Invest in Yourself: The Best Tool in Your Business

Frazier opens Growth Notes by sharing that he is adding a video element while continuing the podcast on Apple and Spotify. He emphasizes the often-overlooked idea of investing in yourself—not by buying courses you won’t finish or joining coaching programs you abandon, but by consistently and intentionally becoming a better version of yourself. He argues there is no downside to increasing your value because skills, books, challenging conversations, podcasts, and pushing through hard things compound like interest, rewarding those who start early and stay consistent. Frazier challenges the belief that self-improvement should wait until life slows down, stating that you improve so things don’t have to. He explains that becoming more valuable increases your ability to help clients, partners, teams, and family by solving harder problems and showing up with more confidence. He closes by asking what listeners are doing right now to invest in themselves, reminding them that the best tool in their business isn’t a rate sheet or systems—it’s them.

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The Past Is Not a Place to Live

In this Sunday message, the speaker urges listeners to stop letting the past hold them back. They acknowledge common setbacks—lost deals, bad production months, failed relationships, bad managers, and companies that overpromised—but emphasize that the past is only for learning, not living. Replaying what went wrong creates emotional weight and an opportunity cost by keeping people from taking today’s actions that build success, such as closing loans, building relationships, and calling their database. The speaker encourages reverse-engineering lessons from past experiences, leaving the rest behind, and choosing not to let previous events write the story of what comes next: acknowledge it, learn from it, then put it down and move forward.

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The Quiet Superpower of High Performers: Mind Your Own Business

The speaker shares a “quiet and silent superpower” used by high performers: minding your own business as a focus strategy. They explain that constantly watching and comparing yourself to others—numbers, production, content, recognition, wins and losses—scatters attention, drains clarity, and harms execution and momentum. Over-focusing on others can lead to emotional decisions, frequent pivots, doubt, and chasing noise. Instead, high performers compete with their own consistency by creating a personal standard that drives habits, execution, and growth. Minding your own business means staying committed to your mission and redirecting drifting focus back to fundamentals like outreach, conversations, systems, learning, and execution, because focusing on your own work helps your business grow.

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How Our Brains Create Stories: Messaging, Bias, and Better Content

Frazier opens with a short Friday message and explains a lesson from a LinkedIn post where commenters projected meanings that were not stated or implied. He uses this to discuss how the brain forms connections and stories based on individual bias and worldview, shaped by experience and upbringing, and how people will perceive content in ways the creator cannot control. He emphasizes that the brain often resists discomfort and change, reinforcing the status quo. Frazier connects this to why strong messaging matters for growth: in a noisy, distracted world, content must resonate and grab attention. He cautions against treating content as an afterthought or relying on AI, which he says doesn’t apply the best principles of behavioral economics, persuasion, or sales and instead produces generic output. He concludes that knowing the topic, the audience, and their pain points improves emails, posts, videos, and overall results.

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From Ambition to Obsession: Pick Your Number and Focus Your Time

Frazier shares takeaways from broker calls and a coaching call with Ed Mylett, emphasizing that ambition is meaningless without obsession because obsession creates laser focus and removes distractions. Referencing Mylett’s focus on time as the great equalizer and the foundation for success, Frazier challenges listeners to define a specific income goal for the year, know exactly where they stand against it today, and track it consistently. He urges listeners to pick their number, write it down, review it daily, and obsess over it to create an advantage over unfocused competition.

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Don’t Follow People Covered in Sand: Victimhood vs Extreme Ownership

The speaker shares a midweek “growth note” inspired by a podcast idea: “don’t follow people that are covered in sand,” meaning people whose foundation is built on blaming others for their circumstances. While acknowledging that everyone experiences trauma and adversity in varying degrees, he argues that lasting strength comes from extreme ownership, responsibility, and accountability. He contrasts “losers” who use hardships as excuses for failure with “winners” who focus on what they achieved in spite of those challenges. He encourages listeners to be careful about which voices they allow into their heads, avoid aligning with victimhood, and instead follow people who have overcome similar adversity by choosing a “victor” mindset.

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Be Willing to Be the Exception

In this Growth Notes episode, Frazier explains that exceptional results require being willing to be the exception rather than living by common standards. He says exceptional people do what most won’t: they avoid excuses, show up consistently, and maintain higher standards, which compounds into extraordinary outcomes built through ordinary discipline repeated over time. Frazier notes that being the exception is uncomfortable and can feel isolating because it often means working when others relax, saying no when others say yes, focusing when others drift, and staying committed when others quit. He highlights the contradiction of wanting to fit in while also wanting to stand out, and encourages listeners to identify one area where they’ve been blending in and make the exceptional choice, even if it isn’t popular, because exceptional outcomes come from exceptional behavior.

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More Money Won’t Buy You More Time: Manage Time Pressure with Intention

Frazier opens Growth Notes with a message about valuing time and rejecting the belief that earning more money will create more free time. He explains that people at every revenue level feel busy, and increased revenue typically brings more responsibility, decisions, complexity, and demands on attention rather than more hours. He urges listeners to intentionally manage time now by building daily structure, protecting their calendar, prioritizing high-impact work, and eliminating low-value tasks. Frazier emphasizes that time pressure is a reality to manage with discipline, and recommends tracking where time is actually spent to see whether hours align with priorities or are being consumed by distractions and low-impact reactions.

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