Episodes

  • Celebrate Here and Now!_"SoS" - Sip of Solace: 1-minute thought leadership tips from Joanne Z. Tan_Season 2, Episode 71
    Sep 3 2025
    As Joanne Z. Tan emphasizes, celebration is a leadership skill, a mental discipline, and a path to success. By learning to direct your focus toward the uplifting, you gain control over your state of happiness and empower those around you. Happiness is not a reaction, it’s a choice. Celebration is your daily practice for resilience, connection, and leadership impact.

    When do we need celebration the most? Paradoxically, in the darkest moments. True leaders and professionals can redirect attention from despair toward something—anything—worth honoring.

    Why Celebrate the Everyday

    Celebration doesn’t require birthdays or milestones. Every step along your journey matters. By celebrating daily, you train your mind to live here and now—content, fulfilled, and grounded, even in turbulent environments.

    The Leadership Edge in Celebration

    In times of economic uncertainty and political divide, leaders have a unique role:

    • Celebrate small wins—yours and your team’s.

    • Foster trust, camaraderie, and belonging.

    • Anchor your people while inspiring them forward.

    To dig deeper and get more insights, subscribe to our Newsletter

    Stay tuned for my next one-minute “Sip of Solace - Thought Leadership Coaching Tips”.

    - To read it as a half-min blog (coming soon)

    - To watch it as a 1-minute video (coming soon)

    - To read the FULL 3-min article (coming soon)

    - to watch the FULL 5-min video (coming soon)

    ©Joanne Z. Tan all rights reserved.

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!

    - To stay in the loop, subscribe to our Newsletter

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design

    #theSecondRenaissance

    #2ndRenaissance

    #thoughtleadershipcoaching

    #SipofSolace

    Show More Show Less
    2 mins
  • Buckle Your Seatbelt (with a brand audit)!_Joanne Z. Tan_Episode 70, Season 2
    Aug 29 2025
    This episode explores why a brand audit is the smartest way to ensure your anchor holds and your sails are ready—so you don’t just drift with the crowd, but chart your own course. Our world is shifting fast—what worked in calm waters won’t hold in turbulence.

    Leaders and organizations alike need to check their anchors (values, beliefs, purpose) and trim their sails (strategies, plans, adaptability). A solid anchor keeps you steady; well-set sails let you harness the winds of AI, economics, and change to reach your true destination.

    Bon voyage.

    To dig more, subscribe to our Newsletter

    Stay tuned for my next one-minute “Sip of Solace - Thought Leadership Coaching Tips”.

    - To read it as a half-min blog (coming soon)

    - To watch it as a 1-minute video (coming soon)

    ©Joanne Z. Tan all rights reserved.

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!

    - To stay in the loop, subscribe to our Newsletter

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design

    #theSecondRenaissance

    #2ndRenaissance

    #thoughtleadershipcoaching

    #SipofSolace

    Show More Show Less
    2 mins
  • Why even a genius got the naming wrong?_Joanne Z. Tan_Season 2, Episode 69
    Aug 27 2025
    Even the most brilliant minds stumble on one of the most common mistakes in naming. For 15 years, Joanne Z. Tan has witnessed this pattern while helping leaders and companies with corporate identity, renaming, branding, and rebranding. Create business names that are both "user-friendly and owner-proprietary", said Joanne Z. Tan.

    - To read it as a 3-min blog

    - To watch it as a 6-minute video

    Think about it:

    • What’s Amazon got to do with the river? Nothing.

    • What’s Apple got to do with the fruit? Nothing.

    • What’s Axion got to do with house cleaning products? Nothing.

    That’s exactly the point. A strong business name doesn’t have to describe the product or service—it needs to be short, crisp (2–3 syllables), easy to remember, and owner-proprietary. Names like Apple, Nvidia, or Google work because they’re simple and open for the brand to define.

    Done right, naming gives you control of your own story without letting others reframe it. Done wrong, it can box you in for years, and make you lose control of its ownership.

    How do you get it right? That’s a deep, tailored process. Joanne Z. Tan, with nearly two decades of experience in brand identity and corporate naming, unpacks these ideas further in her upcoming book Brand Building and Thought Leadership Coaching in the AI Age.

    👉 Get a sneak preview by subscribing to the newsletter: 10 Plus Brand Newsletter

    Is it time to reinvent, rename, rebrand your organization?

    If you need an initial consultation, please use the contact form on 10PlusBrand.com

    ©Joanne Z. Tan all rights reserved.

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!

    - To stay in the loop, subscribe to our Newsletter

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design

    #theSecondRenaissance

    #2ndRenaissance

    #thoughtleadershipcoaching

    #SipofSolace

    Show More Show Less
    6 mins
  • How do you know what's important? (hint: DEATH!)_ "(SoS) - Sip of Solace: Joanne Z. Tan's 1-min Thought Leadership Coaching Tips"_Season 2, Episode 68
    Aug 17 2025
    There is nothing morbid or fearful about the thought of death. It is the final equalizer. “Begin with the end in mind,” said Stephen Covey. PRETEND that your doctor told you that you have two years to live (God forbid). What will you let go or stop doing? What will you regret that you never did? What will you start doing right now?

    Sometimes the easiest way to reset a computer is to turn it off and back on again.

    In life, we can leverage the thought of mortality to reset our priorities. We can simplify and clarify what’s important. It lets us see what we missed.

    The reminder of our own mortality makes us humble, grateful, peaceful, and focused. It helps us let go of distractions, keep our eyes on the horizon, stay true to ourselves, and rejoice in living.

    It makes us appreciate our relationships and simple things that we’ve taken for granted.

