• #136 - Peter Holtz: Why Your CPA Isn't Your Tax Planner and How Business Owners Can Pay Less in Taxes
    Apr 1 2026

    Stop losing sleep over after-hours accounting and outdated financial reports. Peter Holtz, a former Big 4 accountant and multi-company CFO, spent 20+ years watching traditional CPAs disappear after April, leaving business owners to face climbing tax bills alone.

    Peter built a $10M, Inc. 5000 firm to flip the script. Specializing in proactive tax strategy for businesses earning $500K–$10M+, he helps entrepreneurs keep 40% more of their income through year-round planning. Whether you’re a franchise owner or a contractor, discover how to turn your CPA from a yearly expense into a wealth-building investment that pays for itself 100x over.

    Connect with Peter:
    YouTube: ⁨@peterholtzcpa⁩
    LinkedIn: https://www.linkedin.com/company/peterholtzcpa/
    Instagram: https://www.instagram.com/peterholtzcpa
    TikTok: https://www.tiktok.com/ ⁨@peterholtzcpa⁩
    Website: www.peterholtzcpa.com


    Alexander V. Johnson is a Founding Partner of Mixt Solutions, a 6x Inc. 5,000 Fastest Growing Company in America. Mixt Solutions has successfully done millions of transactions on Amazon and works with some of the biggest consumer packaged goods brands in the world. In 2024, Mixt Solutions crossed over 150 million dollars of all time sales on Amazon.

    Connect with Alex:
    YouTube: / @eaotpodcast
    Spotify: https://open.spotify.com/show/06QZEpv...
    Instagram: / eaotpodcast
    Twitter: https://x.com/EAOTpodcast
    Facebook: / eaotpodcast
    TikTok: / eaotpodcast

    Intro Music Credit:
    "Alone and Afraid" - SourBlood: • Alone and Afraid Official Lyric Video
    Spotify: https://open.spotify.com/artist/7FJVH...

    #taxstrategy #smallbusinessowner #cpa #taxsavings #businessgrowth #wealthbuilding #entrepreneurship #financialfreedom #inc5000 #PeterHoltzCPA

    Show More Show Less
    1 hr
  • #135 - Larry Kesslin: Why Your Success Feels Heavy and How to Find True Alignment and Joy
    Mar 27 2026

    Larry Kesslin is a seasoned entrepreneur, author, and speaker dedicated to helping high performers bridge the gap between achievement and alignment. With decades of experience building impactful organizations, Larry specializes in guiding founders and executives through the "Second Mountain" of their careers, shifting from ego-driven performance to purpose-led contribution. As a strategist for intentional scaling and meaningful relationship building, he empowers leaders to redefine "enough" and reconnect with their core values. Larry’s insights provide a roadmap for those who have built impressive resumes but seek a deeper sense of clarity, impact, and sustainable joy in their professional journey.

    Connect with Larry:
    LinkedIn: https://www.linkedin.com/in/larrykesslin/
    Facebook: https://www.facebook.com/larry.kesslin/
    Instagram: https://www.instagram.com/lkesslin/
    YouTube: @larrykesslin
    Website: www.5-dots.com


    Alexander V. Johnson is a Founding Partner of Mixt Solutions, a 6x Inc. 5,000 Fastest Growing Company in America. Mixt Solutions has successfully done millions of transactions on Amazon and works with some of the biggest consumer packaged goods brands in the world. In 2024, Mixt Solutions crossed over 150 million dollars of all time sales on Amazon.

    Connect with Alex:
    YouTube: / @eaotpodcast
    Spotify: https://open.spotify.com/show/06QZEpv...
    Instagram: / eaotpodcast
    Twitter: https://x.com/EAOTpodcast
    Facebook: / eaotpodcast
    TikTok: / eaotpodcast

    Intro Music Credit:
    "Alone and Afraid" - SourBlood: • Alone and Afraid Official Lyric Video
    Spotify: https://open.spotify.com/artist/7FJVH...


