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BigDeal

BigDeal

By: Codie Sanchez
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You can change your life and make a dent on the world. This podcast uncovers the unfiltered lessons from the smartest minds straight to you, in conversations so honest you feel guilty listening in. We believe the current way of thinking is not working. The average person has become unhappy, unhealthy and financially struggling. You are not that person. This podcast will kick you in the shin with truth and tactics they should have taught us but gatekept. Hosted by Codie Sanchez, entrepreneur, investor and reformed journalist. You are a BigDeal to us. Economics Leadership Management & Leadership Marketing Marketing & Sales Personal Finance
Episodes
  • The Mindset Shift That Made Me Millions | Robert Herjavec

    The Mindset Shift That Made Me Millions | Robert Herjavec
    Jul 22 2026
    You've been telling yourself the same story. That you need more money to start. That you need the perfect plan before you move. That fear is the reason you're stuck. Here's the truth: the only thing holding you back is the belief that something outside of you has to change before you can begin. Robert Herjavec went from arriving in America with nothing to building and selling companies worth hundreds of millions of dollars. He's one of the most recognizable faces on Shark Tank, and in this episode, he breaks down the exact mindset shifts that turned urgency into wealth, why most people quit before they compound, and the leadership mistake that quietly destroys great companies. From structuring earnouts with no money down to scaling a $400 million business without raising a dime, Robert reveals the frameworks that separate people who stay broke from people who build empires. In this episode, you'll learn: Why fear is what holds most people back and how the fear of hard work without guaranteed results is the real killer, not the work itself The poverty versus wealth mindset: why working to make a living keeps you stuck and how shifting to building wealth changes everything How Robert bought 13 businesses with no outside funding using earnouts, seller financing, and cash flow leverage, and why you don't need money in the bank to do deals The biggest mistake founders make when pitching: asking people to listen instead of making them want to hear, and why humility and subconscious alignment close deals before you even open your mouth How to value a company the right way: understanding industry multiples, EBITDA, and why people fail because they price based on what they need instead of what the business is worth Stop waiting for permission. Stop waiting for certainty. The life you want is on the other side of the decision you're avoiding. My new book, Own Or Be Owned, is all about building a business so good it doesn't need you. More profit, less pain. It's out September 18, grab your ticket to the launch event here: https://contrarianthinking.biz/oobo_bigdeal - cs ___________ (00:00:00) Introduction: Fear Is What Holds You Back, Not Lack of Money (00:03:07) The 10-Year Grind: Running Until Your Legs Fall Off (00:07:24) A Players vs B Players: How Long Do You Wallow in Misery? (00:10:33) The Fast No Is a Gift: Stop Being a Maybe-er (00:11:34) Your Bad Day Is Somebody's Dream: Perspective and Purity of Joy (00:13:03) Become an Expert in Something: The 20s Are Your Foundation (00:15:22) The Kylie Jenner Business Lesson: Don't Confuse Stuff with Vision (00:18:55) How Rare Is a Billion Dollars? The SpaceX Millionaire Story (00:21:25) You Can Get Rich Even If You Hate Rich People (00:25:29) Democracy Is a Car Wash: Small Business Is the Right Message for America (00:26:58) Urgency Gets You Out of Poverty, Patience Gets You to Wealth (00:30:00) Fail Quickly: Test at 20% with Paying Customers, Not at 100% with Beta Users (00:31:19) 10 Billion Dollars in Sales: Great Salespeople Sell Value, Not Product (00:33:06) The Leverage Switch: When Sharks Start Selling the Pitcher (00:36:05) The Three Numbers You Better Know: EBITDA, Multiples, and Industry Comps (00:38:35) Scale Is a Two-Edged Sword: When Your Skill Becomes Your Weakness (00:41:11) The Million, Ten Million, Hundred Million Business: What Changes at Each Level (00:43:32) The World-Class CFO Hire: When Robert Stopped Being the Bottleneck (00:46:05) Buying 13 Businesses with No Outside Funding: The Earnout Strategy (00:49:14) Money Is Not Holding You Back, Your Lack of Knowledge Is (00:49:59) The Baby Boomer Exit Crisis: Millions of Businesses with No Succession Plan (00:52:55) Third-Party Verification: People Believe What Others Say About You (00:54:03) I'm Really Proud I Built 400 Million with My Own Money (00:55:58) The Equity Operator vs the Business Operator: Why Projections Are Bullshit (00:58:18) When It's Self-Evident in Tech, It's Probably Too Late (01:02:25) The Accelerator Stuck: How Precarious Is Life? (01:06:03) We Are Not a Family, We Are a Team: The Benevolent Dictator (01:07:40) Poverty Mindset vs Wealth Mindset: It's Great to Dream, Better to Pay Your Bills ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit ...
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    1 hr and 12 mins
  • It’s Boring, But This One Habit Will Make You a Millionaire

