Episodes

  • Why Process Always Pays Off: Real-World Lessons

    Why Process Always Pays Off: Real-World Lessons
    Feb 6 2026
    Process is one of those things everyone knows they should work on, yet very few truly invest the time to get it right. In this episode of 2 Regular Guys, we welcome Dean Biscan, a 14-year industry veteran who has seen process from every angle. From owning his own apparel shop to working with powerhouse manufacturers, stepping into custom signage, and now operating within a national franchise model, Dean brings hard-earned perspective and plenty of war stories. We dig into why process is so much more than just production flow. Dean shares how refining processes across every part of the business can lead to faster turnaround times, improved efficiency, real cost savings, and long-term growth. You’ll hear practical examples, mindset shifts, and simple tweaks that consistently move the needle. Expect honest insights, a few laughs, and ideas you can apply whether you decorate apparel, sell promotional products, or manufacture custom gifts. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/OFPosQic7VM Dad Joke Terry: What did the French groundhog see on February 2nd? His chateau Chateau = Shadow Why Process Always Pays Off Aaron: Dean, welcome to the show. You messaged us recently about being back in the industry. Welcome back! (It is like Hotel California) Tell us about your industry journey and where you are now. Terry: In our back-and-forth about a specific topic, “process” kept coming up. What have you learned about “process” in your industry experience? Aaron: Once you felt you found the right process in your business experience, was it perfect every time? Terry: Why is process so important to success and our bottom line? Aaron: So let’s define it a little bit. Many people, when they hear the term “process,” they think of “production.” How can we get from point A to point B to point C and then out the door? Should we just focus on production processes? Terry: As you know, here on 2RGs, we like to get into the nuts and bolts of real-world examples. Can you share an example where a small process change made a big impact? Aaron: Was there ever a process you thought was “dialed in,” only to later realize it needed to change again? What triggered that realization? Terry: Many people believe a better process requires major equipment purchases. From your experience, when does process improvement require investment, and when does it just require better thinking? Aaron: If someone listening feels overwhelmed and says, “My whole business is a mess,” where should they start when it comes to improving the process? Terry: How can our listeners reach out to you? The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you’re a seasoned pro or just getting started in the decorated apparel industry, dip into our ‘Secret Sauce’ for insights that can help you soar. https://youtu.be/XV_O6OpTT5o OTHER EVENTS Small Business Saturdays – Saturdays at Noon Central Time and then available to watch any time.Master of Success Inner Circle – Bi-weekly Mastermind Groups with accountability, support, and a built-in support group.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago, March 21-22, 2026The Take-up with Erich Campbell – Fridays at 2:30 Mountain TimeDemystifying Next Level Digitizing Online Training from Erich CampbellUnderstanding Emblems: Learn from Erich Campbell about digitizing for patches.DTF Transfer from TransferDepot.com: Use code AMONTGO2025 for 10% OffDTFUniversity.com: The industry’s DTF education source in partnership with APAS and DTF Superstore Trade Shows DAX Kansas City, MO – February 20-21, 2026ASI Show Forth Worth, TX – March 9-11, 2026Graphics Pro Expo, Irving, TX – March 12-14, 2026 CANCELLEDImpressions Atlantic City, NJ – March 26-28, 2026DAX Dayton, OH – April 24-25, 2026DAX Chicago, IL – May 15-16, 2026DAX Tampa, FL – May 29-30, 2026DAX Nashville, TN – June 19-20, 2026ASI Show Chicago, IL – July 21-23, 2026DAX Twin Cities, MN – August 7-8, 2026Graphics Pro Expo, Long Beach, CA – August 13-15, 2026Graphics Pro Expo, Cleveland, OH – September 10-11, 2026Printing United Expo, Las...
