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AdMission

AdMission

By: 9Podcasts
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About this listen

Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.

 Economics Marketing Marketing & Sales
Episodes
  • Vodafone & Telstra in a 'coverage war'

    Vodafone & Telstra in a 'coverage war'
    Apr 20 2026

    Gorgeous new stop motion spots from Telstra, Vodafone’s 'Nothing’s out here' campaign backlash, Kalshi pivots from chaotic 'trade anything' energy to a legitimacy campaign & Coca-Cola revisits their iconic 'I’d Like to Buy the World a Coke'.

    We watch:

    • 'I'd like to buy the world a Coke' from Coca Cola
    • Telstra x Bear Meets Eagle
    • Vodafone

    See omnystudio.com/listener for privacy information.
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    42 mins
  • 'Nothing good about it'; Government fuel ad misses the mark

    'Nothing good about it'; Government fuel ad misses the mark
    Apr 14 2026

    Sabrina Carpenter & Johnnie Walker, Australian Govt. launches campaign urging drivers to minimise fuel use, KitKat turns a real chocolate heist into PR gold, Anthropic & the constant 'danger' messaging is starting to lose credibility.

    We watch:

    • 'Sabrina Carpenter x Johnnie Walker'
    • 'Every Little Bit Counts' Australian Government Canberra

    See omnystudio.com/listener for privacy information.
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    40 mins
  • 'Pitch perfect advertising' from British Airways

    'Pitch perfect advertising' from British Airways
    Mar 31 2026

    Australia Post launches it's biggest brand campaign ever, Lump Lottery uses a ute giveaway to turn testicular cancer awareness into action, British Airways distills travel into a single image & Citroën rejects car category conventions to romanticise the test drive.

    We watch:

    • 'Delivering to 2,655 postcodes, connecting Australians from coast to country' from Australia Post
    • 'Lump Lottery', Testicular Cancer NZ
    • 'An Original British Briefing' from British Airways
    • 'Its Love at First Test Drive' from Citroën

    See omnystudio.com/listener for privacy information.
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    37 mins
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