Episodes

  • The most important campaign in the world right now
    Jun 2 2025

    Webtoons are taking off in Asia, Apple designer Jony Ive partners with OpenAI & the most important campaign in the world right now - Register For Rowan.

    Find out how you can register for Rowan here

    Get in touch with Russ & Freddie via Instagram or LinkedIn

    See omnystudio.com/listener for privacy information.

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    38 mins
  • Inside Airbnb's 'midlife crisis'
    May 19 2025

    Parents for Climate settled with EnergyAustralia over greenwashing, spotlighting the murky space between marketing and carbon neutrality, Max is changing its name back to HBO Max & Airbnb’s midlife identity crisis sees it moving beyond homes into chefs, trainers, and stylists, but is this reinvention or desperation?

    See omnystudio.com/listener for privacy information.

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    49 mins
  • Lessons in branding from the Catholic Church
    May 13 2025

    Russ & Freddie chat about the 'incredible' set design of the papal conclave, how to make gold relatable & desirable, the success & pitfalls of the Jaguar re-brand & why Trump’s proposed movie tariffs could spell the end of Australia’s film boom.

    Drop Russ & Freddie a question via Instagram or LinkedIn

    See omnystudio.com/listener for privacy information.

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    44 mins
  • How Labor won the election
    May 5 2025

    Russ & Freddie answer listener questions, offer some advice to the Liberal party after their massive defeat, look at a beautiful spot from Stella Artois & discuss the phenomena of ugly branding.

    Check out the Stella Artois campaign here

    Warren Buffet's 'ugly' website here

    Get in touch with Russ & Freddie via:

    Instagram or LinkedIn

    See omnystudio.com/listener for privacy information.

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    47 mins
  • The Trump effect & a history of diamond marketing
    Apr 29 2025

    Russ and Freddie look at the Trump effect in Canada, review the lackluster political slogans from the Australian election & explain why the advertising campaign for diamonds might be the most successful in history.

    See omnystudio.com/listener for privacy information.

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    58 mins
  • Robert Irwin's ‘bloody beautiful’ Bonds spot
    Apr 8 2025

    Russ & Freddie chat about the lack of comedy in political advertising, Robert Irwins' Bonds debut, the rise of religion in Silicon Valley and AI Claude playing Pokémon Red.

    Check out the Bonds ad here

    Vanity Fair article

    And the TWITCH stream

    Get in touch with Russ & Freddie:

    AdMission Instagram

    Russel Howcrowft LinkedIn

    See omnystudio.com/listener for privacy information.

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    47 mins
  • Puma's new campaign, DoorDash & ChatGPT
    Mar 31 2025

    Russ & Freddie look at the new Puma campaign, DoorDash pushes buy-now-pay-later for fast foo, people are using ChatGPT to create Studio Ghibli-style images ... and the backlash is huge.

    Get in touch with Russ & Freddie

    Instagram: https://www.instagram.com/admissionpodcast/

    LinkedIn: www.linkedin.com/in/russelhowcroft/

    See omnystudio.com/listener for privacy information.

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    43 mins
  • The AirPod ad
    Mar 25 2025

    Russ and Freddie discuss the new Spike Jonez directed AirPod spot, Australia's place in the Harvard sophisticated economy index, why anti-weed campaigns fail and how Australia got it's first dollar.

    Get in touch with Russ & Freddie

    Instagram: https://www.instagram.com/admissionpodcast/

    LinkedIn: www.linkedin.com/in/russelhowcroft/

    See omnystudio.com/listener for privacy information.

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    48 mins