    Show More Show Less
    1 hr and 7 mins
  • Simple Creative Plays to Reach More Buyers

    Simple Creative Plays to Reach More Buyers
    Jan 30 2026
    Terry and Aaron are back in host mode, breaking down practical, creative ways the Regulators can reach customers and potential customers without feeling salesy or getting lost in the noise. From quick wins you can try this week to longer-term visibility plays that compound over time, you will walk away with ideas you can put into action, whether you sell B2B, B2C, or both. Expect real examples, simple frameworks, and a few “why didn’t I think of that?” tactics that help you stay top-of-mind, start better conversations, and create more opportunities for quotes and repeat business. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/0JVAI1gJKqM Dad Joke Aaron: What do you call a nun who sleepwalks? A Roaming “Roman” Catholic How to Reach More Customers Aaron: On the heels of last week’s Long Beach Impressions Expo show, we were talking about how decorators can reach any new potential buyers and the ones we are already working with. We both have some ideas we would love to share, and we also want to hear from those of you listening in live. We hope to share and uncover creative ways to reach out without feeling salesy or getting lost in the noise. We have plenty of ideas here, so we will see how many we get through and will save the rest for a future show. Terry, are you ready to dive in with your first idea? Terry: My philosophy with running a production floor and running a business is, keep it simple. This is a simple technique that has served me well for a long time. Here’s a way for me to “touch” my current customers without sounding salesyOn all my forms and paperwork, I say, “We hold your screens for 90 days.” Whether I do or not is beside the point.At about 80 days, rather than calling and saying, “Hey, do you want to buy some more shirts?” I say, “I just wanted to give you a heads-up, we hold your screens for 90 days and that date is coming up.” I’m not selling anything. I’m being a friend with a reminder. I’m helping you. And surprising how many people would say, “We’ve been talking about getting more of those shirts.” They might never have called. Most of our customers are not professional buyers. They’re business owners just like us who get caught up in the day to day. So to start us off, I say, Keep it Simple, but Keep in Touch with the customers you have. It’s far easier to keep the customers we have than to bring new ones on board. A lot of us forget that and take those customers for granted.While we’re working to gain customers on this side, some of the ones we have are sliding ot the other Aaron: Micro-content from real jobs – I get to work with a group of Handmade Sellers who focus on Etsy, and one of the common statements is “everything is content.” Most of us don’t share enough on social media because we don’t know what to share or feel like it is a big production. But that is not true. One finished order could create 5 pieces of content: a quick photo of the finished product you are proud of creating, a short story about the customer, a 1-sentence lesson learned, a process clip or reel going from blank to decorated, and a “support our customer” post tagging them so they can share you too. Terry: I want to piggyback on this and share a simple Instagram story that any of us can accomplish. Mel Lay’s garage screen printer experience. Aaron: Can I piggyback again? Not sure how that works but… Customer spotlight pipeline: Feature one customer per week. They get visibility, you get shareable content, and prospects see proof you are active and trusted. Aaron: The “3-Minute Touch” list. Many times, we don’t follow up because out of sight, out of mind. But your past customers are a goldmine of potential future orders IF you build a relationship. So make a process, set an appointment on your calendar, and pick 10 past customers each week. Send a short check-in, a helpful link, or a quick compliment about their business. No pitch, just build a relationship. Instead of “just checking in,” lead with a real reason: seasonal timing, a new staff hire, upcoming events, a trend you are seeing, or a mistake you can help them avoid. Ask for replies, and ask questions about them and their business. You will see the patterns show up in building that relationship when the time is right to offer your services. Terry: Live decorating events, if you’re built for that On Tuesday, I was talking to a decorator in Pittsburgh about live ...
