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Just Make It Pretty

Just Make It Pretty

By: Sarah Haynes
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About this listen

The slightly unhinged marketing podcast for homebuilders and beyond! It’s bold. It’s unfiltered. And if you’re in marketing, sales, OSC, or leadership in the homebuilding industry (or beyond), this podcast will shake things up in the best way. 💡 This podcast is for the ones who know that marketing is more than “just making it pretty.” It’s for the strategic thinkers, the problem-solvers, the ones who are tired of surface-level conversations and are ready for real talk about what actually works. If you're a home builder, or around home building marketing, you're going to love this podcast!Sarah Haynes Economics Marketing Marketing & Sales
Episodes
  • How Young Professionals Are Redefining Leadership Norms with Emily Studenmund
    Feb 4 2026

    A new generation of leaders is changing how teams are led, supported, and motivated. In this episode, Sarah sits down with Emily Studenmund to talk about what it really looks like to lead as a young professional in a high-responsibility role.

    This conversation explores how Emily has challenged traditional leadership norms, earned trust and credibility, and built a leadership style rooted in clarity, empathy, and confidence, without burning out or trying to fit outdated molds.

    In this episode, we cover:

    • What it’s like stepping into leadership early in your career

    • How younger leaders are redefining credibility and trust

    • Pushing back on “this is how it’s always been done” thinking

    • Leading with communication, empathy, and accountability

    • Balancing approachability with clear expectations

    • Why effective leadership today looks different than it did even five years ago

    This episode is for emerging leaders, marketing professionals, and anyone navigating leadership while questioning the old rules.


    Connect with Emily Studenmund:

    https://www.linkedin.com/in/emily-studenmund/

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    29 mins
  • How VR and Visualization Are Redefining Builder Marketing with Nathan Nasseri
    Jan 28 2026

    What if buyers could feel connected to a home beforeit’s ever built?

    In this episode of Just Make It Pretty, Sarah sits down with Nathan Nasseri, founder of ResVR, to explore howvisualization, VR, and immersive technology are reshaping the way buyers discover, connect with, and purchase homes.

    This conversation goes beyond renderings and floor plans.Nathan breaks down how immersive experiences influence buyer confidence, emotion, and trust, and why visualization is no longer just a marketing tool, but a core part of the buyer journey. From selling homes that don’t yet exist to blending data with storytelling, this episode looks at where buildermarketing has been, where it is now, and where it’s headed next.

    If you’re a builder, marketer, or sales leader thinking about the future of buyer experience, this episode offers a clear and grounded look at how technology and humanity can work together.


    In this episode, we cover:

    • How visualization in homebuilding has evolved over the past decade
    • Why immersive experiences are changing buyer expectations
    • The emotional impact of seeing and experiencing a home before it’s built
    • How VR and visualization help buyers feel confident in their decisions
    • Why connecting visualization to data matters for trust and accuracy
    • What the future of virtual home design and buyer interaction looks like
    • How builders can adopt new technology without losing the human touch


    Connect with Nathan & ResVR:

    LinkedIn: https://www.linkedin.com/in/nathannasseri/

    Website: https://resvr.com/

    YouTube: https://www.youtube.com/@ResVR_

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    36 mins
  • Marketing for Salespeople with Amanda Sheehan
    Jan 21 2026

    What if your personal brand is actually your strongest sales strategy?

    In this episode of Just Make It Pretty, Sarah sits down with Amanda Sheehan, Director of Sales at Bloomfield Homes and creator of the Homegirl Huddle newsletter, to talk about why visibility, authenticity, and consistency matter more than ever for sales professionals.

    Amanda shares her honest journey from resisting marketing to embracing it and how showing up imperfectly online helped her build trust, confidence, and real connection. Together, Sarah and Amanda unpack what personal branding actually means for salespeople and how thinking like a marketer can open doors without feeling self-promotional.

    This conversation is especially relevant for sales leaders, marketers, and anyone in a traditional industry who knows they should be visible but isn’t sure where to start.

    In this episode, we cover:

    • Why so many salespeople resist personal branding (and what changes that mindset)

    • How to show up online without feeling awkward or “salesy”

    • The difference between marketing yourself and building genuine connection

    • Common misconceptions about personal branding in sales

    • How visibility can shift confidence, leadership presence, and team culture

    • What leaders should consider when encouraging their teams to build a voice online

    • One small, practical step you can take today to start building your brand


    Connect with Amanda:

    • Homegirl Huddle newsletter: https://www.linkedin.com/newsletters/home-girl-huddle-7292945602244435968/

    • LinkedIn: https://www.linkedin.com/in/amanda-sheehan-tague/

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    46 mins
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