    #SuccessRedefined #LeadershipDevelopment #FounderMindset #HighPerformance #IntentionalLiving #ExecutiveCoaching #Entrepreneurship #TheJoyMolecule #BusinessAlignment #PurposeDriven

    Show More Show Less
    1 hr and 5 mins
  • #134 - Ari Rastegar: Why Wealth is Grown in Decades, Not Days; Auditing Your Life for Massive Success
    Mar 18 2026

    In this compelling episode of the EAOT Podcast, I sit down with Ari Rastegar, the "recovering attorney" turned real estate titan and founder of Rastegar Property Group. Ari shares his incredible journey from a $3,500 loan to managing a portfolio valued in the billions, highlighting the "alchemy" of turning raw land into master-planned communities and high-tech data centers. The conversation dives deep into the "Gift of Failure," with Ari explaining why the traits of a great founder often make for a terrible CEO. He reveals his "REI audit" process, a rigorous scrutiny of his thoughts, triggers, and health habits designed to facilitate constant growth. Beyond business, Ari discusses his intense biohacking regimen, including his experience with over 200 hyperbaric oxygen therapy sessions and his 80/20 approach to nutrition and supplements. Whether discussing why Austin, Texas, remains a global "oasis" for investment or the vital importance of being truly present for your children, Ari offers a masterclass in building a meaningful, outcome-driven life.

    Connect with Ari:
    LinkedIn: https://www.linkedin.com/in/arirastegar/
    Instagram: https://www.instagram.com/rastegar/
    Facebook: https://www.facebook.com/AriRastegar/
    YouTube: @Ari_Rastegar
    Tiktok: tiktok.com/@arirastegar
    Website: www.rastegarcapital.com

    Alexander V. Johnson is a Founding Partner of Mixt Solutions, a 6x Inc. 5,000 Fastest Growing Company in America. Mixt Solutions has successfully done millions of transactions on Amazon and works with some of the biggest consumer packaged goods brands in the world. In 2024, Mixt Solutions crossed over 150 million dollars of all time sales on Amazon.

    Connect with Alex:
    YouTube: / @eaotpodcast
    Spotify: https://open.spotify.com/show/06QZEpv...
    Instagram: / eaotpodcast
    Twitter: https://x.com/EAOTpodcast
    Facebook: / eaotpodcast
    TikTok: / eaotpodcast

    Intro Music Credit:
    "Alone and Afraid" - SourBlood: • Alone and Afraid Official Lyric Video
    Spotify: https://open.spotify.com/artist/7FJVH...

    #AriRastegar #eaotpodcast #realestateinvesting #entrepreneurship #biohackingtips #austintexas #leadership #businessgrowth #successmindset #TheGiftOfFailure #wealthbuilding #ceo

    Show More Show Less
    49 mins
  • #133 - Paul Ross: Beyond Rapport: How to Use Conversational Hypnosis to Close High-Ticket Deals
    Mar 11 2026

    Welcome to a masterclass in influence. In this episode of the EAOT Podcast, we sit down with the legendary Paul Ross, a pioneer in the fields of Neuro-Linguistic Programming (NLP) and conversational hypnosis. With over 30 years of experience, Paul has transitioned from being a world-renowned authority on seduction to becoming the "mad scientist" of sales psychology. We dive deep into how Paul mapped his "Speed Seduction" techniques over to the corporate world to help the top 10% of salespeople bust through their performance ceilings. Paul explains why traditional rapport-building is often insufficient and how "Decision Service Technicians" can use specific language to guide prospects into states of deep focus and compliance. Beyond the tactics, Paul shares the personal "why" behind his work, a message from his mother that set him on a lifelong mission to have a massive impact on the world. Whether you are looking to master your own internal state, overcome subconscious trauma that limits your success, or learn how to get prospects to convince themselves to buy, this episode is an essential guide to the power of suggestion.