    Show More Show Less
    1 hr and 1 min
  • From Purpose to Profit: How to Build a Profitable Business on Purpose

    From Purpose to Profit: How to Build a Profitable Business on Purpose
    Jan 23 2026
    What if profit came from clarity, not hustle? This week, we are joined by Becky Kotzer of BK Custom T’s to talk about what it really looks like to build a profitable business on purpose. Becky shares her garment decorating journey and how getting clear on her purpose changed the way she thinks about pricing, profit, and the role money plays in her business. In this conversation, we get practical. We talk about profit first thinking, a simple “need to earn” approach, and the unique budgeting system Becky uses to manage cash flow, expenses, and future goals. If you’re tired of guessing where the money goes and want systems that support better decisions and peace of mind, this episode will give you a clear picture of what’s possible. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/e93xGRw3R7Y Dad Joke Aaron: My doctor told me I’m suffering from paranoia. Well, she didn’t actually say that, but I could tell that’s what she was thinking. Purpose to Profit 1. Starting the Journey – Let’s start at the beginning. Can you share a little about your garment decorating journey and what business looked like for you before money and profit really became a focus? 2. Relationship With Money – Before you started working through this, how would you describe your relationship with money in your business? What felt frustrating or unclear? 3. Why “Purpose” Came First – When did you realize that purpose had to come before profit for you? What wasn’t working when profit was the only focus? 4. Masters of Success Influence – How did your experience inside Masters of Success shape the way you started thinking about numbers, decisions, and intentionality in your business? 5. The Budget Word Problem – You’ve said the word “budget” never really worked for you. What was it about traditional budgeting that always felt off or restrictive? 6. The Shift From Tracking to Directing – What changed when you moved from just tracking what happened with money to intentionally directing where money should go? 7. Profit First as a Concept – When you first heard about profit first ideas, what resonated with you and what didn’t quite fit your real world business? 8. Making Decisions With Clarity – How has having clearer numbers changed the way you make decisions month to month, even when things don’t go exactly as planned? 9. Managing the Emotional Side – What surprised you most about the emotional side of managing money once you started doing this differently? 10. What Might Be Coming – Without locking anything in, what possibilities do you see for how this could evolve or help other business owners in the future? 11. Advice for Where People Are Now – For someone listening who feels overwhelmed by their numbers and stuck between purpose and profit, what’s one mindset shift you’d encourage them to consider first? The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you’re a seasoned pro or just getting started in the decorated apparel industry, dip into our ‘Secret Sauce’ for insights that can help you soar. https://youtu.be/BpY2_ljd-Zk OTHER EVENTS Small Business Saturdays – Saturdays at Noon Central Time and then available to watch any time.Master of Success Inner Circle – Bi-weekly Mastermind Groups with accountability, support, and a built-in support group.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago, March 21-22, 2026The Take-up with Erich Campbell – Fridays at 2:30 Mountain TimeDemystifying Next Level Digitizing Online Training from Erich CampbellUnderstanding Emblems: Learn from Erich Campbell about digitizing for patches.DTF Transfer from TransferDepot.com: Use code AMONTGO2025 for 10% OffDTFUniversity.com: The industry’s DTF education source in partnership with APAS and DTF Superstore Trade Shows Impressions Long Beach, CA – January 22-24, 2026DAX Kansas City, MO – February 20-21, 2026ASI Show Forth Worth, TX – March 9-11, 2026Graphics Pro Expo, Irving, TX – March 12-14, 2026Impressions Atlantic City, NJ – March 26-28, 2026DAX Dayton, OH – April 24-25, 2026DAX Chicago, IL – May ...
    Show More Show Less
    1 hr and 7 mins
  • Trade Show Strategy That Works: Before, During, and After the Show

    Trade Show Strategy That Works: Before, During, and After the Show
    Jan 16 2026
    Trade shows can be one of the most powerful growth tools in your business or an exhausting expense with little return. The difference is having a clear plan before, during, and after the show. This week on 2 Regular Guys, we welcome back Angie Meese, sales consultant for UxPrint and the creative force behind That Shirt Shack. Angie shares practical strategies for preparing before the doors open, staying intentional on a busy show floor, and following up in ways that turn conversations into real, long-term relationships. