HBR's 10 Must Reads on Sales cover art

HBR's 10 Must Reads on Sales

HBR's 10 Must Reads Series

 Preview
Try Premium Plus free
1 credit a month to buy any audiobook in our entire collection.
Access to thousands of additional audiobooks and Originals from the Plus Catalogue.
Member-only deals & discounts.
Auto-renews at $16.45/mo after 30 days. Cancel anytime.

HBR's 10 Must Reads on Sales

By: Harvard Business Review, Philip Kotler, Andris Zoltners, Manish Goyal, James C. Anderson
Narrated by: Tom Parks
Try Premium Plus free

$16.45 per month after 30 days. Cancel anytime.

Buy Now for $21.99

Buy Now for $21.99

Confirm Purchase
Pay using voucher balance (if applicable) then card ending in
Switch payment method
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.
Cancel

About this listen

Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.

We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success.

This book will inspire you to: understand your customer's buying center, integrate your sales and marketing operations, assess your business cycle and its impact on your sales force, transition away from solution sales, leverage the power of micromarkets, introduce tiebreaker selling and consensus selling, and motivate your sales force properly.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2017 Harvard Business Publishing Corporation (P)2020 Gildan Media Leadership Management & Leadership Marketing Marketing & Sales Sales & Selling Business Management Inspiring Customer Service Success

What listeners say about HBR's 10 Must Reads on Sales

Average Customer Ratings
Overall
  • 4 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 4 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.