    It’s Boring, But This One Habit Will Make You a Millionaire
    Jul 21 2026
    You've been chasing the next thing. The next idea, the next strategy, the next opportunity that finally feels exciting enough to stick with. Here's the truth: the reason you're not rich yet isn't because you haven't found the right thing. It's because you keep quitting the last thing before it compounds. Most people don't fail because they pick wrong. They fail because they reset the clock every time Tuesday starts looking like Monday. They mistake boredom for a signal to move when boredom is actually the price of admission. The people who build real wealth aren't the ones who never get bored. They're the ones who don't let boredom make their decisions. In this episode, you'll learn: Why almost nobody gets rich doing something exciting and how sticking with something boring is the actual difficulty that separates winners from everyone else The Replit story: how Amjad spent eight years looking stupid, laid off half his company, and kept going until AI showed up and turned his business into a $9 billion company Why Steve Jobs spent years grinding on NeXT, a company that flopped by every measure, and how that failure became the foundation for Apple's comeback The BORED framework: Better information, Opportunity changed, Results changed, Exhausted, or Destination, and how to tell if you're making a smart pivot or just resetting your compounding clock Why you're not bored, you're finally becoming competent, and how confusing competence for boredom is the single biggest reason people quit right before they win ___________ (00:00:00) Introduction: The Boring Truth About Getting Rich Nobody Wants to Hear (00:00:36) The Compounding Clock: Why Tuesday Looking Like Monday Is Actually Winning (00:01:50) The Replit Story: Eight Years of Looking Stupid Before Becoming a Billionaire (00:03:08) Steve Jobs and Next: When Your Biggest Failure Becomes Your Foundation (00:04:39) Early Stage Is Guessing: Why Forecasts Don't Matter and Grit Does (00:05:15) The SpaceX Principle: Less Than 10 Percent Odds and Launching Anyway (00:06:13) You're Not Bored, You're Finally Becoming Competent (00:07:34) Cliff Asness and AQR: Surviving When Everyone Said Your Strategy Was Dead (00:08:46) The BORED Test: How to Know If You Should Pivot or Stay (00:09:12) Don't Let Boredom Make Your Decisions: Where All the Money Actually Is ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices
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    11 mins
  • How to Use AI to Make Money, Grow Your Business, and Be More Productive | Geoff Woods

    How to Use AI to Make Money, Grow Your Business, and Be More Productive | Geoff Woods
    Jul 15 2026
    You've been staring at AI like it's a magic trick you'll never understand. You've watched everyone else claim they're 10x more productive while you're still Googling how to write a better prompt. Here's the truth: AI isn't going to replace you because it's smarter. It's going to replace you because someone else learned how to use it and you didn't. Geoff Woods is the author of The AI Driven Leader and has spent years teaching normal people how to use AI to solve real problems, not just write better emails. He's worked with venture backed companies, public corporations, and CEOs racing toward exits, and in this episode, he's breaking down the exact framework that turns AI from a glorified search engine into a strategic thought partner that makes you think better, work faster, and solve problems you didn't even know you had. In this episode, you'll learn: The CRIT framework: Context, Role, Interview, Task, and why this four step process is the difference between AI slop and superhuman output Why asking AI questions is the worst way to use it and how making AI interview you instead unlocks insights you'd never think to share The 80/20 rule of AI: why most people waste time automating tasks that don't matter and how to identify the 20% that drives 80% of your results Why cognitive decline is the greatest risk with AI that nobody's talking about and how to use it in a way that makes your brain stronger, not weaker The AI board: how to build custom personas of Steve Jobs, Warren Buffett, and your future self to advise you every single day Stop treating AI like a shortcut. Start treating it like a thought partner. The people who master this won't just work faster. They'll think differently. Thanks to SoFi for sponsoring this episode! Looking for funding to help grow your business? Get started at SoFi.com/Codie. #SoFiPartner #ad ___________ (00:00:00) Introduction: AI as a Thought Partner, Not Just an Assistant (00:01:14) The 300 Million Dollar Board Meeting: How AI Transformed a Hostile Relationship (00:06:30) The CRIT Framework: Context, Role, Interview, Task (00:11:20) The Saving Face Consortium: How AI Saved a Manufacturing Company from Bankruptcy (00:15:38) The Three Skills You Must Master to Harness AI Without Being Replaced (00:18:14) Speech to Text and Advanced AI Hacks: Playing AI Against Itself (00:22:29) The Sticky Note Trigger: How to Actually Change Your Behavior with AI (00:25:07) Agentic AI: The 18th Domino You Should Not Start With (00:29:05) The 80-20 Framework: Identifying What Actually Matters in Your Business (00:31:49) The Death of Entry-Level Work and What Skills Will Survive AI (00:34:34) Daycare Employees Versus Department Chairs: Own Your Job or Lose It (00:37:14) The AI Leadership Culture: Training People to Prioritize Without You (00:41:21) The Steve Jobs Manifesto: Using AI for World-Class Creative Output (00:43:28) Creating Your AI Writing Persona: The 20 to 50 Email Upload Method (00:47:13) Building Your AI Board: Steve Jobs, Warren Buffett, and Your Future Self (00:51:10) The Greatest Risk Nobody Talks About: Cognitive Decline and Mental Atrophy (01:00:49) Voice of Customer Agents and Real-Time Sales Coaching That Actually Works (01:03:37) The 30-Day CRIT Challenge: One Thing to Do Right Now to Transform Your Life ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 6 mins
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