Showing results by narrator "Don Hagen" in All Categories

Marketing in the digital era is a whole new game: it's fundamentally about competing on the customer experience. Marketers must integrate a complex set of technologies to capture the customer's digital body language - and thereby deliver the right experiences, at the right times, via the right channels. This approach represents a formidable technological and practical challenge that few marketers have experience with.

Through interviews with 12 distinguished philosophers - including atheists, agnostics, and believers - Talking God works toward a philosophical understanding and evaluation of religion. Along the way Gary Gutting and his interviewees challenge many common assumptions about religious beliefs.

Have you ever had an intense conversation where the questions asked led to new discoveries you could not have imagined? That is the enlightening power of Samandy. The rich and, at times, emotionally-charged conversations inside may challenge you, even irritate you; but when they reveal the powerful message that lies beneath, it will leave you wanting more. If you have ever thrown your hands up and said, "What's the point? I'll never get what I want!", felt that chasing dreams is a waste of time, or felt cheated in life, then this fable may ring true for you as well.

Just as there are three dimensions of the physical world (height, width, and depth), there are three dimensions of the interpersonal world - power, love, and mindfulness. How well we learn to navigate them directly corresponds to how well we live our lives and how happy and fulfilled we feel. Human reactivity is the source of most of our interpersonal problems and pain.

In Car Crazy, G. Wayne Miller, author of Toy Wars: The Epic Struggle Between G.I. Joe, Barbie, and the Companies That Make Them and Men and Speed: A Wild Ride Through NASCAR's Breakout Season, takes listeners back to the wild and wooly years of the early automobile era - from 1893, when the first US-built auto was introduced, through 1908, when General Motors was founded and Ford's Model T went on the market.

In this accessible guide to the meanings of sustainability, Kent Portney describes the evolution of the idea and examines its application in a variety of contemporary contexts - from economic growth and consumption to government policy and urban planning.

With wit and sharp insight, former Traffic Commissioner of New York City, Sam Schwartz a.k.a. "Gridlock Sam", one of the most respected transportation engineers in the world and consummate insider in NYC political circles, uncovers how American cities became so beholden to cars and why the current shift away from that trend will forever alter America's urban landscapes, marking nothing short of a revolution in how we get from place to place.

Great companies distinguish themselves from the competition by providing their customers with something truly special, something beyond price point that can't be duplicated: unique, outstanding customer service experiences.

Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces listeners to the persuasion equation - a powerful combination of factors proven to speed agreement.

We weigh every significant decision based on how it will affect our future. But when it comes to figuring that out, we mostly make the process up as we go along. While financial professional Peter Neuwirth can't help you actually predict the future, he can offer a simple, systematic way to make much better guesses about it - and so make better decisions.

Simply "making the numbers" is no longer enough to remain competitive. In today's high-pressure environment, organizations need to overachieve. That level of success requires a clear and objective view of the business - because even the most courageous leader can't steer a ship in the dark. Is the enterprise Agile? Resilient? Vulnerable? Or Lagging? The Scorecard Solution provides the answer. The audiobook introduces a data-centric tool - the Organizational Prowess Scorecard™.

Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm and drastically cut costs as a last ditch effort to improve the company’s bottom line.

Life is hard - for everyone. No matter how gifted or fortunate, everyone will experience some level of disappointment in life: difficult classes, jobs, relationships, and losses. But by following basic disciplines anyone can experience accomplishment, freedom, and ease in navigating through life’s daily challenges. In this positive, insightful book, Bob Merritt describes a set of universal principles that work for everyone in every stage of life.

You've heard of the burgeoning consumer markets in China and India that are driving the world economy. But do you know enough about these new consumers to convert them into customers? In The $10 Trillion Prize, bestselling author Michael J. Silverstein and The Boston Consulting Group colleagues in China and India provide the first comprehensive profile of the emerging middle class, primed to transform the global marketplace.

Say good-bye to your beloved Benjamins, because the world is going cashless. So says David Wolman, and in The End of Money, he explores the drastic implications. How is it happening? What's at stake? Why does it matter? Each chapter of this timely and fascinating audiobook focuses on a specific aspect of the coming cashlessness. All told, The End of Money offers everything there is to love about popular nonfiction, rendering a complex subject entertaining and easily approachable for a wide audience while proving the ultimate adventurousness inherent in a curiosity about the workings of the world.

Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream. But while we all marvel at how different-and weird-real people behave compared to the "rational actors" of traditional economics, in the end we go back to business as usual.

Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. He helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.

If you want your customer service team to get creative about excellent customer service, this audiobook will do the job. An unforgettable true story about a young man with Down Syndrome who changes the culture of a grocery store.

Despite the dizzying amount of data at our disposal today - and an increasing reliance on analytics to make the majority of our decisions - many of our most critical choices still come down to human judgment. This fact is fundamental to organizations whose leaders must often make crucial decisions: to do this they need the best available insights. This book introduces a model that taps the collective judgment of an organization so that the right decisions are made, and the entire organization profits.

A practical, entertaining handbook for people who never expected to be bosses. Plenty of managers never asked, expected, or trained to be put in charge of other people. But when it happens, these accidental bosses often find that learning to manage is like learning to swim by being dropped into the deep end of the pool. Hank Gilman knows what that's like. As a top editor for Fortune, Newsweek, and the Boston Globe, he has helped nurture some outstanding talent.