John Briggs
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John Briggs

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John Briggs is a CPA and founder and CEO of Incite Tax, a tax and accounting firm he launched in 2009. He built Incite to reward efficiency instead of punishing it. It grew from a solo practice into a nationwide firm of roughly 300 employees serving about 18,000 clients, and he now leads a buy-and-build strategy, acquiring owner-operated tax and accounting firms.

His book Take Breaks, Work Better introduces the 3.3 Rule, his framework for measuring impact instead of hours, built on the idea that deliberate rest produces better work. He also wrote Profit First for Microgyms. He has appeared on more than 100 podcasts and teaches continuing education through CPAacademy and writes on Substack.

He holds a Master of Accountancy in Tax from Brigham Young University and lives in Utah.
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