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/p8IzatRF02I Dad Joke Terry: Did you know I had a job interview at UPS? I apologized for being late because I went to the wrong address, and they made me a regional manager. Trade Show Strategy That Works Terry: Welcome back. Before we dive into trade show strategies, remind our listeners about you and your story in the industry. Aaron: When you are evaluating a trade show, what are the key signs that tell you this one is worth your time and investment? Terry: What does strong pre-show preparation actually look like, and what are most people skipping that hurts them before the show even starts? Aaron: You have worked shows from multiple sides of the industry. How does your approach change when you are selling versus when you are building long-term relationships? Terry: What are the must-have tools, materials, or systems you bring with you to every show that make your life easier afterward? Aaron: How do you use social media before and after a trade show to extend the life of the event beyond the show floor? Terry: Looking back, what is one lesson from an early trade show experience that still shapes how you approach events today? Aaron: What does effective post-show follow-up look like after an event? Terry: Anything we missed today that could help people at an upcoming show? The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you’re a seasoned pro or just getting started in the decorated apparel industry, dip into our ‘Secret Sauce’ for insights that can help you soar. https://youtu.be/3XHYyd5TjBY OTHER EVENTS Small Business Saturdays – Saturdays at Noon Central Time and then available to watch any time.Master of Success Inner Circle – Bi-weekly Mastermind Groups with accountability, support, and a built-in support group.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago, March 21-22, 2026The Take-up with Erich Campbell – Fridays at 2:30 Mountain TimeDemystifying Next Level Digitizing Online Training from Erich CampbellUnderstanding Emblems: Learn from Erich Campbell about digitizing for patches.DTF Transfer from TransferDepot.com: Use code AMONTGO2025 for 10% OffDTFUniversity.com: The industry’s DTF education source in partnership with APAS and DTF Superstore Trade Shows Impressions Long Beach, CA – January 22-24, 2026DAX Kansas City, MO – February 20-21, 2026ASI Show Forth Worth, TX – March 9-11, 2026Graphics Pro Expo, Irving, TX – March 12-14, 2026Impressions Atlantic City, NJ – March 26-28, 2026DAX Dayton, OH – April 24-25, 2026DAX Chicago, IL – May 15-16, 2026DAX Tampa, FL – May 29-30, 2026DAX Nashville, TN – June 19-20, 2026ASI Show Chicago, IL – July 21-23, 2026DAX Twin Cities, MN – August 7-8, 2026Graphics Pro Expo, Long Beach, CA – August 13-15, 2026Graphics Pro Expo, Cleveland, OH – September 10-11, 2026Printing United Expo, Las Vegas, NV – September 23-25, 2026Impressions Dallas, TX – October 22-24, 2026All dates and events are subject to change
    Show More Show Less
    1 hr and 8 mins
  • 10 Things We Want to See Next in Garment & Product Decoration

    10 Things We Want to See Next in Garment & Product Decoration
    Jan 9 2026
    Every year, we take a step back and ask a simple but important question. What do we really want to see change or improve in the garment and product decoration industry? In this annual tradition, Aaron, Erich, and Terry share their list of 10 things they hope to see in the year ahead. From meaningful innovations and smarter processes to shifts in mindset and industry culture, this conversation is about progress that actually helps shop owners run better businesses. And as always, this is not a one-way conversation. We want to hear your ideas, your frustrations, and your hopes for the future. Join us live and add your voice to the discussion. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/F-uPGvItDf0 Dad Joke Terry: I was going to quit all my bad habits for the new year Then I remembered that nobody likes a quitter. 10 Things We Would Like to See in 2026 Last year… Here is our update for the first week of 2026 Terry: High School and College Internship Program. Regulators, tell us. What are you seeing?Aaron: A Focus on Mindset Training for Business Owners. It was pretty much my solo focus, so I hope it came true. Not sure if I was just around it more, or if we are seeing more of it. I’ll keep carrying the flag.Terry: Promotions Calendar. I’m hopeful. Regulators?Aaron: Better Eco-Friendly Solutions Across All Decorating Methods. Unfortunately, I feel like AI took the focus off this, and so I feel like we need to get back on track in 2026.Terry: Think Outside the Box for New Employees. I think the world has changed a bit…Doug Sobel: My unicorn hope is to see someone creates dtf that would have the softness of dye sub with the color saturation of DTF to be able to do transfers on any type of fabric. no more plastic feeling.Craig Bradley: Some insight into laser engraversSimply Embroidery: How to utilize internshipsRamona McKee: White toner might be the back-burner tech, but it is out there, and it does a great job for what it does. Regulators – Any updates?Terry: Calming Down of the DTF Industry. I’ve seen a calming and more consistent approach in the “how to” of DTF printing. Still early, but I think we’re in a good place.Aaron: More diversity in the blanks distributors. Unfortunately, it has been less than it feels like. Terry, I know you are going to talk to this later.Terry: Blue Checkmark as Recognized Authority. I think it’s still the Wild West for a while.Erich: Embroiders Getting a Seat at the Large Industry Table. At Printing United, I was happy to see embroiderers at the table when it came to the burgeoning world of digital print and fulfillment, as well as simply being more present in the larger conversations. I think that we still have a long way to go as far as really owning our part in the space, though watching large trade organizations recognize our percentage and pedigree in the market was fulfilling. Terry: Consolidation slow down It feels like every time we go to a tradeshow or have a guest here on 2RG, we hear about a company that’s been gobbled up by another. America West Airlines was awesomebought US Air and took their name, and quality of travel went downbought American Airlines and took their name, and quality of travel went down again I feel like we need a scorecard to keep upGarment and product decoration has always been a personal one-on-one