Episodes

  • Episode 1228: The Profit Prescription That Works with Ben Hansen

    Episode 1228: The Profit Prescription That Works with Ben Hansen
    Dec 22 2025
    Revenue keeps rising, but your bank account doesn’t? Here’s how to fix that. In this episode of Sharkpreneur, Seth Greene interviews Ben Hansen, Business Consultant & CEO, Profit Doctor, who built an eight-figure consulting firm to 100 employees and $13M revenue with five Inc. 5000 awards, after earlier stints at Dell and Microsoft. Ben now helps $2–$50M companies add +5 net profit points in 90 days by importing top-quartile practices into below-average performers. He shares the mindset, metrics, and surgical cuts that turn chronic cash strain into sustainable profitability. Key Takeaways: → Why chasing your top line often hides bottom-line decay. → How to make money by stopping what loses money. → The ten areas that are most likely to hide margins. → How to identify unprofitable customers, products, and channels, and exit them. → Why it’s vital to build a business that funds its own growth. Ben Hansen is a 5-time Inc. 5000 entrepreneur and founder of an 8-figure staffing firm. In his previous business, he built a team of over 100 employees in just 8 years and consistently achieved fast growth and high profit. Today, he helps CEOs solve their profit problems fast and he understands firsthand what it takes to build a lean, scalable business that actually makes money. He works with companies earning between $2 and $50 million in annual revenue to increase margins, cash and distributions. Most see meaningful improvements within just 12 weeks without adding more workload or pressure. Ben specializes in curing what he calls Profititis - when revenue keeps growing but profit doesn’t. With hands-on experience, he offers simple, practical solutions that deliver real results, not more theory or complexity. Connect With Ben: Website: https://profitdoctor.com/ Instagram: https://www.instagram.com/profitdoctorben/ LinkedIn: https://www.linkedin.com/in/benhansen/ YouTube: https://www.youtube.com/@profitdoctorben Learn more about your ad choices. Visit megaphone.fm/adchoices
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    16 mins
  • Episode 1227: The C.R.A.F.T. Money Map Explained with Catrina Craft

    Episode 1227: The C.R.A.F.T. Money Map Explained with Catrina Craft
    Dec 19 2025
    Most owners work hard for money—few learn to make the tax code work hard for them. In this episode of Sharkpreneur, Seth Greene interviews Catrina M. Craft, a tax strategist and accountant who’s advised business owners and previously learned elite tax strategy working with the wealthiest 2% of Americans. Creator of the CRAFT Money Map framework, Catrina specializes in turning reactive “tax season” chaos into proactive, year-round wealth strategy. She breaks down the KPIs that actually drive profitability, the entity and election decisions that matter, and timely plays like bonus depreciation, §179, and QBI that can free up cash to grow. Key Takeaways: → Proactive vs. reactive taxes: what changes when strategy starts before year-end. → The five KPIs that matter: cash flow, profitability, A/R & A/P, LTV, and CAC—plus how to dashboard them. → The C.R.A.F.T. Money Map: Cash flow, Retirement, Asset management/protection, Financial freedom, and Tax strategies. → Entity structure ≠ paperwork: why LLC + the right tax election (S/C/partnership/sole prop) can swing your tax outcome. → When to hire a strategist: startup consults to avoid missteps; quarterly at ~$50k profit; monthly at ~$100k+. Catrina M. Craft, CPA, CEO & Founder of Craft More Cash. "The tax code isn’t fair — but that’s your opportunity as a business owner.” This is the perspective Catrina Craft brings as the CPA and tax strategist behind some of the most profitable coaches, consultants, and creators in the industry. After climbing out of $100K in debt and losing 80% of her income overnight, she rebuilt her business by using the same advanced tax strategies and wealth-building tactics that the top 2% of the wealthiest rely on to protect and multiply their money. Now, she teaches her clients to do the same. Through her Craft Money MapTM system, she helps high-earning entrepreneurs cut taxes by 25% and boost profits by 20% — strategies most accountants won’t even talk about. On the mic, Catrina pulls back the curtain on what the ultra-wealthy know: how proactive tax strategy lets you keep more, grow faster, and build real wealth. Listeners walk away with practical insights on entity structuring, overlooked deductions, and income planning that scales. Connect With Catrina: Website: https://www.catrinamcraft.com/ Instagram: https://www.instagram.com/catrinamcraft/ Facebook: https://www.facebook.com/catrinamcraft1/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    19 mins
  • Episode 1226: The Seven Pillars of Practice Growth: Unlocking Revenue in Aesthetic Practices with Terri Ross

