Showing results by narrator "Rebecca L. Sullivan" in All Categories
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Building Isn't Enough
- The Rest of the Equation for Entrepreneurs
- By: Rebecca L. Sullivan
- Narrated by: Rebecca L. Sullivan
- Length: 6 hrs and 22 mins
- Unabridged
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You've got the product, the passion, and the grit to build a business. But none of that matters if no one notices. That's where this book comes in. Building Isn't Enough: The Rest of the Equation for Entrepreneurs reveals the missing piece: marketing that actually moves the needle. This sharp, actionable guide blends strategic insights, clear frameworks, and practical playbooks to help you market smarter today.
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Building Isn't Enough
- The Rest of the Equation for Entrepreneurs
- Narrated by: Rebecca L. Sullivan
- Length: 6 hrs and 22 mins
- Release date: 03-11-2025
- Language: English
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$22.99 or free with 30-day trial
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Science Not Sorcery
- Behavioral Economics for Marketers
- By: Rebecca L. Sullivan
- Narrated by: Rebecca L. Sullivan
- Length: 10 hrs and 1 min
- Unabridged
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Great marketing strategy looks like magic to the uninitiated. The mystical aura surrounding behavioral economics draws in the intellectually curious but has also confined the discipline to the fringes of modern marketing practices. Unpacking the drivers of human behavior is critical to connecting with consumers, but insights from psychology, neuroscience, and other fields are hidden away in arcane academic publications and books that aren't designed for practitioners.
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Science Not Sorcery
- Behavioral Economics for Marketers
- Narrated by: Rebecca L. Sullivan
- Length: 10 hrs and 1 min
- Release date: 14-06-2023
- Language: English
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$27.99 or free with 30-day trial
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