type of interaction.We’re on track right now to lose a lot of that Aaron: Strength-Led Business Design – I see a lot of business owners who are focused on their weaknesses, the comparison trap. And the worst trap of all – Trying to be all things to everyone. Owners building roles, schedules, and offers around what they are good at, not what the industry says they “should” do.See exhausted business owners because they are trying to build businesses that fight who they are. The comparison trap pushes owners to focus on gaps, weaknesses, and what they think they “should” be doing based on someone else’s success.Instead of asking, “What am I bad at and how do I fix it?” the better question becomes, “What am I naturally good at and how do I build around that?”Example – Someone who is highly relational. Love the connection, consulting, and relationships. But they compare themselves to someone who is “successful” in selling online, focusing on transactions. If they focus on strengths = business they love. SVPsThis is exactly what the 13 business owners in the Accelerator are doing. They are not just ...
    Show More Show Less
    1 hr and 21 mins
  • The Planning Reset: Building a Clear, Profitable Year Ahead

    The Planning Reset: Building a Clear, Profitable Year Ahead
    Dec 19 2025
    As another year wraps up, it’s time for our annual planning conversation, but this one hits differently. In this yearly tradition, Terry and Aaron step back from the noise to help you reset, refocus, and plan for a year that feels clear, intentional, and sustainable. Instead of piling on more goals and tools, they walk through how to review the past year honestly, simplify your priorities, and make smarter decisions that support both your business and your life. This episode is for shop owners who want fewer surprises, better margins, and a plan that actually holds up once the year gets busy. If you’re ready to move into the new year with confidence instead of chaos, this is the planning conversation you want to be part of. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/uSUYkdSPySM Dad Joke Aaron: Why was the snowman digging through the bag of carrots? He was picking his nose Planning for 2026 and Beyond Last year… Terry: Let’s do my favorite thing, make a list! Sit down and think about what you would like to accomplish in your business in 2026. Anything from increasing sales, adding production capability, being more efficient, hiring a new employee, or even coming up with a new logo. I like to list 20 things without stopping. The deeper in the list, the more creative thinking is what I’ve found. After you make your list, pick one thing to dig deeper into and build a plan to get there. Aaron: I love a good list, too, but you know me, always the contrarian. Build a “No List” Before You Build the Plan. This is a list of things, opportunities, and even people you need to say no to. Because every yes costs something, and most of the stress we carry in our businesses comes from yeses we never should have made in the first place. Saying no is what creates space. Space to say yes to opportunities that are a fit, clients you actually enjoy working with, and real possibilities that feed your zone of greatness. Things you say yes to out of ego. Just because you can do it, or because it looks good on paper, does not mean it belongs in your business. (Long Beach, SkillsUSA)Decisions based solely on money. If your gut is throwing up red flags but the dollars are tempting, pay attention. There is usually a pattern there worth noticing.What decisions can I eliminate or pre-make so I am not reacting all year? Pricing exceptions. Rush jobs. Custom one-offs. Vendor swaps. Client expectations. If you keep “deciding” the same things over and over, that is not flexibility. That is friction.If your plan does not remove decisions, it will not remove stress. Terry: Try something brand new! It’s easy to stay with the status quo, but you’ll never grow your business or grow personally, trudging along doing the same old things. This doesn’t have to be a big capital expense. Try a new workflow to be more efficient. Order some specialty ink if you’re a screen printer and experiment. Order some different films and test them on your DTF transfers. Experimentation breeds innovation that breeds new opportunities. Aaron: I’m going to stick with my less-is-more theme. This is normally Terry’s place to bring me back down to reality, but I love that the tables have turned this year. Build the Year Around One Profit Driver. Choosing one primary profit driver for the year can make a massive difference. When you try to improve everything at once, it becomes overwhelming, and then nothing actually improves. Better planning means choosing where improvement truly matters. Not all growth levers are equal. One usually does most of the heavy lifting. (Decrease Expenses, Increase Revenue, Increase Margin) Improving average order size, tightening production speed and consistency, raising prices with clearer value and expectations, and saying no to low-margin work that blocks better ordersAsk, “If we improved only one thing by 10 to 20 percent this year, what would most improve our profit and peace of mind?” Terry: Where do you want to be in 5 years, 10 years? Maybe you want to be doing exactly what you’re doing now. Maybe you’re considering retiring or doing something else moving forward. Are you positioning your business to turn over to the kids, or even sell in the future? Take a look now at what things would need to look like for that kind of transition. You can start now positioning for that intended eventuality. Future You Party The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up ...
