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Sell or Be Sold: How to Get Your Way in Business and in Life Audiobook

Sell or Be Sold: How to Get Your Way in Business and in Life

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Publisher's Summary

Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can and should be treated as a sale. And as sales expert Grant Cardone explains, knowing the principles of selling is a prerequisite for success of any kind.

In Sell or Be Sold, Cardone breaks down the techniques and approaches necessary to master the art of selling in any avenue. You will learn how to handle rejection, turn around negative situations, shorten sales cycles, and guarantee yourself greatness. Cardone will also teach you:

  • The success essentials of selling in a bad economy.
  • Overcoming call reluctance.
  • Filling your pipeline with new business.
  • Staying positive, despite rejection..

With the experience of a seasoned sales vet at the helm, Sell or Be Sold will change the way you perceive the sale and life.

©2012 Grant Cardone Library & Cardone Enterprises (P)2012 Grant Cardone

What Members Say

Average Customer Rating

4.5 (126 )
5 star
 (87)
4 star
 (28)
3 star
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2 star
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1 star
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Overall
4.5 (109 )
5 star
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4 star
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3 star
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2 star
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1 star
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Story
4.5 (110 )
5 star
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4 star
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3 star
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2 star
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1 star
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Performance
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  •  
    Steve 24/11/2016
    Steve 24/11/2016 Member Since 2016
    HELPFUL VOTES
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    "worse than average"

    he rants, he's hypocritical, he doesn't make logical arguments, he's hard to follow, he comes across as arrogant and if he tried to sell in this way to me, I'd show him the door

    1 of 1 people found this review helpful
  •  
    Mikhail 29/06/2016
    Mikhail 29/06/2016 Member Since 2016
    HELPFUL VOTES
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    "Loved it"

    I chose 5 stars because this book is excellent for anyone and everyone who wishes to achieve success in life and sees it as the only option. I have that mindset and Grant had that mindset when he was 20. The difference being he has decades of experience and proof to back it up. He integrates useful concepts with interesting stories and the way he translates the information is fantastic. Grant is engaging and more interesting than professional book narrators because he has emotional experience intertwined and that comes across in the book and the overall vibe. I will be certainly listening to this book again and Grant you have a new follower. I'll see you in a few years mate, but for now I'm going to devour your 10x rule book. Highly recommended to ambitious people interested in success strategies.

    1 of 1 people found this review helpful
  •  
    Cameron 09/06/2016
    Cameron 09/06/2016
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    "Great book!"

    Nothing I can say will justify how great Cardones words are. A must read for anyone in sales or business.

    1 of 1 people found this review helpful
  •  
    Vilmos Danyi 23/11/2015
    Vilmos Danyi 23/11/2015
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    "#1 book to read"

    No wonder why this is one of the best book / audiobook for all businesses! I listened to it once ( and will listen to it again ) already learnt a lot from this audio book. This had boost a lot of confidence for me. Love the stories and all the tips. Thanks Grant. 😀👏👍

    1 of 1 people found this review helpful
  •  
    Daniel 07/12/2016
    Daniel 07/12/2016 Member Since 2016
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    REVIEWS
    3
    3
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    "A sales must read"

    A comprehensive guide to selling, understanding all aspects of sales focusing on obtaining and maintaining the correct mindset and all that is entailed. Accompanied by personal stories and experiences, Grants aggressive attitude often leave you motivated and focused on what needs to be done.
    If Psychology of Sales by Brian Tracey is a salesmans foundational read and this book is the evolution of that foundation. An absolute must read for anyone who wants to achieve anything and a no brainer for any true salesman.

    0 of 0 people found this review helpful
  •  
    David Hledik 26/11/2016
    David Hledik 26/11/2016 Member Since 2016
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    REVIEWS
    2
    2
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    Story
    "First two hours.. bla bla bla"

    After two hours repeats same things sales is everywhere bla bla bla I deleted the book.