    To dig more, subscribe to our Newsletter

    Stay tuned for my next one-minute “Sip of Solace - Thought Leadership Coaching Tips”.

    - To read it as a half-min blog

    - To watch it as a 1-minute video

    ©Joanne Z. Tan all rights reserved.

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!

    - To stay in the loop, subscribe to our Newsletter

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design

    #theSecondRenaissance

    #2ndRenaissance

    #thoughtleadershipcoaching

    #SipofSolace

    Show More Show Less
    2 mins
  • Aging is a Blessing! Reinvent yourself! "(SoS) - Sip of Solace": 1-minute tip_Joanne Z. Tan_Season 2, Episode 67
    Aug 11 2025
    Aging is a blessing. Who knows, perhaps the best time to pursue your dreams starts in your 60's! Stay healthy, curious, and active to reinvent and rebrand yourself. "Boomers will be late bloomers", said Joanne Z. Tan, brand builder and thought leadership coach. Hint: What 66-year-old Jamie Lee Curtis said about her best years...

    - To read it as a half-min blog

    - To watch it as a 1-minute video

    Here is the link to the articles mentioned at the end of this Sip of Solace:

    https://10plusbrand.com/2024/02/10/rebranding-retired-executives-over-60-self-guide-4-tips-personal-branding-business-branding-by-joanne-tan/

    https://10plusbrand.com/2024/11/25/leaders-how-to-reinvent-yourself-and-your-organization-in-ai-world-joanne-tan/

    ©Joanne Z. Tan all rights reserved.

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!

    - To stay in the loop, subscribe to our Newsletter

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design

    #theSecondRenaissance

    #2ndRenaissance

    #thoughtleadershipcoaching

    #SipofSolace

    Show More Show Less
    2 mins
  • Thought Leaders Coaching Tips to Grow Thought Leadership in the AGI Age_(entire 3 pts)_Joanne Z. Tan_Season 2, Episode 66
    Aug 9 2025
    As AGI (artificial general intelligence) is fast approaching at super human level, not just entry level jobs will be replaced, but traditional leadership roles as well. To beat AGI, leaders need thought leader coaching to develop solid, authentic, and original thought leadership. Joanne. Z. Tan shares how. This episode combines all 3 parts previously published. It includes why thought leadership is needed in the AI age, what is thought leadership, what is thought leadership coaching, and why the time is now to develop it.

    - To read it as a 5-min blog

    - To watch it as a 11-minute video

    ©Joanne Z. Tan all rights reserved.

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!

    - To stay in the loop, subscribe to our Newsletter

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design

    #theSecondRenaissance

    #2ndRenaissance

    #thoughtleadershipcoaching

    #SipofSolace

    Show More Show Less
    11 mins
  • "(SoS) - Sip of Solace": Joanne Z. Tan's 1-minute Thought Leadership Coaching Tips_Emotional Self Regulation_Season 2, Episode 65
    Aug 9 2025
    Everyone is feeling some anxiety while AI is disrupting everything with lightning speed. How to stay calm AND at the same time make your loved ones happy? Hint: You need to be DOING something, such as...

    - To read it as a half-min blog

    - To watch it as a 1-minute video

    Here is the link to the combined 3 parts podcast about building thought leadership, as mentioned at the end of this Sip of Solace.

    ©Joanne Z. Tan all rights reserved.

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!

    - To stay in the loop, subscribe to our Newsletter

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design

    #theSecondRenaissance

    #2ndRenaissance

    #thoughtleadershipcoaching

    #SipofSolace

    Show More Show Less
    1 min
  • Why Thought Leadership Coaching can help leaders survive & thrive in AI age?_(pt 3 of 3)_Joanne Z. Tan_Season 2, Episode 64
    Aug 8 2025
    What are the 5 ways for a thought leadership coach to accelerate your thought leadership journey? This Part 3 is the third and last 4-minute segment of a 3-part "Five Ways to Build Thought Leadership in the Age of AI".

    - To read Pt. 3 as a 2-min blog

    - To watch Pt. 3 as a 3-minute video

    - To listen to the ENTIRE 10-minute (all 3 parts) (coming soon)

    What is a thought leadership coach? -Thought leadership coaching is a specialized professional service that helps leaders such as CEOs, founders, executives, coaches, board members, and experts become recognized as authoritative voices, influencers, and thought leaders in their fields.

    A thought leadership coach can help leaders in at least five areas:

    (1st) Discover new ideas that set you apart, to strategically position them as thought leaders;

    (2nd) Build a personal brand or professional brand;

    (3rd) Content strategy and content creation;

    (4th) Amplify and distribute thought leading content on media outlets, to foster trust and recognition, and increase visibility by engaging the target audience.

    (5th) Performance coaching

    The humbling fact is that no one can become a thought leader on his or her own. In the age of AI, human to human interdependency is needed more than ever to develop EQ, team building, relationship skills, and other qualities mentioned in Pt. 2.

    The time to reinvent yourself is now.

    Control your destiny with self leadership.

    If you need an initial consultation, please use the contact form on 10PlusBrand.com

    (The above is an introduction to Joanne Z. Tan’s upcoming book: “Brand Building and Thought Leadership Coaching in the AI Age”. Joanne will share parts of the book in her newsletter on Substack, you can get a sneak preview of the book by subscribing at: https://10plusbrand.substack.com/embed )

    ©Joanne Z. Tan all rights reserved.

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS!

    - To stay in the loop, subscribe to our Newsletter

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design

    #theSecondRenaissance

    #2ndRenaissance

    #thoughtleadershipcoaching

    #SipofSolace

    Show More Show Less
    4 mins