Episodes

  • Episode 3 | The $5000 Commission That Could Cost You $500,000
    Nov 13 2026

    Want to evaluate how consistently you demonstrate fairness in your sales activities?

    Request your free, one-page Justice Self-Assessment by emailing:

    ⁠tim@foxleaderlab.com⁠

    Use Episode 3 Freebie as your email subject line.

    Are you treating every customer fairly, or are your decisions sometimes influenced by the size of the commission?

    In Episode 3 of Lead To Sell!, Tim Fox explores Justice, one of the United States Marine Corps' 15 Leadership Traits, and explains why fairness is essential to building trust, strengthening customer relationships, and achieving long-term sales success.

    You'll discover:

    • Why Justice means more than treating everyone exactly the same.

    • How commission-driven decisions can damage customer trust.

    • Why smaller customers deserve the same honesty and professionalism as larger accounts.

    • How fairness and transparency influence repeat business and referrals.

    • Why objective decision-making matters when resolving customer complaints.

    This Week's Leadership Assignment

    Review three recent interactions with customers or prospects.

    Consider whether you provided the information they needed, treated them fairly, and acted in their best interests.

    Identify one improvement you can make during the coming week.


    About Lead To Sell!

    Hosted by Marine Corps veteran Tim Fox, Lead To Sell! explores how leadership principles can help sales professionals improve their performance, develop stronger customer relationships, and build successful careers.

    Fox Leader Lab | Sales Performance Through Self-Leadership

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    15 mins