Showing results by narrator "Walter Dixon" in All Categories

Shortly after the emergence of genetic engineering in the 1970s, academic biologists were courted by venture capitalists and multinational companies. Researchers who understood the new biology of the time went from being merely curious about how the natural world functioned to realizing that they could profit from their newfound recognition. As they were inventing all sorts of newfangled organisms, biologists became acquainted with intellectual property.

Two leading data scientists offer an up-close and user-friendly look at artificial intelligence: what it is, how it works, where it came from and how to harness its power for a better world. Dozens of times per day, we all interact with intelligent machines that are constantly learning from the wealth of data now available to them. These machines, from smartphones to talking robots to self-driving cars, are remaking the world in the 21st century in the same way that the Industrial Revolution remade the world in the 19th.

Not too long ago, there was no coming back from death. But now, with revolutionary medical advances, death has become just another serious complication. As a young medical student, Dr. David Casarett was inspired by the story of a two-year-old girl named Michelle Funk. Michelle fell into a creek and was underwater for over an hour. When she was found she wasn't breathing, and her pupils were fixed and dilated. That drowning should have been fatal. But after three hours of persistent work, a team of doctors and nurses was able to bring her back.

Are you winning the battle but losing the war? Every leader has to deliver the goods - make budget, meet deadlines, and deftly manage people - to provide the inspirational fuel that keeps their business running day-in and day-out. But therein lies the danger of winning today's battle and losing the war - that is the long game of creating sustainable value in a volatile, uncertain world that is becoming ever-more complex and ambiguous.

Years of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement - skills that are also effective in the workplace. By applying seven "magic" words in a business setting, David offers tools for effective and persuasive communication.

Over the last three years, Forbes has published in depth profiles of this new batch of billionaires, including the founders of Spotify, Dropbox, Tumblr, and Twitter. Now, in a compilation introduced and updated by Forbes editor Randall Lane, fans and critics alike will get a comprehensive look at who these super-entrepreneurs are and what they say about their own success and their plans for the future.

How do you grow a truly sustainable business in the hypercompetitive 21st century? By using the practical, psychology-based strategies in this book to dive into the mind of your customer and enhance your business's customer experience by creating "buying loops" that keep your customers coming back for more. The Customer Loyalty Loop includes proven, science-backed secrets for building legions of loyal customers who will become evangelists for your business, buy from you repeatedly, and actually enjoy doing business with you.

So how do you build a company that matters? Companies and people that matter have successfully become the obvious choices in the hearts and minds of their customers, their employees, and their communities. They elevate themselves by consistently finding ways to solve the most pressing needs their markets face. The result? They create more value year after year and build sustainable, differentiated organizations.

Jeffrey Cruikshank and Arthur Schultz have written a fascinating biography of one of the 20th century’s most intriguing figures. Albert D. Lasker helped invent “reason why” advertising, market research based on direct-mail advertising, premium coupons, and a host of other industry innovations. He invented and promoted powerful brands. But his impact went far beyond traditional advertising. This is the story of a man who shaped an industry - and changed the way we look at our world.

The Lord's Prayer is an indisputable principle of Christian faith. It is the way Jesus taught his followers to pray and distills the most essential beliefs required of every one of the world's 2.5 billion Christians. In The Greatest Prayer, our foremost Jesus scholar explores this foundational prayer line by line for the richest and fullest understanding of a prayer every Christian knows by heart. An expert on the historical Jesus, Crossan provides just the right amount of history, scholarship, and detail for us to rediscover why this seemingly simple prayer sparked a revolution.

What do Blendtec, The Wizarding World of Harry Potter and Barack Obama have in common? They all created huge amounts of buzz and generated millions of dollars in sales and campaign contributions by using the principles found in this enlightening audio book. A World Wide Rave is when people around the world are talking about you, your company, and your products Whether you're located in San Francisco, Dubai, or Reykjavik, it's when global communities eagerly link to your stuff on the Web.

Teaching by Heart summarizes the author's key insights gained from more than 40 years of teaching and managing. It illustrates how teachers can both lift people up and let them down. It proposes that the best teachers are also leaders, and the best leaders are also teachers. In examining how to lead and teach, renowned Harvard Business School professor Thomas J. DeLong takes the listener inside his own head and heart. He notes that, as teachers, we often focus more on our inadequacies and missteps than on our strengths and unique talents.

This is a highly practical and condensed introduction to solution-focused coaching, offering a simple and clear structure for coaching sessions that is easy to learn. Content is illuminated through exemplary dialogues from real coaching sessions. Narrative explanations create a helpful framework for understanding the general idea of coaching and the practicalities of the solution focused approach. The book targets beginners in coaching who are looking for simple guidance and step-by-step ideas in their learning process.

In Jesus on Trial, New York Times bestselling author David Limbaugh applies his lifetime of legal experience to a unique new undertaking: making a case for the gospels as hard evidence of the life and work of Jesus Christ. Limbaugh, a practicing attorney and former professor of law, approaches the canonical gospels with the same level of scrutiny he would apply to any legal document and asks all the necessary questions about the story of Jesus....

Second only to China in the magnitude of its economic miracle and second to none in its potential to shape the new century, India is fast undergoing one of the most momentous transformations the world has ever seen. In this dazzlingly panoramic book, Patrick French chronicles that epic change, telling human stories to explain a larger national narrative. Melding on-the-ground reports with a deep knowledge of history, French exposes the cultural foundations of India’s political, economic and social complexities.

What are we going to do with those 20 or 30 years we didn’t expect? Due to unfounded fears of unhappiness and regret, many intelligent, otherwise rational people, even into their 40s and 50s, are so convinced that old age is a time of misery that they simply deny any other outcome and refuse to plan their own destiny. This optimistic and highly informative guide to smart aging will detail for listeners the steps they need to take to ensure that long life becomes synonymous with good life.

The first and second editions of Repacking Your Bags helped people develop their own unique visions of the good life and take practical steps at home and at work to make sense of their lives and live in an authentically meaningful way. Written as a travel guide it helped people to put together a "trip checklist" that provided the elements of the good life: work, love, place, and purpose.

Not only can gun rights and rules coexist, but they have throughout American history. Guns Across America reveals the long-hidden truth: that gun regulations are in fact as American as apple pie.

Want employees that go the extra mile? Love them or hate them, employee engagement surveys are here to stay. As manager, you're expected to digest the data and come up with a plan for improving the numbers. But it's not just busy work. Raising engagement scores matters because engagement matters. An enthusiastic workforce translates into higher productivity and profitability with less turnover and absenteeism. Fully committed workers will give their all every day - and it's your job to make that happen.

How did Civil War soldiers endure the brutal and unpredictable existence of army life during the conflict? This question is at the heart of Peter S. Carmichael's sweeping new study of men at war.