    Show More Show Less
    1 hr and 13 mins
  • The 2025 REGGIE Award Winners Revealed! | 13th Annual Decorators Community Industry Awards

    The 2025 REGGIE Award Winners Revealed! | 13th Annual Decorators Community Industry Awards
    Dec 12 2025
    Join us for one of the most exciting episodes of the year as we reveal the 2025 REGGIE Award winners and welcome as many of them as possible to join us live on the show. The REGGIES are the industry’s only fully community-driven awards, shining a spotlight on the decorators, educators, innovators, and companies who have made a real impact this year. From breakthrough products to exceptional customer care and rising leaders, this celebration highlights the people who continue to strengthen and inspire the garment decorating community. In this special episode, winners will accept their awards live, share a few thoughts, and celebrate alongside the rest of the industry. We’ll also talk through the categories, highlight what made this year unique, and recognize the community that makes the REGGIES so meaningful. To learn more about the awards and all the categories, visit https://www.2regularguys.com/reggies/ Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” Dad Joke Aaron: Did you know that Rudolph didn’t learn to fly in school? He was “elf” taught 2025 REGGIE Winners Questions for winners What does winning the REGGIE Award mean to you?We’re coming into another new year. What’s one thing in the industry you hope to see in 2026?Looking back on 2025, what was the #1 thing you learned about our industry, or something our listeners could use for their business? 2025 Fresh Impact Product Award – This category shines a light on products that have made a notable difference in our industry during the calendar year. To qualify, products should have hit the market within the last three years and have yet to be on the voting list in previous years. This award aims to acknowledge the fresh and influential contributions these new products bring to our field, showcasing innovation and progress. The Kraken from American Print and Supply 2025 Customer Care Spotlight Award – This category is all about recognizing a company, and if applicable, a specific individual within that company, who has shown exceptional customer service in our industry. It’s about spotlighting those who go the extra mile to ensure customers are satisfied. Please list the company and, if there’s a standout person, mention them too. This award highlights the importance of a customer-focused approach and celebrates the companies and individuals who embody this principle in their daily operations.American Print and Supply – Keith, Jay and Sean 2025 Industry Education Excellence Award – This category recognizes the best teacher or online education source that helps people learn in our industry in 2025. It’s for those who love to teach and share knowledge, not sell things through their talks or posts. The award is open to amazing teachers and online spots like podcasts, blogs, video channels, virtual events, and training sessions that make learning fun and easy. Aaron Montgomery – Our Success Group 2025 Decorator’s Hub Trade Show Award – This category aims to honor an in-person event that significantly benefited, educated, and fostered networking within the decorator’s community. It’s about applauding the event that offered a robust platform for learning, connecting, and growing together. Through this award, we seek to acknowledge the hard work and dedication that go into organizing a trade show that truly serves and uplifts our industry’s community.PRINTING United Expo (Apparel Zone) 2025 Rising Star Award – This award seeks to highlight an individual under 40 who is making waves in our industry. The nominee should embody the essence of excellence in garment and product decoration, showcasing creativity, skill, and a positive impact in the field. Before making a nomination, please ensure they are indeed under 40. This is about fresh perspectives brought forth by the emerging talents in our industry.Rob Super – American Print and Supply 2025 Women’s Voice Award – This award is all about celebrating a person who is working hard to spotlight the roles and achievements of women in our industry. It’s for someone who is making a big difference in raising awareness and boosting the profile of women in the garment decorating field. Through this award, we aim to say a big ‘thank you’ and cheer on the ongoing efforts to create a more inclusive and inspiring industry for everyone.Cassie Green – Apparelist 2025 2 Regular Guys Podcast Guest Star Award – This award is all about appreciating the guest who not only shared a wealth of ...