    0 of 0 people found this review helpful
  •  
    Benjamin 17/11/2016
    Benjamin 17/11/2016 Member Since 2016
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    "freaking gold man"

    Grant will pump you up, keep you fixated obsessed over his content. sell or be sold... get it now!

    0 of 0 people found this review helpful
  •  
    Shane 24/08/2016
    Shane 24/08/2016 Member Since 2016
    HELPFUL VOTES
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    "Listen at X1.50 to pack that knowledge in."

    Love this book. Listen to it at least once a month religiously.

    10X Changed my life.

    0 of 0 people found this review helpful
  •  
    John Lu 22/08/2016
    John Lu 22/08/2016 Member Since 2016
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    7
    4
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    "Grant Cardone - awesome"

    great book and must listen for anyone wants to be great at selling. would be even better if there's more of a structure on the second half of the book. overall, I loved the passion from Grant Cardone. look forward to keep on learning from one of the best.

    0 of 0 people found this review helpful
  •  
    Sam western Australia 02/08/2016
    Sam western Australia 02/08/2016 Member Since 2016
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    REVIEWS
    7
    2
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    "Awesome book, great energy in Grant's voice!!"

    Awesome book, highly recommend it to anyone who is in sales or has never been in sales

    0 of 0 people found this review helpful
Sort by:
  • N. Doetsch
    Koblenz, RLP, Germany
    5/09/14
    Overall
    Performance
    Story
    "Among the Greatest Books on Sales! A Must Read!"
    Would you consider the audio edition of Sell or Be Sold: How to Get Your Way in Business and in Life to be better than the print version?

    Most definitely, the audio book has the added advantage of a Grant Cardone performance, and what a performance it is. If he ever gets tired of sales (highly unlikely...) he could always read books for Audible.com and would probably be better than most narrators ;-))


    What other book might you compare Sell or Be Sold: How to Get Your Way in Business and in Life to and why?

    Pitch Anything by Oren Klaff


    Any additional comments?

    I can only recommend this book to anyone in sales. Grant Cardone will change your thought process. I listen to the book while working out at the gym and I'm replaying various chapters in my car. Once you've listened to it, rinse and repeat.

    5 of 5 people found this review helpful
  • G Price
    Providence, RI
    15/09/14
    Overall
    Performance
    Story
    "A Salesmen Must Read"
    Would you listen to Sell or Be Sold: How to Get Your Way in Business and in Life again? Why?

    Yes I would, Everyday for 2 hrs/day for 90days - this book will get your mind right as a Salesmen


    What did you like best about this story?

    It changed for me what it means to be in sales, and I realized that there is not never not a time that I am not selling something, someone, or myself, am I not.


    What about Grant Cardone’s performance did you like?

    Grant Cardone is the Man, One Hundred Grand!!! meaning if you read this book and apply it to your Sales Career, there is not any reason you will not never not ever not have a six figure year.


    Did you have an extreme reaction to this book? Did it make you laugh or cry?

    Yes, Increased Confidence in my sales


    Any additional comments?

    Must Read for any Business Person

    14 of 16 people found this review helpful
  • David Lepore
    4/05/14
    Overall
    Performance
    Story
    "The best sales training you will ever get!"
    Would you listen to Sell or Be Sold: How to Get Your Way in Business and in Life again? Why?

    I listen everyday in my car, as well as when I am relaxing at home. I listen this audio before I go on a sale... it just keeps your training fresh.... and pumps you up!


    What other book might you compare Sell or Be Sold: How to Get Your Way in Business and in Life to and why?

    Well, Grant Cardone also authors and narrates two other audios which are equally incredible, in my opinion.... The 10X Rule and If You're not First, You're Last!.... besides Think and Grow Rich, I think these are the only audios you need for success.


    What about Grant Cardone’s performance did you like?

    He tells it like it is!.... No B.S.... and he knows his stuff... Great motivator and.Great Salesman!


    Was this a book you wanted to listen to all in one sitting?

    No, I periodically listen to it, over and over.... I drill it in my head


    Any additional comments?

