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AdMission

By: 9Podcasts
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  • Summary

  • Every week, advertising guru Russel Howcroft and up-and-comer Freddie Young from ‘Good One Creative’, offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.
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Episodes
  • Inside out advertising, the ‘burger wars’ and Speedo’s new campaign

    Inside out advertising, the ‘burger wars’ and Speedo’s new campaign
    May 28 2024

    Russel Howcroft and Freddie Young explain inside out and outside in advertising, the big mistake being made in 'the burger wars' and review the new Speedo campaign.

    See omnystudio.com/listener for privacy information.
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    34 mins
  • 'It's really bloody gross': The decline of dating apps & Apple's big flop

    'It's really bloody gross': The decline of dating apps & Apple's big flop
    May 21 2024

    Russel Howcroft and Freddie Young look at Bumble's marketing campaign woes, Apple's tone deaf iPad spot and how they are both missing the triangle of truth: Human, Cultural and Brand.

    Also discuss the come-back of the 'dumb phone'.

    See omnystudio.com/listener for privacy information.
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    42 mins
  • Is privacy a thing of the past? And why streaming giants are slipping

    Is privacy a thing of the past? And why streaming giants are slipping
    May 8 2024

    Russel Howcroft and Freddie Young question the value of privacy, and have some ideas on how streaming companies can bolster their numbers, and lend Australia’s cultural capital a hand in the process.

    See omnystudio.com/listener for privacy information.
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    43 mins
Marketing Economics
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