Elaine Froese
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Elaine Froese

Business & Careers
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Elaine Froese (pronounced phrase) is a professional speaker, writer, and coach who specializes in helping farm families work through issues surrounding succession, business or that family favorite – communication. When it comes to succession issues and "who gets the farm" – many families just don’t want to talk about it. It is time for practical tools for courageous conversations. As a professional farm family coach, Elaine specializes in helping families work through the tough issues to take action. She creates a safe place for families to meet, plan for change and clarify expectations. As a farm partner in Froese Family Farms near Boissevain in southwestern Manitoba, Elaine needs to get her documents organized just like you do. Her husband and son are hard to wrangle down for family meetings. As a new mother-in-law, Elaine is finding ways to encourage all voices to be heard at the planning table. She launched her new book "Farming’s In Law Factor" in 2014. Her other books are "Planting the Seed of Hope" and "Do the Tough Things Right." A professional business coach, with certification from the Hudson Institute of Santa Barbara, Elaine has years of experience in conflict resolution and mediation, as well as a degree in Home Economics. Find out more about Elaine at elainefroese.com.
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