    Episode 1226: The Seven Pillars of Practice Growth: Unlocking Revenue in Aesthetic Practices with Terri Ross
    Dec 17 2025
    Most practices are busy—but busy doesn’t always mean profitable. In this episode of Sharkpreneur, Seth Greene interviews Terri Ross, Founder of Terri Ross Consulting & Co-Founder of Aesthetic Success, who is one of the leading voices in the medical aesthetics industry. With nearly two decades of experience, she has advised top practices, trained thousands of providers, and been featured as a speaker at Johns Hopkins, international conferences, and in multiple publications. In this conversation, Terri shares her proven seven-pillar revenue optimization system, insights on KPIs that drive millions in growth, and strategies to help practices thrive in competitive markets. Key Takeaways: → Why being busy doesn’t guarantee profitability. → The seven-pillar framework for revenue optimization. → Common mistakes most practice owners make—and how to avoid them. → The KPIs that matter most in the first 3–6 months. → How pricing and compensation strategies impact profitability. Terri Ross, founder of Terri Ross Consulting, is a globally recognized expert in practice management and high-performance sales coaching, with a specialization in medical aesthetics. She has helped practices and Fortune 500 companies achieve over $2.5M in annual revenue growth. Industry leaders like Galderma, Skinbetter, and Merz Canada rely on her expertise for training sales teams and delivering keynote presentations at top aesthetic conferences. As the founder of Terri Ross Consulting, she later launched the APX Platform, merging with a patient education firm in 2023 to form a cutting-edge performance system. With a background in sales leadership roles with Fortune 500 medical device companies, Terri consistently ranked in the top 10% nationally. Terri hosts the "In Touch with Terri" podcast and co-founded Aesthetic Success, a quarterly summit series designed to master business strategy in aesthetics. Connect With Terri Ross: Website: https://terrirossconsulting.com/ Instagram: https://www.instagram.com/terrirossconsulting/ LinkedIn: https://www.linkedin.com/in/terriross/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    16 mins
  • Episode 1225: From Rock Bottom to an Ultimate Life with Kellan Fluckiger

    Episode 1225: From Rock Bottom to an Ultimate Life with Kellan Fluckiger
    Dec 15 2025
    What if hitting rock bottom wasn’t the end, but the exact moment life cracks open to reveal your true power? In this episode of Sharkpreneur, Seth Greene interviews Kellan Fluckiger, High-Performance Life Coach, who shares how a harrowing “divine intervention,” sobriety, and a second chance at love rewired his future. Drawing from his books, near-death experience, and 18 years of deep personal work, Kellan lays out a no-nonsense pathway to purpose, prosperity, and joy. He also tackles the future of coaching in the age of AI and why becoming the product of your message is the only durable strategy. Key Takeaways: → The 18-hour turning point that ended addiction cold-turkey. → Why “head in the sand, ante is high, work is hard” stops change. → The WIPOS framework: Worth, Identity, Possibility, Ownership, Sovereignty. → How to define your “Ultimate Life” without outsourcing your truth. → The single most powerful asset: your story of becoming. Coming through decades of depression, addictions, life-threatening illness, and a near-death experience, Kellan Fluckiger has become the ultimate catalyst to help motivated people melt barriers, move mountains, and mobilize superpowers to achieve their true desires. As a Best life coach in LA and keynote speaker, Kellan’s masterful approach helps people get past old stories, change beliefs, and create a life context to reach even goals that seemed impossible. Connect With Kellan Fluckiger: Website: https://www.kellanfluckiger.com/ Instagram: https://www.instagram.com/kellan.fluckiger/ X: https://x.com/KellanFluckiger Facebook: https://www.facebook.com/kellan.fluckiger3 LinkedIn: linkedin.com/in/kellanfluckiger Learn more about your ad choices. Visit megaphone.fm/adchoices
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    26 mins
  • Episode 1224: From Six Figures to Millions Without Burnout with Dr. Darnyelle Jervey Harmon

