Bradley Hook
AUTHOR

Bradley Hook

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Author and speaker Bradley Hook has spent twenty-five years chasing a single question: how do people burn bright, not out?

In 2001 he joined Life by Design, where he worked alongside its founder for nearly a decade, learning how people fit work and life together through cycles of engagement and recovery. In 2010 he stepped away and spent four years traveling the world, interviewing people who had mastered their craft and stayed at the top of their game, not for a season but for life.

Those conversations led him to the Resilience Institute, where he spent a decade working alongside experts in the skills that support physical and mental fitness in a changing world, training thousands of leaders and teams along the way. Yet one question kept surfacing: if resilience enables performance, what are we performing for? In 2018 he founded the Values Institute to find out, helping people discover what matters most to them and build a more fulfilling life around it.

Everything he learned came together in FLAME, a live experience used by some of the world's leading organizations to build the capacities people need for the future of work, and in his next book, Sustainable High Performance, coming from Hatherleigh Press in 2027.

Bradley is a storyteller first, weaving what he saw on the road with what neuroscience and psychology can explain. He has published books, a documentary, and photography and writing for magazines, writes a column for Entrepreneur, and hosts FLAME with Brad Hook, a video podcast in Spotify's top 5%, where he talks with scientists, philosophers, and entrepreneurs about what it takes to thrive.

He was born in South Africa, has lived in the UK and Australia, and now lives on the coast of New Zealand. The mission behind all of it is simple to state and hard to serve: to help secure a human future.
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Product list
  • Start With Values cover art
    Virtual Voice Sample

    • Start With Values

    • How to Build a Life with Meaning and Purpose
    • By: Bradley Hook
    • Narrated by: Virtual Voice
    • Length: 4 hrs and 4 mins
    • Release date: 04-11-2025
    • Language: English
    • 1 rating

    $20.88 or free with 30-day trial