    Timestamps:
    0:00 – Introduction: Who is Paul Ross?
    2:11 – Mapping NLP and hypnosis to human excellence
    10:38 – The "Watershed Moment" and testing techniques
    14:08 – Impact and Legacy: A message from his mother
    33:27 – The Power Frame: Getting prospects to convince themselves
    53:00 – Neutrality and emotional regulation in sales
    1:21:01 – Moving beyond rapport to subconscious compliance

    Connect with Paul:
    LinkedIn: https://www.linkedin.com/in/speakerpaulross/
    Instagram: https://www.instagram.com/sandworm90292/
    Facebook: https://www.facebook.com/ross.jeffries1
    X.com: https://x.com/rossjeffries/
    Youtube: @speedseduction
    Website: www.seduction.com,
    website: www.subtlewordsthatsell.com


    Alexander V. Johnson is a Founding Partner of Mixt Solutions, a 6x Inc. 5,000 Fastest Growing Company in America. Mixt Solutions has successfully done millions of transactions on Amazon and works with some of the biggest consumer packaged goods brands in the world. In 2024, Mixt Solutions crossed over 150 million dollars of all time sales on Amazon.

    Connect with Alex:
    YouTube: / @eaotpodcast
    Spotify: https://open.spotify.com/show/06QZEpv...
    Instagram: / eaotpodcast
    Twitter: https://x.com/EAOTpodcast
    Facebook: / eaotpodcast
    TikTok: / eaotpodcast

    Intro Music Credit:
    "Alone and Afraid" - SourBlood: • Alone and Afraid Official Lyric Video
    Spotify: https://open.spotify.com/artist/7FJVH...

    #eaotpodcast #PaulRoss #subconsciousinfluence #salespsychology #conversationalhypnosis #nlp #salesmastery #rossjeffries #speedseduction #influenceandpersuasion #mindsetshift #highticketsales #neurolinguisticprogramming #persuasionskills #entrepreneurmindset #saleswizardry #closingdeals #legacydriven #impactoverincome #salestraining

    Show More Show Less
    1 hr and 31 mins
  • #132 - Alex Baumeister: The Entrepreneurial Leap: From Austin Firefighter to Disrupting The Wine Industry.
    Mar 4 2026

    In this week's episode, we are joined by Alex Baumeister, the visionary co-founder behind Delta Vine. A professional firefighter based in Driftwood, Texas. Alex’s journey into entrepreneurship began when he and his wife, Morgan, recognized a massive "white space" in the beverage market. Tired of the hangovers and bloating that come with traditional wine culture, they set out to create an elevated, alcohol-free alternative that allows drinkers to "sip, not spiral".
    Alex discusses the "jump in and figure it out" philosophy that took them from a simple idea to a fully formulated 2.5mg THC social tonic. From navigating the complex legal "grey areas" of the hemp industry in Texas to the sheer grit of unloading their first shipment into a storage unit, Alex provides a raw, honest look at bootstrapping a brand while working a full-time job in public service. Whether you're interested in the science of low-dose cannabis or the reality of building a small business from the ground up, this conversation is packed with actionable insights on why "done" is always better than "perfect.".

    #eaotpodcast #deltavine #AlexBaumeister #entrepreneurship #sobercurious #startupmindset #cannabisinnovation #smallbusinesstips #austinstartups #WineAlternative

    Connect with Alex:
    LinkedIn: https://www.linkedin.com/in/alex-baumeister-58b546391/
    Instagram: https://www.instagram.com/alexbau62/
    Website: www.enjoydeltavine.com


    Alexander V. Johnson is a Founding Partner of Mixt Solutions, a 6x Inc. 5,000 Fastest Growing Company in America. Mixt Solutions has successfully done millions of transactions on Amazon and works with some of the biggest consumer packaged goods brands in the world. In 2024, Mixt Solutions crossed over 150 million dollars of all time sales on Amazon.

