Carmen Simon
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Carmen Simon

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Carmen Simon is a cognitive neuroscientist, author and founder of Memzy, a company that uses brain science to help corporations create memorable messages. Carmen’s most recent book, “Impossible to Ignore: Create Memorable Content to Influence Decisions,” has been selected as one of the top international books on persuasion. Dr. Simon holds two doctorates, one in instructional technology and another in cognitive psychology. Dr. Simon also teaches at Stanford University and speaks frequently at conferences on the importance of using brain science to craft communication that is not only memorable but sparks action. After all, what’s the use of memory if people don't act on it?
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  • Made You Look cover art
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    • Made You Look

    • How to Use Brain Science to Attract Attention and Persuade Others
    • By: Carmen Simon
    • Narrated by: Ann Richardson
    • Length: 7 hrs and 21 mins
    • Release date: 19-04-2024
    • Language: English
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