Mark Luterman
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Mark Luterman

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Mark Luterman is President of CR3 American Exteriors, a national exterior remodeling company. An experienced entrepreneur and business leader, he has spent decades building, growing, and advising companies across a range of industries.

Previously, Mark served as CEO of Mark Luterman Enterprises, where he worked with business owners nationwide to help them strengthen operations, scale strategically, and achieve meaningful growth.

Mark began his career as a financial advisor and CPA in public accounting, where he spent 11 years before entering private industry in 1996 as a part owner of a consumer cleaning products manufacturer. Over the next decade, the company grew into a nationally recognized brand and an industry leader before being sold in October 2005.

Following the sale, Mark co-founded a regional sports media and publishing company. He later hosted and produced The Small Business Secret Weapon Hour on CBS Radio for three years, sharing practical strategies and insights for growth-focused business owners. He has also appeared on television and radio programs and contributed to various business and newspaper publications.

A speaker, author, teacher, and coach, Mark believes that with the right mindset and disciplined approach, individuals can achieve extraordinary success. He is the author of Abe’s Final Masterpiece: A Symphony of Lessons for Business and Life, The Franchise Conductor, and The CR3 Way.

Mark is the proud father of Lindsay and Matthew, and “Poppy” to Charlie and Olivia.
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