    I have listened to different speakers for 25 years, and Grant Cardone is on the top of my List. He is very unique in every which way. I would not listen if he wasn't the narrator... He's that good! ... He also shows by example, which is inspiring. Check him out on youtube

    20 of 24 people found this review helpful
  • brooke
    17/09/15
    Overall
    Performance
    Story
    "Grant Cardone fan for the rest of my life!!"
    If you could sum up Sell or Be Sold: How to Get Your Way in Business and in Life in three words, what would they be?

    Motivational, Eye-Opening, Hilarious.


    Who was your favorite character and why?

    Grant calls you out! I absolutely love it, he puts things in a relative way, the book kept me interested because he is so personable and says whats on his mind so matter how blunt it may seem.


    What does Grant Cardone bring to the story that you wouldn’t experience if you just read the book?

    He positive attitude, I feel like I am having a conversation with my father or grandfather.


    3 of 3 people found this review helpful
  • PerryMartinBookReviews
    23/10/14
    Overall
    Performance
    Story
    "A must read for all who sale"

    Grant Cardone reads his own book but never really stays on script giving many extra insight to his thinking in this audiobook. I would say if your in sales you want to be a closer. If you can't close you aren't selling anything. This book has everything you need to be a closer except the heart. You have to provide that yourself along with commitment, dedication, and persistence. This is a must read for anyone who ever wants to accomplish anything in life.
    This book was purchased for my own education.

    2 of 2 people found this review helpful
  • Chris
    31/07/14
    Overall
    Performance
    Story
    "Grant Cardone is a no BS mentor for a sales career"
    What made the experience of listening to Sell or Be Sold: How to Get Your Way in Business and in Life the most enjoyable?

    Grant Cardone has lots of great information that you can use to help you with your sales career.


    14 of 18 people found this review helpful
  • Steve H
    21/11/14
    Overall
    Performance
    Story
    "Don't call about "The Book" Grant Mentions"
    What could have made this a 4 or 5-star listening experience for you?

    If he would not have pitched Dianetics and Scientology and just stuck to sales info.


    What was most disappointing about Grant Cardone’s story?

    The pitching of Dianetics


    How did the narrator detract from the book?

    By trying to sell Dianetics


    If you could play editor, what scene or scenes would you have cut from Sell or Be Sold: How to Get Your Way in Business and in Life?

    I would have cut the part where he mentions a book that he says is important to understanding people so you can sell, then won't tell you the title of the book so you have to call his company, and then finding out that he is trying to sell Dianetics.


    Any additional comments?

    I don't care what your belief system is, I will buy good products and services from anyone of any faith, but do not try to pitch your ideology as part of you product, especially in a dishonest and ambiguous way. That is incredibly unprofessional and inappropriate. I gave the book 2 stars instead of 1 because the info. is decent.

    42 of 56 people found this review helpful
  • RLS
    Indianapolis, IN
    13/09/14
    Overall
    Performance
    Story
    "Over the top"
    Is there anything you would change about this book?

    The style was way over the top. There was some good information in there but as soon as he started pushing a book from L. Ron Hubbard and Scientology I knew I had had enough. Let me sum up the book - be positive - be persistent - take action.


    34 of 46 people found this review helpful
  • Nickel
    19/02/16
    Overall
    Performance
    Story
    "Basic sales points, lots of fluff"

    Author makes a few solid and very basic sales points, but the majority of the book is fluff. All around not incredibly helpful. This book could have been 1-2 hours long. Author wasted a lot of time stroking his ego and indirectly cursing in pig Latin...Google the main points and save your credits. Not bad but not
    worth the money or time.

    15 of 20 people found this review helpful
  • Ronald
    6/08/14
    Overall
    Performance
    Story
    "Very Informative"
    Would you consider the audio edition of Sell or Be Sold: How to Get Your Way in Business and in Life to be better than the print version?

