In this episode of Accountants Minute Podcast, Peter Towers busts the myth that R&D is “only for engineers” and shows how accountants and bookkeepers can lead as the internal-audit partner—keeping evidence tight, forms right, and AusIndustry-ready. Learn how to spot eligible clients, ensuring at least $20,000 was spent on approved R&D work in the financial year being claimed, and turn refundable offsets for sub-$20m companies into real cash flow—opening pathways to ESIC, crowdfunding, and ongoing Virtual CFO work.

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Only 15% of SMEs see their accountant as a true strategic partner.

In this episode of Accountants Minute Podcast, Peter Towers unpacks why – spotlighting MYOB’s findings on poor debtor practices (no credit vetting, weak follow-up, rising DSO) – and outlines how firms can flip the script. Learn practical, billable ways to implement robust debtor systems, set clear terms, use pre-due reminders, and track Debtors Days Outstanding monthly. Equip your team to lift cash flow for clients – and your positioning as their essential advisor.

You can also access our podcast on:

Amazon Music

Apple Podcasts

Audible

Spotify

YouTube

Selling advisory isn’t about luck – it’s a system.

In this Accountants Minute Podcast episode, Peter Towers sits down with master sales trainer Trevor Marchant to unpack how firms can move from transactional compliance to true “key strategic partner” status. Learn the internal prep you need (team training, SME needs analysis, rhythm of reporting), how to frame value around dominant buying motives, and practical steps to confidently package, price, and sell advisory services that SMEs will say yes to – consistently.

You can also access our podcast on:

Amazon Music

Apple Podcasts

Audible

Spotify

YouTube