Global China

Trying to squeeze an entire history of Chinese civilization into a brief, one volume account is a formidable task, but one that has succeeded brilliantly here. Hilda Hookham has provided us with a concise story that, while not getting too entangled with personalities and cultural issues, manages to navigate the swirling passage of events that comprise over 3,000 years of Chinese political history.

China's Economy: What Everyone Needs to Know® is a concise introduction to the most astonishing economic growth story of the last three decades. In the 1980s, China was an impoverished backwater, struggling to escape the political turmoil and economic mismanagement of the Mao era. Today it is the world's second biggest economy, the largest manufacturing and trading nation, the consumer of half the world's steel and coal, the biggest source of international tourists, and one of the most influential investors in developing countries from southeast Asia to Africa to Latin America.

The history of China is complex - perhaps, more complex than that of other nations. The ethnic groups that compose China go back to prehistoric times, and each group lent its own color to the enormous nation. It is not like a diluted mixture of all its cultures; rather, it is a collage. Yet, there are immutable elements still present today. Rice originated in China, and so did stir-frying.

Asian American private investigator Lydia Chin knows New York City's Chinatown, its people, and its ways as no outsider ever could. It's a city within a city, a rich melange of smells, sounds, dark shops, and close-knit families - a world all its own. And in all of Chinatown, there is no one like Lydia, who has a nose for trouble, a disapproving Chinese mother, and a partner named Bill Smith who's been living above a bar for 16 years. Hired to find some precious stolen porcelain, Lydia follows a trail of clues from highbrow art dealers into a world of Chinese gangs.

Most global citizens are well aware of the explosive growth of the Chinese economy. Indeed, China has famously become the "workshop of the world." Yet, while China watchers have shed much light on the country's internal dynamics - China's politics, its vast social changes, and its economic development - few have focused on how this increasingly powerful nation has become more active and assertive throughout the world.

Gupta and Wang explain how many MNCs view China and India solely from the lens of off-shoring and cost-reduction, and focusing their marketing strategies on only the top 5-10% of the population. This is a missed opportunity. China and India are the only two countries that constitute four realities that are strategically crucial for the global enterprise.