    Episode 1224: From Six Figures to Millions Without Burnout with Dr. Darnyelle Jervey Harmon
    Dec 12 2025
    What’s really stopping you from hitting seven figures isn’t strategy, it’s how you think about money, growth, and yourself. In this episode of Sharkpreneur, Seth Greene interviews Dr. Darnyelle Jervey Harmon, founder of Incredible One Enterprises and author of Move to Millions, who shares how she helps entrepreneurs scale to seven figures while honoring their values and avoiding burnout. With a background of building her own multimillion-dollar business, she now equips service-based business owners with the strategies, systems, and mindset shifts needed to create sustainable success. In this conversation, she breaks down pricing, limiting beliefs, hiring challenges, and the path to true abundance. Key Takeaways: → Why daily marketing and sales are non-negotiable for growth. → The hidden cost of underpricing and how to fix it. → Creating starter offers that lead clients to premium programs. → How limiting beliefs sabotage business owners without them realizing. → The role of money mindset in breaking revenue plateaus. Dr. Darnyelle Jervey Harmon is the award-winning, iconic, and incomparable two-time Inc.5000 CEO of Incredible One Enterprises, LLC, a multi-million-dollar coaching and consulting brand. From the moment she opens her mouth, brace yourself for a transformation that will overcome you. Best known for combining soul leadership with business growth strategy, Darnyelle equips her audiences with actionable insights and strategies to leverage and scale businesses that serve them financially and spiritually. She entertains, equips, empowers, and holds space for attendees to see themselves at their next level. By teaching her award-winning Move to Millions® Method, Darnyelle helps clients collapse the amount of time it takes them to reach the million-dollar mark with ease and grace, rather than through hustle and grind. Darnyelle is a 7-time best-selling author, the creator of 5 powerful business systems and the host of the MOVE To Millions Podcast with Dr. Darnyelle J. Harmon. Now, she is introducing the world to the book she was born to write, Move to Millions®. Connect With Dr. Darnyelle Jervey Harmon: Website: https://www.drdarnyelle.com Instagram: http://www.instagram.com/darnyellejerveyharmon Facebook: http://www.facebook.com/darnyellejerveyharmon LinkedIn: http://www.linkedin.com/in/darnyelejerveyharmon Learn more about your ad choices. Visit megaphone.fm/adchoices
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    23 mins
  • Episode 1223: Turning Lost Leads into New Revenue with Jason Kramer

    Episode 1223: Turning Lost Leads into New Revenue with Jason Kramer
    Dec 10 2025
    Most companies don’t have a lead problem, they have a follow-up problem. In this episode of Sharkpreneur, Seth Greene interviews Jason Kramer, Founder & CEO at Cultivize, who breaks down how smart CRM strategy can transform “maybe someday” prospects into real revenue. Jason shares how his team helps manufacturing, roofing, finance, and home service businesses design, implement, and actually use CRM systems like HubSpot and Pipedrive so salespeople stop dropping the ball. With real-world case studies, including a roofing company that turned old quotes into seven-figure sales, Jason shows what’s possible when technology, strategy, and authentic follow-up finally line up. Key Takeaways: → Why most growing businesses don’t really know which marketing efforts are working, and how a properly set up CRM changes that. → The three simple criteria that define an ideal client for a CRM overhaul and why company size and sales team count matter. → The common problem shared by manufacturing, roofing, finance, and home service companies is that they send hundreds of proposals a year. → A behind-the-scenes case study of a roofing company that revived ignored quotes with a thoughtful, automated follow-up sequence. → How to design automated emails that feel genuine and personal, not robotic or canned, while still running on autopilot. Jason Kramer is the founder of Cultivize, a consulting firm that builds smart CRM strategies for business consultants and growth advisors. With over 20 years in marketing and business development, he helps experts transform their lead management systems into scalable growth engines. His process integrates CRM automation with email nurturing to create trackable, ROI-focused results for B2B and consulting clients. Jason’s background includes work with global giants like Virgin Atlantic and Johnnie Walker, but today his focus is on supporting strategic advisors and fractional leaders who need visibility into what’s working—and what’s not—in their sales process. When he’s not helping clients streamline their revenue systems, he’s on the Hudson River with his family. Connect With Jason Kramer: Website: https://cultivize.com/ X: https://x.com/cultivize Facebook: https://www.facebook.com/cultivize/ LinkedIn: https://www.linkedin.com/in/jasonleighkramer/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    18 mins
  • Episode 1222: From Boardroom to Cell Block and Back with Jeff Martinovich

