Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we sit down with John Barrentine and Chuck Marquardt to talk about how refining team size, focusing on culture, and hiring the right people transformed his business into a more profitable and satisfying operation. We dig into why bigger teams aren’t always better, how hospitality backgrounds translate into real estate success, and what leaders should really prioritize when building a team. If you're looking to grow smarter—not just bigger—this conversation will challenge how you think about team building and profitability.

*John Barrentine*
Instagram: https://www.instagram.com/johnbarrentinegroup/?
Website: https://barrentinegroup.com/
*Chuck Marquardt*
Instagram: https://www.instagram.com/chuckmarquardt/
Website: https://barrentinegroup.com/agent/chuck-marquardt

*More from Paul & Josh*

Paul: https://www.instagram.com/paulmarkmorris/

Josh: https://www.instagram.com/spitzenjosh/

Forward One Media: https://www.instagram.com/forwardonemedia/

YouTube: https://www.youtube.com/@forwardonepodcast

*Presented by Forward One Real Estate*

https://www.,forwardone.com

Instagram: https://www.instagram.com/forwardonerealestate/

Timestamps
00:00:00 Welcome and Introductions

00:00:47 John Real Estate Origin Story

00:02:22 Chuck Joins the Business

00:05:57 Division of Labor and Strengths

00:11:30 Woo and Relentless Lead Gen

00:14:16 Service Mindset and Client Value

00:18:15 Team Structure and Hiring Culture

00:25:22 Farming Playbook and Modern Tech

00:38:48 CRM and Relationship Tech

00:39:52 Social Media as Proof

00:41:31 Winning AI Search Visibility

00:46:47 Authenticity Over Avatars

00:49:44 Google Profile and Reviews

00:56:14 AI for Homeowner Follow Up

01:02:51 Human Touch Still Wins

01:11:03 Fire Round and Team Affirmation

Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we sit down with Adam Rosenfeld to break down the real difference between goals and commitments — and why most agents stay stuck because they’re measuring the wrong things. We dive into lead measures vs. lag measures, how to reverse engineer your income target, and why your calendar tells the truth about your future results. Adam shares how to use specificity, data, and disciplined daily actions to create predictable growth — without just “working harder.” If you want to build a business that’s sustainable, measurable, and scalable, this conversation gives you the framework.

*Adam Rosenfeld*
Instagram: https://www.instagram.com/itslookinrosey/?hl=en
Website: https://residentre.com/agents/adam-rosenfeld/

*More from Paul & Josh*
Paul: https://www.instagram.com/paulmarkmorris/
Josh: https://www.instagram.com/spitzenjosh/
Forward One Media: https://www.instagram.com/forwardonemedia/
YouTube: https://www.youtube.com/@forwardonepodcast

*Presented by Forward One Real Estate*
https://www.,forwardone.com
Instagram: https://www.instagram.com/forwardonerealestate/

Timestamps
00:00:00 Welcome and Kindness
00:00:57 Real Estate Ego and Leverage
00:05:58 From Law to Luxury Real Estate
00:11:21 Developer Niche and Market Headwinds
00:15:20 ULA Mansion Tax Explained
00:37:16 Timeless Homes vs Spec Boxes
00:39:07 Winning Listings on Effort
00:43:32 Rolodex Myth and Broker Hustle
00:57:45 Hire Hungry Not Famous
00:01:00:40 Resident Partnership and Growth
01:14:26 Scaling Resident Vision
01:15:00 Developing Together
01:16:29 Starting Over Playbook
01:23:01 Mentorship That Filters
01:31:10 Sophisticated Clients Finale

Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. This week, we sit down with Roger Perry, a top-producing agent whose business is built almost entirely on referrals. Roger shares how he went from the clothing industry into real estate 16 years ago and built a career driven by relationships, professionalism, and daily discipline — not flashy marketing or lead chasing. We talk about what it really takes to earn repeat and referral business, how to build loyalty that protects your clients from outside noise, and why proactive communication is the difference between average agents and elite operators. Roger also breaks down his morning routine, his philosophy on negotiation, and how he consistently produces $35–60M in annual sales while keeping service at the center. If you want to build a long-term real estate career rooted in trust, consistency, and genuine connection, this episode is for you.

*Roger Perry*
Instagram: https://www.instagram.com/rogerperryla/
Website: https://www.rogerperry.com/

*More from Paul & Josh*

Paul: https://www.instagram.com/paulmarkmorris/

Josh: https://www.instagram.com/spitzenjosh/

Forward One Media: https://www.instagram.com/forwardonemedia/

YouTube: https://www.youtube.com/@forwardonepodcast

*Presented by Forward One Real Estate*

https://www.,forwardone.com

Instagram: https://www.instagram.com/forwardonerealestate/

Timestamps
00:00:00 Welcome and Praise

00:01:13 From Fashion to Real Estate

00:02:23 Real Estate Is Not Easy

00:03:23 Starting Out and Building Referrals

00:05:15 Turning Contacts Into Advocates

00:06:38 Elevator Pitch and Market Knowledge

00:11:31 Confidence Presentation and Loyalty

00:18:40 Daily Routine and Proactive Follow Up

00:21:45 Turning Small Talk Into Leads

00:23:18 Purposeful Follow Up Habits

00:24:35 Tailoring Pressure To Clients

00:27:28 Market Whiplash And Self Generation

00:28:45 Production Numbers And Competitor Reality

00:31:00 Coaching For Growth And Reorg

00:37:24 Confidence Motivation And Service

00:40:17 Team Structure And Hiring Pipeline