Showing results by publisher "Audible Studios" in Money & Finance

The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.

From tech booms and tax evasion to banks and money laundering; scams and crashes to fixers and investors, Lala has seen it all. A comprehensive account of the stock market over the last 25 years, it tells you what to watch out for while investing. It also looks at policies that the government needs to revise if the country is to harness domestic capital more effectively.

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.

Writing with wit and verve, Mike Veseth (a.k.a. the Wine Economist) tells the compelling story of the war between the market trends that are redrawing the world wine map and the terroirists who resist them. Wine and the wine business are at a critical crossroad today, transformed by three powerful forces. Veseth begins with the first force, globalization, which is shifting the center of the wine world as global wine markets provide enthusiasts with a rich but overwhelming array of choices.

In 2050 there will be 9.3 billion people alive - compared with 7 billion today - and the number will still be rising. The population aged over 65 will have more than doubled, to more than 16 percent; China's GDP will be 80 percent more than America's; and the number of cars on India's roads will have increased by 3,880 percent. And, in 2050 it should be clear whether we are alone in the universe.What other megachanges can we expect - and what will their impact be? This comprehensive and compelling book will cover the most significant trends that are shaping the coming decades.

What does it take to succeed today both personally and professionally? In looking for answers, one obvious place to start would be to talk to self-made men and women who themselves are successful. That's exactly what Michael W. Sonnenfeldt - an accomplished entrepreneur - has done here in this groundbreaking book.

Expectations Investing offers a unique and powerful alternative for identifying value-price gaps. Rappaport and Mauboussin provide everything the listener needs to utilize the discounted cash flow model successfully. And they add an important twist: They suggest that rather than forecasting cash flows, investors should begin by estimating the expectations embedded in a company's stock price.

The national best seller that defines a new economic class and shows how it is key to the future of our cities. The Rise of the Creative Class gives us a provocative new way to think about why we live as we do today - and where we might be headed. Weaving storytelling with masses of new and updated research, Richard Florida traces the fundamental theme that runs through a host of seemingly unrelated changes in American society: the growing role of creativity in our economy.

Almost every couple faces a "now what?" moment as their last kid moves out of the house. There's a big empty nest looming over this new and uncertain stage in their lives. David and Veronica James chose to look at this next phase of life as a beginning instead of an ending. Rather than staying put and facing the constant reminders of empty bedrooms and backseats, a plan began to develop to sell the nest and hit the highway.

Secrets of a Webcam Girl is the true story of a girl's transition from business suit to birthday suit as a means to fix mounting financial problems. Annabelle begins working as a webcam girl, stripping and performing sex shows online. Her efforts to capitalize on the recession-proof sex trade prompt a foray from webcam to massage table, where she offers happy-ending body rubs. Told with candor and wit, this memoir reveals the fetishes and infidelities of her patrons, whose hidden identities often trigger stunning revelations and unfettered perversities.

FIRE(早期リタイア)を目指す人 投資で資産を築きたい人 不安のない老後を過ごしたい人など 全世代必読の世界的ベストセラー、ついに上陸!

In November, GM CEO Rick Wagoner appeared before Congress to ask for $25 billion to bail out the struggling Big Three automakers. To critics like Thomas Freidman and Mitt Romney, it was a sign that the American auto industry should be led out to pasture; if the Japanese are better at making cars, they said, then we should let them do it. To defenders, the loss of the country's largest manufacturing sector would be an incomprehensible disaster.

While factories across the Midwest shutter their doors, Cleveland-based manufacturer Lincoln Electric has thrived for more than a century. In addition to being profitable and technologically innovative, through good times and bad, the company has fulfilled its unique promise of "guaranteed continuous employment." Workers are viewed as assets—not liabilities.

En este libro te compartiré nueve filosofías japonesas que han sido la base de la estructura económica, educativa y cultural de este país y que han logrado situarlo dentro de las mejores economías del mundo, contando con innumerables empresas reconocidas en todo el planeta. ¿Cómo lo lograron sin contar con materias primas, tierras u otros factores importantes ¿Cómo se convirtieron en ejemplo mundial con su sistema educativo?

Una frattura si allarga sempre di più. L'abbiamo ignorata, sottovalutata, creduta lontana, eppure da cinquant'anni si amplia e si ramifica, spalancando voragini tra i continenti, le nazioni e i cittadini stessi. È "The Divide", il divario economico tra ricchi e poveri del mondo: 4,3 miliardi di persone vivono con meno di 5 dollari al giorno mentre otto uomini posseggono la stessa ricchezza della metà più povera del pianeta.

"L'épargne, c'est un truc de riche." "Investir mon argent? Je n'y arriverai jamais." "On est condamnés à être pauvres."Stop. Rien n'est plus faux ! Vous êtes parfaitement capables de gérer votre argent ! Et de le faire fructifier efficacement. C'est ce que j'appelle l'indépendance financière et c'est bien plus simple qu'on veut vous le faire croire.L'avenir préoccupant de notre pays, notre appauvrissement collectif et personnel, n'est pas une fatalité, et je vais vous aider à mettre fin à la spirale des souffrances face à l'argent.Pour cela, il vous suffit de prendre votre argent en main.

"Épargnant 3.0" vous montrera avec des mots simples, en moins de deux heures, qu'il est possible de révolutionner votre épargne et d'avoir une performance à faire pâlir les professionnels ! Cette méthode est le fruit de dizaines d'années de recherches académiques, et d'innovations tant financières que technologiques. Elle s'appuie notamment sur les produits financiers appelés trackers ou encore ETF. Ces produits sont à la fois simples et performants.

From Buffett to Bono, here is how todays leading philanthropists are revolutionizing the field, using new methods to have a vastly greater impact on the world.For philanthropists of the past, charity was often a matter of simply giving money away. For the philanthrocapitaliststhe new generation of billionaires who are reshaping the way they giveits like business.

As president of the World Bank for a decade, James Wolfensohn tackled world poverty with a passion and energy that made him a uniquely important figure in a fundamental arena of change. Using a lifetime of experience in the banking sector, he carved a distinct path in Asia, Africa, Latin America, and Europe for the institution that serves as the major lender to the world's poor.

Having awakened from its communist slumber, Russia in the roaring '90s is a place where everything and everyone is for sale and fortunes can be made and lost overnight. Into this maelstrom steps rookie Wall Street Journal reporter Matthew Brzezinski. Assigned to make sense of the financial markets, he is instantly plunged into the crazed world of Russian capitalism, where corrupt Moscow bankers and American carpetbaggers preside over the greatest boom and bust in international financial history. Brzezinski knows he's in over his head; what he comes to realize is that "so is the entire country".