    Episode 1222: From Boardroom to Cell Block and Back with Jeff Martinovich
    Dec 8 2025
    What happens when doing the right thing costs you everything and teaches you more than success ever could? In this episode of Sharkpreneur, Seth Greene interviews Jeff Martinovich, Author of When Not If: A CEO’s Guide to Overcoming Adversity, who shares his astonishing journey from the boardroom to federal prison and back. Wrongly targeted during the 2008 financial crisis, Jeff refused three plea deals on principle and paid a heavy price. His story of resilience, redemption, and reinvention reveals hard-won lessons about leadership, integrity, and rebuilding after unimaginable loss. Key Takeaways: → The cultural principles and “A-player” mindset that fueled his firm’s explosive growth. → What really happened when regulators came for smaller financial firms after 2008. → The meaning behind When Not If—why every leader must prepare for crisis before it strikes. → How a childhood fascination with investing led to a billion-dollar wealth-management empire. → How helping others in the prison law library became his unlikely path to freedom. Jeff Martinovich earned his B.S. in Business Management from the United States Air Force Academy and his MBA in Finance from The College of William and Mary. He had the honor of serving his country during The First Gulf War at Tactical Air Command Headquarters, Langley, Virginia. Pursuing a second career in financial services, Jeff was Founder and CEO of MICG Investment Management, a billion-dollar wealth management firm nationally recognized for its rapid growth, WoW service and A-Player culture. Following the 2008 Financial Crisis, MICG’s proprietary hedge funds experienced regulatory scrutiny and allegations. As CEO, Jeff vigorously defended his firm, refusing three separate plea offers and instead choosing to defend his employees and himself in federal court. In a bizarre narrative, Jeff was convicted and sentenced to 14 years in federal prison. Yet, then representing himself, the court decisions were reversed twice by the Fourth Circuit Court of Appeals, two separate U.S. District Court Judges were removed, and his successful federal suit liberated him from a higher-security, violent prison. After nearly 7 years, Jeff was finally released to begin his journey of rebuilding, restoring, and turning disadvantages into advantages. His life has been a continuous string of business and family miracles ever since. His perilous journey and miraculous restoration are the topics of national publications, to include When Not If: A CEO’s Guide to Overcoming Adversity, Forbes Books, January 2024. He spends his days helping CEO’s, entrepreneurs, and corporate leaders not make the mistakes he made on the way up, as well as teaching trench warfare tactics necessary to achieve victory when the black swan shows up at your office. He lives in Norfolk, Virginia with his wife, son, and new little girl. Connect With Jeff : Website: https://www.jeffmartinovich.com/ X: https://x.com/JeffMartinovich Facebook: https://www.facebook.com/jeff.martinovich.2023/ LinkedIn: https://www.linkedin.com/in/jeff-martinovich/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    21 mins
  • Episode 1221: How to Exit Your Boutique Fitness Studio for Maximum Value with Mitch McGinley

    Episode 1221: How to Exit Your Boutique Fitness Studio for Maximum Value with Mitch McGinley
    Dec 5 2025
    Thinking about selling your fitness studio one day? The smartest move is to start preparing long before you’re ready. In this episode of Sharkpreneur, Seth Greene interviews Mitch McGinley, Founder and CEO of Boutique Fitness Broker, who has guided countless entrepreneurs through one of the biggest transitions of their lives—selling their business. With experience spanning studios, spas, gyms, and beyond, Mitch brings both empathy and expertise to the exit process. In this episode, he shares common mistakes to avoid, trends shaping boutique fitness, and how to set up your business so it sells for the maximum value. Key Takeaways: → How selling a yoga studio opened the door to advising others. → The difference between being a broker, consultant, and advisor. → How biggest mistakes business owners make include having messy books, unclear HR, and being too tied to the business. → Why talking openly about selling makes deals easier and better. → How to turn a dragged-out deal into a multimillion-dollar exit. Mitch McGinley is a former studio owner, business broker and exit planning advisor specializing in boutique fitness. He originally worked in hotel management with Omni Hotels, and then with an investor who was flipping boutique hotels in San Diego. Shortly thereafter, he and his wife Karson bought their favorite yoga studio. During that time he began consulting in the boutique fitness industry, teaching seminars at Mindbody University and other fitness conferences all over the world, helping studio owners make better business decisions. After successfully selling his studio in 2019, he merged all of his worlds to create Boutique Fitness Broker, helping other entrepreneurs in this industry maximize their biggest payday. He has helped facilitate over 60 transactions in the past five years, with over $10M in transacted value in 2024 alone. Connect With Mitch: Website: https://boutiquefitnessbroker.com/ Instagram: https://www.instagram.com/boutiquefitnessbroker/ LinkedIn: https://www.linkedin.com/in/mitchmcginley/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    16 mins