Emma Grede
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Emma Grede

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Emma Grede is a British-born entrepreneur, businesswoman, and one of the most influential brand builders of her generation. She is the author of the New York Times and Sunday Times bestseller Start With Yourself, a candid and practical guide to building success, confidence, and self-worth on your own terms. As the cofounder and CEO of Good American, a founding partner of SKIMS, and the cofounder of Safely and Off Season, she has built a portfolio of category-defining brands. She also hosts Aspire with Emma Grede, the weekly podcast where she sits down with the founders, executives, and cultural figures shaping how we live and work. Beyond business, Grede is deeply committed to philanthropy and social impact. She serves on the boards of the Obama Foundation and Baby2Baby and is a King's Trust Ambassador. Grede lives in Los Angeles with her husband, Jens, and their four children.
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