Matthew Hawk
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Matthew Hawk

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Matt Hawk PhD is President of B2bTrainers. He was formerly Vice President of Instructional Design, Sales Process, and Training Delivery at Synchrony. He began his sales career at Gartner, selling to technology vendors, and later managed the sales team for US Interactive during the dot-com era. From 2004 to 2017 he sold, developed, and implemented dozens of customized sales performance improvement programs in the USA, Canada, Mexico, the Philippines, India, and Brazil for sales managers and their teams at Fortune 500 companies through the sales training companies he founded, Retention Specialists and Customer Loyalty Specialists. Matt earned his doctorate from Yale University and is a member, contributing author, and speaker on the topic of sales enablement for the Association for Talent Development.
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