Misbelief cover art

Misbelief

What Makes Rational People Believe Irrational Things

Preview
This Season's Biggest Deal

$0.99/mo for 3 months + $20 Audible bonus voucher

Auto-renews at $8.99/mo after 3 months. Cancel anytime.
Get this deal
Offer ends on 28 December, 2026.
More purchase options

Misbelief

By: Dan Ariely
Narrated by: Simon Jones
Get this deal

Auto-renews at $8.99/mo after 3 months. Offer ends 28 December, 2026. Cancel anytime.

Buy Now for $24.41

Buy Now for $24.41

This Season's Biggest Deal | $0.99/mo for 3 months + $20 Audible bonus

Auto-renews at $8.99/mo. after 3 months - terms apply.
Summary
'Thoughtful, moving and well-written' - Yuval Noah Harari

'An urgent examination of the human attraction to misinformation' - Daniel H. Pink

Misinformation affects us daily, from social media to politics and even personal relationships. Policing social media alone cannot solve the complex problem shaped by partisan politics and subjective interpretations of truth.

In Misbelief social scientist Dan Ariely explores the behaviour of 'misbelief' that leads people to distrust accepted truths and embrace conspiracy theories. Misinformation taps into something innate in all of us, regardless of political affiliation. By understanding this psychology, we can mitigate its effects. Grounded in research and Ariely's personal experience as a target of disinformation, the book analyses the psychological drivers behind adopting irrational beliefs. Ariely reveals the emotional, cognitive, personality, and social elements that drive people towards false information and mistrust.

Despite advanced AI generating convincing fake news, Ariely offers hope. Awareness of the forces fuelling misbelief makes individuals and society more resilient. Combating misbelief requires empathy, not conflict. Recognising misbelief as a human problem allows us to be part of the solution.
Business Computer Science Consumer Behaviour & Market Research Machine Theory & Artificial Intelligence Marketing & Sales Organisational Behaviour Professionals & Academics Workplace & Organisational Behaviour
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.