• DON'T Be "That" Brand! Part 1

  • May 5 2024
  • Length: 11 mins
  • Podcast
DON'T Be "That" Brand! Part 1 cover art

DON'T Be "That" Brand! Part 1

  • Summary

  • YOU CAN WATCH THIS VIDEO ON OUR YOUTUBE CHANNEL HERE!
    Dive into the essentials of building a brand that captivates and resonates with your audience in this detailed guide you will learn effective branding techniques. Gary Smith, of the Startup Three YouTube channel and a seasoned U.S. Army Veteran and business professor, shares actionable steps to ensure your brand stands out in today's competitive market. From defining your core message to consistently creating valuable content, discover how to establish a brand that is as authentic as it is successful. Make sure you tune back in for Part two of this two-part series for an insightful wrap-up that ties all the steps together, ensuring your brand not only survives but thrives. Subscribe to StartUp Three for more business insights and strategies tailored for your entrepreneurial journey! -Gary Smith, MBA

    This is the podcast version of our YouTube video. You can watch this episode and all our videos at StartupThree.com

    Show Notes:

    0:00 - Introduction to the importance of building a compelling brand.

    1:37 - Action Step 1: Define Your Core Message. Understanding and articulating why your brand exists.

    2:19 - The role of emotional connection in branding and how to communicate your core message effectively.

    4:10 - Using storytelling to enhance your brand's appeal and authenticity.

    6:46 - Action Step 2: Creating Valuable Content Consistently. Why content is crucial and how to keep it fresh.

    8:08 - Tips for documenting your business journey to create engaging content.

    9:25 - The importance of consistency in content creation and establishing a reliable posting schedule.

    9:55 - Wrap-up and final thoughts on integrating all steps to strengthen your brand.

    10:15 - Gary's personal insights and closing advice on brand building.
    YOU CAN WATCH THIS VIDEO ON YOUTUBE HERE!

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