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10 Things We Want to See Next in Garment & Product Decoration

10 Things We Want to See Next in Garment & Product Decoration

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 Every year, we take a step back and ask a simple but important question. What do we really want to see change or improve in the garment and product decoration industry? In this annual tradition, Aaron, Erich, and Terry share their list of 10 things they hope to see in the year ahead. From meaningful innovations and smarter processes to shifts in mindset and industry culture, this conversation is about progress that actually helps shop owners run better businesses. And as always, this is not a one-way conversation. We want to hear your ideas, your frustrations, and your hopes for the future. Join us live and add your voice to the discussion. Your business doesn’t need more tasks. It needs clarity, alignment, and a structure that supports you. The Business Builder Accelerator is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. Explore the experience and sign up for a free clarity call –> OSG.link/Builder News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/F-uPGvItDf0 Dad Joke Terry: I was going to quit all my bad habits for the new year Then I remembered that nobody likes a quitter. 10 Things We Would Like to See in 2026 Last year… Here is our update for the first week of 2026 Terry: High School and College Internship Program. Regulators, tell us. What are you seeing?Aaron: A Focus on Mindset Training for Business Owners. It was pretty much my solo focus, so I hope it came true. Not sure if I was just around it more, or if we are seeing more of it. I’ll keep carrying the flag.Terry: Promotions Calendar. I’m hopeful. Regulators?Aaron: Better Eco-Friendly Solutions Across All Decorating Methods. Unfortunately, I feel like AI took the focus off this, and so I feel like we need to get back on track in 2026.Terry: Think Outside the Box for New Employees. I think the world has changed a bit…Doug Sobel: My unicorn hope is to see someone creates dtf that would have the softness of dye sub with the color saturation of DTF to be able to do transfers on any type of fabric. no more plastic feeling.Craig Bradley: Some insight into laser engraversSimply Embroidery: How to utilize internshipsRamona McKee: White toner might be the back-burner tech, but it is out there, and it does a great job for what it does. Regulators – Any updates?Terry: Calming Down of the DTF Industry. I’ve seen a calming and more consistent approach in the “how to” of DTF printing. Still early, but I think we’re in a good place.Aaron: More diversity in the blanks distributors. Unfortunately, it has been less than it feels like. Terry, I know you are going to talk to this later.Terry: Blue Checkmark as Recognized Authority. I think it’s still the Wild West for a while.Erich: Embroiders Getting a Seat at the Large Industry Table. At Printing United, I was happy to see embroiderers at the table when it came to the burgeoning world of digital print and fulfillment, as well as simply being more present in the larger conversations. I think that we still have a long way to go as far as really owning our part in the space, though watching large trade organizations recognize our percentage and pedigree in the market was fulfilling. Terry: Consolidation slow down It feels like every time we go to a tradeshow or have a guest here on 2RG, we hear about a company that’s been gobbled up by another. America West Airlines was awesomebought US Air and took their name, and quality of travel went downbought American Airlines and took their name, and quality of travel went down again I feel like we need a scorecard to keep upGarment and product decoration has always been a personal one-on-one type of interaction.We’re on track right now to lose a lot of that Aaron: Strength-Led Business Design – I see a lot of business owners who are focused on their weaknesses, the comparison trap. And the worst trap of all – Trying to be all things to everyone. Owners building roles, schedules, and offers around what they are good at, not what the industry says they “should” do.See exhausted business owners because they are trying to build businesses that fight who they are. The comparison trap pushes owners to focus on gaps, weaknesses, and what they think they “should” be doing based on someone else’s success.Instead of asking, “What am I bad at and how do I fix it?” the better question becomes, “What am I naturally good at and how do I build around that?”Example – Someone who is highly relational. Love the connection, consulting, and relationships. But they compare themselves to someone who is “successful” in selling online, focusing on transactions. If they focus on strengths = business they love. SVPsThis is exactly what the 13 business owners in the Accelerator are doing. They are not just ...
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