Showing results by publisher "Brilliance Audio" in Science & Engineering

The Cell: Inside the Microscopic World that Determines Our Health, Our Consciousness, and Our Future is a fascinating story of the incredible complexity and dynamism inside the cell and of the fantastic advancements in our understanding of this microscopic world.

How would you like to experience your life? It's an intriguing question, and yet we've been conditioned to believe our life visions and goals are often unattainable - until now. With The Possibility Principle, psychotherapist Mel Schwartz offers a revolutionary approach to living the life we choose. Though science has vastly expanded our knowledge, it has also led us to adopt a worldview where we see ourselves as insignificant specks living in a mechanical universe.

In From Darwin to Derrida, evolutionary biologist David Haig explains how a physical world of matter in motion gave rise to a living world of purpose and meaning. Natural selection, a process without purpose, gives rise to purposeful beings who find meaning in the world. The key to this, Haig proposes, is the origin of mutable “texts”―genes―that preserve a record of what has worked in the world. These texts become the specifications for the intricate mechanisms of living beings.

How do neurons turn into minds? The problem of consciousness has gnawed at us for millennia. In the last century there have been massive breakthroughs that have rewritten the science of the brain, and yet the puzzles faced by the ancient Greeks are still present. In The Consciousness Instinct, the neuroscience pioneer Michael S. Gazzaniga puts the latest research in conversation with the history of human thinking about the mind, giving a big-picture view of what science has revealed about consciousness.

Finally, we are learning that simplicity equals sanity. We’re rebelling against technology that’s too complicated, DVD players with too many menus, and software accompanied by 75-megabyte “read me” manuals. The iPod’s clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that’s simple and easy to use, but also does all the complex things we might ever want it to do.

Ivory's Ghosts is the first comprehensive, contemporary look at the world's most treasured organic material, ivory. Using a wide range of historical and firsthand reportage, John Frederick Walker tells the astonishing and sometimes savage story of ivory's enormous impact on both human history and that of its most important source: the majestic African elephant.

In The Glass Cage, bestselling author Nicholas Carr digs behind the headlines about factory robots and self-driving cars, wearable computers and digitized medicine, as he explores the hidden costs of granting software dominion over our work and our leisure. Even as they bring ease to our lives, these programs are stealing something essential from us.

To make this groundbreaking audiobook, Dr. James Lyons-Weiler combed through the past fifty years of published research on autism, exploring subjects such as genetic variation, mechanisms of neurotoxicity of metals and pesticides, and the central and combined roles of each in causing autism.

In 1977, two extraordinary spacecraft called Voyager were launched to the stars. Affixed to each Voyager craft was a gold-coated copped phonograph record as a message to possible extra-terrestrial civilizations that might encounter the spacecraft in some distant space and time.

A fantastic book! Timothy Egan describes his journeys in the Pacific Northwest through visits to salmon fisheries, redwood forests and the manicured English gardens of Vancouver. Here is a blend of history, anthropology and politics.

In this technology-driven age, it's tempting to believe that science can solve every mystery. After all, science has cured countless diseases and even sent humans into space. But as Jonah Lehrer argues in this sparkling debut, science is not the only path to knowledge. In fact, when it comes to understanding the brain, art got there first.

In a compelling new analysis, Dr. T. Colin Campbell, coauthor of The China Study and author of the New York Times bestselling follow-up, Whole, brings to light a series of first-hand experiences that starkly demonstrate how corporate influence in academia, government and the media determines—and sometimes actively suppresses—public access to nutrition research.

For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections.

Green to Gold is an essential guide for forward-thinking business leaders who see the Green Wave coming and want to profit from it. This audio explores what every executive must know to manage the environmental challenges facing society and business. Based on the authors' years of experience and hundreds of interviews with corporate leaders around the world, Green to Gold, shows how companies generate lasting value.

For thousands of years mathematicians solved progressively more difficult algebraic equations, until they encountered the quintic equation, which resisted solution for three centuries. Working independently, two prodigies ultimately proved that the quintic cannot be solved by a simple formula. The first popular account of the mathematics of symmetry and order, The Equation That Couldn't Be Solved is told not through abstract formulas but in a beautifully written and dramatic account of the lives and work of some of the greatest and most intriguing mathematicians in history.

Few consumers are aware of the economic forces behind the production of meat, fish, eggs, and dairy. Yet omnivore and herbivore alike, the forces of meatonomics affect us in many ways. Most importantly, we've lost the ability to decide for ourselves what - and how much - to eat. Those decisions are made for us by animal food producers who control our buying choices with artificially-low prices, misleading messaging, and heavy control over legislation and regulation.

Just 45 years ago, the age of gene modification was born. Researchers could create glow-in-the-dark mice, farmyard animals producing drugs in their milk, and vitamin-enhanced rice that could prevent half a million people going blind every year. But now GM is rapidly being supplanted by a new system called CRISPR or "gene editing". Using this approach, scientists can manipulate the genes of almost any organism with a degree of precision, ease and speed that we could only dream of ten years ago.

In this book, Michael Smith and Rahul Telang, experts on entertainment analytics, show how the success of House of Cards upended the film and TV industries - and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries.

In cultures that champion the individual, guilt is advertised as the cornerstone of conscience. Yet while guilt holds individuals to personal standards, it proves impotent in the face of corrupt corporate policies. In recent yearswe have been asked to assuage our guilt about these problems as consumers by buying organic foods or fair-trade products, for example. Yet unless nearly everyone participates, the impact of individual consumer consciousness is microscopic.

After a devastating run of German victories, Allied troops are beginning to halt Hitler’s advance. But far from the battlefields, Allied scientists are struggling. Intelligence reports put them a distant second behind the Germans in a competition that could determine the outcome of the war: the race to build the world’s first nuclear weapon. For the Allies’ top scientists, the race is deeply personal. J. Robert Oppenheimer, Enrico Fermi, and Samuel Goudsmit have known Hitler’s chief atomic scientist, Werner Heisenberg, for years.