    Show More Show Less
    1 hr and 11 mins
  • Networking That Actually Works for Decorators: Turning Conversations into Real Business

    Networking That Actually Works for Decorators: Turning Conversations into Real Business
    Dec 5 2025
    Most decorators think networking means handing out cards or pushing a pitch, but Angie Meese has built her success by doing the opposite. As a Sales Consultant for UxPrint and the creative force behind That Shirt Shack, she’s learned how to turn simple conversations into long-term collaborations by being useful, consistent, and easy to trust. In this episode, Angie shares how decorators can prepare for events, avoid common networking mistakes, and follow up in a way that feels natural instead of salesy. You’ll hear practical steps any shop can use right away, whether you’re trying to grow customer relationships, strengthen supplier partnerships, or make trade shows more productive. We’ll walk through habits that help small shops build connections as powerful as the big players, plus one actionable step you can take this week to grow your network with intention. Perfect for screen printers, DTF/DTG shops, embroiderers, and sublimators looking to turn conversations into real business. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/5x6V8KERn10 Dad Joke From Keegan: What do you call it when you cross a dinosaur and a pig? Jurassic Pork! Networking for Decorators Aaron: Angie, welcome to the show. Tell us a little bit about yourself and your journey to where you are in the industry today. Terry: What role has networking played in your success and growth? Aaron: You like to be prepared for a tradeshow. What’s your strategy for preparing before a big trade show like Printing United? Terry: What are the most common networking mistakes decorators and suppliers make? Aaron: Follow-up is something tradeshow vendors struggle with. How do you approach follow-ups without sounding salesy? Terry: How can small shops build relationships that feel just as powerful as big distributors? Aaron: What advice would you give to someone who’s nervous about networking? Terry: What tools or habits help you manage and maintain industry relationships? Aaron: We like to have our guests leave us with one golden nugget. What’s one actionable step listeners can take this week to grow their network intentionally? Terry: How can our listeners reach out to you? https://uxprint.us/angie The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you’re a seasoned pro or just getting started in the decorated apparel industry, dip into our ‘Secret Sauce’ for insights that can help you soar. https://youtu.be/pIXY9chTg_o OTHER EVENTS Small Business Saturdays – Saturdays at Noon Central Time and then available to watch any time.Master of Success Inner Circle – Bi-weekly Mastermind Groups with accountability, support, and a built-in support group.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago, March 21-22, 2026The Take-up with Erich Campbell – Fridays at 2:30 Mountain TimeDemystifying Next Level Digitizing Online Training from Erich CampbellUnderstanding Emblems: Learn from Erich Campbell about digitizing for patches.DTF Transfer from TransferDepot.com: Use code AMONTGO2025 for 10% OffDTFUniversity.com: The industry’s DTF education source in partnership with APAS and DTF Superstore Trade Shows ASI Show Orlando, FL – January 5-7, 2026Impressions Long Beach, CA – January 22-24, 2026DAX Kansas City, MO – February 20-21, 2026ASI Show Forth Worth, TX – March 9-11, 2026Graphics Pro Expo, Irving, TX – March 12-14, 2026Impressions Atlantic City, NJ – March 26-28, 2026DAX Dayton, OH – April 24-25, 2026DAX Chicago, IL – May 15-16, 2026DAX Tampa, FL – May 29-30, 2026DAX Nashville, TN – June 19-20, 2026ASI Show Chicago, IL – July 21-23, 2026DAX Twin Cities, MN – August 7-8, 2026Graphics Pro Expo, Long Beach, CA – August 13-15, 2026Graphics Pro Expo, Cleveland, OH – September 10-11, 2026Printing United Expo, Las Vegas, NV – September 23-25, 2026Impressions Dallas, TX – October 22-24, 2026All dates and events are subject to change
    Show More Show Less
    1 hr and 16 mins