Rene A. Henry
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Rene A. Henry

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Rene A. Henry has had diverse careers in public relations, sports marketing, housing and real estate, television and entertainment, politics, federal service, higher education and as a trade association executive. He has created and produced award-winning videos and television documentaries and authored books on land investment, utility cogeneration, sports and public relations. His latest book, Customer Service: the cornerstone of success, is about the winning strategies, philosophies and practices of CEO's of companies providing extraordinary customer service. His two books on crisis - Communicating In A Crisis; You'd Better Have a Hose If You Want to Put Out the Fire - and Marketing Public Relations are used by professionals, professors and students. They also cite examples of how poor or non-existent customer service led to crises which led to his writing his latest book, Customer Service - the cornerstone of success. The Iron Indians is about the remarkable 1953 William & Mary football team that lost only once in its first six games with only 24 players and 16 on scholarship. Offsides!, a book about officiating in the National Football League, was published in August 2001. He received his A.B. degree in economics from The College of William & Mary, did graduate study in marketing at West Virginia University and has taken executive courses at Harvard University and Georgetown University law schools. In 2010 he was awarded the William & Mary Alumni Medallion, the highest honor the college's alumni association can bestow on a graduate.
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