    Connect with Alex:
    YouTube: / @eaotpodcast
    Spotify: https://open.spotify.com/show/06QZEpv...
    Instagram: / eaotpodcast
    Twitter: https://x.com/EAOTpodcast
    Facebook: / eaotpodcast
    TikTok: / eaotpodcast

    Intro Music Credit:
    "Alone and Afraid" - SourBlood: • Alone and Afraid Official Lyric Video
    Spotify: https://open.spotify.com/artist/7FJVH...

    Show More Show Less
    1 hr and 3 mins
  • #131 - Edwin Endlich: Why This CMO is Turning Life Insurance into a "Wish Granting" Machine.
    Feb 25 2026

    In this episode, we sit down with Edwin Endlich, the CMO of Wysh, to explore his incredible journey from the writers' rooms of late-night television to the cutting edge of fintech. Edwin shares behind-the-scenes stories from his time working with Dave Letterman and the chaotic period at Comedy Central during Dave Chappelle’s departure. He reveals how these experiences in comedy and viral storytelling, including his pivotal role in managing the Tide Pod Challenge response, prepared him to revolutionize one of the world's most "stodgy" industries: life insurance.

    Edwin explains the unique "Wish Granting" philosophy behind his company, Wysh, where life insurance is transformed from a morbid necessity into a platform for fulfilling personal legacies, from booking a favorite band for a funeral to training a spouse in martial arts. Whether you are interested in marketing, entertainment history, or industry disruption, this conversation offers a masterclass in brand building.

    LinkedIn: https://www.linkedin.com/in/edwinendlich/
    Instagram: https://www.instagram.com/edwinendlich/
    X.com: https://x.com/edwinendlich

    Alexander V. Johnson is a Founding Partner of Mixt Solutions, a 6x Inc. 5,000 Fastest Growing Company in America. Mixt Solutions has successfully done millions of transactions on Amazon and works with some of the biggest consumer packaged goods brands in the world. In 2024, Mixt Solutions crossed over 150 million dollars of all time sales on Amazon.

    Connect with Alex:
    YouTube: / @eaotpodcast
    Spotify: https://open.spotify.com/show/06QZEpv...
    Instagram: / eaotpodcast
    Twitter: https://x.com/EAOTpodcast
    Facebook: / eaotpodcast
    TikTok: / eaotpodcast

    Intro Music Credit:
    "Alone and Afraid" - SourBlood: • Alone and Afraid Official Lyric Video
    Spotify: https://open.spotify.com/artist/7FJVH...

    #EdwinEndlich #marketingstrategy #latenighttv #DaveLetterman #davechappelle #fintech #lifeinsurance #branding #WishGranting #TidePodChallenge #careerjourney

    Show More Show Less
    1 hr and 16 mins
  • #130 - Nicholas Esayian: From Bane Capital & Pro Racing to Building the #1 Rated Football Helmet
    Feb 18 2026

    In this episode, we dive deep into the extraordinary career of Nicholas Esayian, a man who has navigated the worlds of high-stakes corporate turnarounds at Bain Capital, professional auto racing, and direct-response marketing before tackling one of the most significant safety challenges in sports: the football helmet.

    Nicholas shares the fascinating story of how he sold nearly $100 million in "Debt Cures" products by leveraging infomercials and a "test first, build later" strategy that redefined direct marketing. However, he also opens up about the "Fat and Happy" phase, a critical period where success led to complacency, providing a must-hear lesson for every entrepreneur on the dangers of failing to adapt to digital shifts.

    Now, as the founder of a disruptive helmet company, Nicholas is using his background in impact science from racing to challenge a century-old monopoly in the NFL. We explore the physics of head protection, the "weight trap" in current safety standards, and how his company is protecting star athletes like Denzel Ward and Tony Romo with technology that is both lighter and safer.