    Most definitely


    Who was your favorite character and why?

    the seller of course


    Which character – as performed by Grant Cardone – was your favorite?

    no characters


    Was there a moment in the book that particularly moved you?

    when it said to get the kids out of the house


    3 of 4 people found this review helpful
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  • Clark
    7/07/14
    Overall
    Performance
    Story
    "Cardone is Gripping"
    Would you consider the audio edition of Sell or Be Sold: How to Get Your Way in Business and in Life to be better than the print version?

    I haven't read the print version but love hearing Cardone's Enthusiasm come across in a way that has yet to be matched in any other audiobook in sales (AND I LISTEN TO A LOT!!)


    What did you like best about this story?

    I enjoyed his tell it how it is attitude and how he gives real life examples of thing you can apply to make you hone your skills in a way that goes way above an beyond my expectations. Cardone is the man!!


    Which scene did you most enjoy?

    I enjoyed every piece of this audiobook equally


    Was this a book you wanted to listen to all in one sitting?

    Yes I have listened to it 3 times now


    Any additional comments?

    BUY THIS AUDIOBOOK IF YOU ARE SELLING ANYTHING

    2 of 2 people found this review helpful
  • Alan Jiménez
    18/05/14
    Overall
    Performance
    Story
    "Insidiously plugging scientology on you"
    What could have made this a 4 or 5-star listening experience for you?

    Leaving scientology out.


    What could Grant Cardone have done to make this a more enjoyable book for you?

    Leaving scientology out.


    What three words best describe Grant Cardone’s performance?

    scientology like.


    If you could play editor, what scene or scenes would you have cut from Sell or Be Sold: How to Get Your Way in Business and in Life?

    The scientology part.


    Any additional comments?

    The more I think about it, the more annoyed I get. When he mentions "Dianetics" in one of the last chapters, I don't know what he's talking about, but when he mentions this book is written by L. Ron. Hubbard, that gets my attention.

    I normally make a rule to live and let live when it comes to religion. I have my opinions, and I keep them to myself, mostly. Even when it comes to such a ridiculous "religion" as scientology.

    This is crossing the line, and then pissing on it. I will be asking for a refund.

    11 of 14 people found this review helpful
  • Mr. D. Cartwright
    United Kingdom
    9/12/16
    Overall
    Performance
    Story
    "Awesome"

    This is a great book easy on the ear and full of success strategy - read by Grant who absolutely walks his talk. You will not be disappointed and it will help change your life

    0 of 0 people found this review helpful
  • Kris
    30/11/16
    Overall
    Performance
    Story
    "Amazing"

    You just going to look at the whole world in a different point of view and you won't take no for an answer! Great job

    0 of 0 people found this review helpful
  • Rich M
    10/11/16
    Overall
    Performance
    Story
    "legend"

    Awesome and inspirational the complete package for sales whether new or experienced. will highly recommended

    0 of 0 people found this review helpful
  • allen
    9/11/16
    Overall
    Performance
    Story
    "Outstanding"

    This book should be mandatory in schools.
    I have been in sales & managed sales teams for years, yet feel like my career had only just begun. Thank you.

    0 of 0 people found this review helpful
  • Amazon Customer
    4/11/16
    Overall
    Performance
    Story
    "Inspirational"

    Definitely recommend, will share to everyone in my office as it was amazing to listen to

    0 of 0 people found this review helpful
  • Mark
    26/09/16
    Overall
    Performance
    Story
    "Good Blueprint for Success"

    Would highly recommend. Sometimes lacking substance but great overall outline. Delivered very well in entertaining and enthusiastic manner

    0 of 0 people found this review helpful
  • BR
    24/09/16
    Overall
    Performance
    Story
    "a manifesto for life"

    I really enjoy Grant's message and authentic delivery. This audio book is valuable education at whichever stage in life you are.

    0 of 0 people found this review helpful
  • dan
    24/09/16
    Overall
    Performance
    Story
    "Great motivation and practical knowledge"

    This book is full of energy and great practical knowledge you can apply right away. I have just started listening to it again.

    0 of 0 people found this review helpful

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