the AI revolution which data shows we're now experiencing. Understanding this concept is crucial as businesses like IBM replace human workers with AI systems that can complete complex cognitive tasks faster and more cheaply.

    • Our brains operate like batteries with three charge states: recharge (sleeping/recovery), medium charge (routine cognitive tasks), and high charge (complex mental work)
    • AI is now replacing medium-charge work across industries, which explains the 67% decline in graduate recruitment since 2019
    • To remain irreplaceable, we must consistently access our high-charge brain states where we do work AI cannot replicate
    • High-performing professionals who use AI effectively can increase their high-impact work from 4-5 hours to 7+ hours daily
    • The future belongs to those who can build their own human-AI team by understanding which tasks to delegate and which require human intelligence
    • Accessing high-charge brain states regularly leads to greater happiness, health and sense of progress


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    14 mins
  • Three Jobs That Will Survive the AI Revolution
    Jun 5 2025

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    ⚡️Learn more about the AI Era Leadership Accelerator here.

    The AI revolution is already disrupting jobs across multiple industries, with technology that seemed like science fiction just months ago now becoming reality. Professor Stuart Russell's BBC Reith Lectures from 2021 offer a measured, academic perspective on AI's impact that predicted many developments we're now witnessing without hyperbole.

    • IBM recently laid off 8,000 HR staff as AI takes over cognitive tasks
    • UK graduate recruitment down 67%* as companies can use AI for entry-level tasks (*scroll down for a clarification on this stat)
    • AI is affecting cognitive jobs now but will soon impact physical trades too
    • Agricultural technology from companies like John Deere demonstrates how AI is transforming traditional physical work
    • Three roles will likely survive: innovators solving complex problems, automators building AI systems, and human-AI performance psychology coaches
    • The last defendable human skills will be helping other humans optimize their brain states
    • High-charge brain states enable complex thinking that AI cannot yet replicate

    We now have our AI Era Leadership Accelerator, where we support people to become AI era leaders who are future-proofed and in-demand experts. Check out the link beneath this podcast for more information about our monthly challenge programme, or contact us through our website.


    *Graduate job listings in the UK have fallen by 67% since 2019, with AI playing a major role in that decline. While economic pressures and hiring slowdowns have contributed, experts estimate that 30–50% of the drop is directly linked to AI and automation reshaping entry-level roles — especially in sectors like finance, law, consulting, tech, and media. As routine graduate tasks are absorbed by AI, employers are hiring fewer juniors.

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    12 mins
  • How to become an AI Era Leader
    Jun 2 2025

    Text us a question and we'll answer it on the podcast...

    ⚡️Learn more about the AI Era Leadership Accelerator here.

    In this episode Dr. Jon Finn introduces the new AI Era Leadership Accelerator program designed to help professionals become irreplaceable in the rapidly evolving AI landscape. The monthly program teaches participants how to create and lead high-performing human-AI teams through understanding brain science, developing brain state intelligence, and implementing practical leadership strategies.

    • Monthly structured training, bonus content, masterclasses, and forum support
    • Access to 25 years of premium content now available at an accessible price point
    • Program participants reporting significant career advancements including $70,000 pay rises
    • Understanding brain operating principles as the foundation for effective leadership
    • Brain's priority for energy conservation explains procrastination and resistance to change
    • Developing "Brain State Intelligence" as the Six Sigma of the AI era
    • Gamified learning approach makes implementation easier and more engaging

    Check out the link beneath this podcast to join the AI Era Leadership Accelerator and position yourself as an in-demand expert in the AI revolution.

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    9 mins