    Connect with Nicholas:
    LinkedIn: https://www.linkedin.com/in/esayian/
    Instagram: https://www.instagram.com/esayian/
    Facebook: https://www.facebook.com/nicholas.esayian/
    Website: www.lighthelmets.com

    Alexander V. Johnson is a Founding Partner of Mixt Solutions, a 6x Inc. 5,000 Fastest Growing Company in America. Mixt Solutions has successfully done millions of transactions on Amazon and works with some of the biggest consumer packaged goods brands in the world. In 2024, Mixt Solutions crossed over 150 million dollars of all time sales on Amazon.

    Connect with Alex:
    YouTube: / @eaotpodcast
    Spotify: https://open.spotify.com/show/06QZEpv...
    Instagram: / eaotpodcast
    Twitter: https://x.com/EAOTpodcast
    Facebook: / eaotpodcast
    TikTok: / eaotpodcast

    Intro Music Credit:
    "Alone and Afraid" - SourBlood: • Alone and Afraid Official Lyric Video
    Spotify: https://open.spotify.com/artist/7FJVH...


    #NicholasEsayian #entrepreneurship #NFLSafety #businessstrategy #directmarketing #marketingsecrets #innovation #podcast #ConcussionPrevention #BainCapital #startuplessons

    Show More Show Less
    1 hr and 28 mins
  • #129 - Carmine Del Sordi: Mastery Over Money: Why Your Core Values Are the Key to Success
    Feb 11 2026

    In this episode, we sit down with Carmine Del Sordi, a former corporate executive who retired at age 50 after a 20-year career spanning consumer goods, high-tech, and biotech. Carmine shares the "internal revelations" he experienced during grad school that shifted his focus from "the mighty dollar" to core values, gratitude, and the pursuit of mastery.

    We dive deep into:
    - The Corporate Reality Check: Why people don't quit jobs, they quit managers—and how to navigate the "plateaus" of a professional career.
    - The "50-Club" Strategy: Why you need a diverse toolkit of skills to play the challenging "course" of life and career.
    - Building a Brand with Purpose: The story behind Pure and Easy Tea, a company born from a desire for transparency and health-conscious ingredients in an industry filled with chemicals and "tea dust".
    - Sustainable Success: Carmine’s "PALMS" framework (Physical, Occupational, Economic, Mental, Social) for maintaining balance while scaling a business.

    Whether you are a "corporate rookie" looking for a roadmap or an aspiring entrepreneur ready to turn your passion into a profitable brand, Carmine’s insights on rituals over resolutions will change the way you approach your goals.

    #CarmineDelSordi #CareerGrowth #Entrepreneurship #PureAndEasyTea #CorporateSuccess #MasteryMindset #HealthAndWellness

    Connect with Carmine:
    Instagram: https://www.instagram.com/carmine.delsordi/
    Linkedin: https://www.linkedin.com/in/carminedelsordi/
    Facebook: https://www.facebook.com/carmine.delsordi/
    YouTube: @CarmineDelSordi
    Website: pureandeasytea.com


    Alexander V. Johnson is a Founding Partner of Mixt Solutions, a 6x Inc. 5,000 Fastest Growing Company in America. Mixt Solutions has successfully done millions of transactions on Amazon and works with some of the biggest consumer packaged goods brands in the world. In 2024, Mixt Solutions crossed over 150 million dollars of all time sales on Amazon.

    Connect with Alex:
    YouTube: / @eaotpodcast
    Spotify: https://open.spotify.com/show/06QZEpv...
    Instagram: / eaotpodcast
    Twitter: https://x.com/EAOTpodcast
    Facebook: / eaotpodcast
    TikTok: / eaotpodcast

    Intro Music Credit:
    "Alone and Afraid" - SourBlood: • Alone and Afraid Official Lyric Video
    Spotify: https://open.spotify.com/artist/7FJVH...

    Show More Show Less
    1 hr and 12 mins