Showing titles in Computers & Technology

This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.

A riveting account of the birth and remarkable evolution of the most important development in entertainment since television, Replay is the ultimate history of video games. From its origins in the research labs of the 1940s to the groundbreaking success of the Wii, Replay sheds new light on gaming's past.

Run a Google search for “black girls” - what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls”, the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities.

Whether you are a beginner with zero video and marketing skills, a business owner looking to grow your brand and make passive income online, or you simply want to revamp your existing channel for flawless success, this complete guide is for you. Curated by industry experts with you in mind, this book was written to hand over the secret strategies seasoned successful YouTubers are using to amass subscribers, grow their brands, and land 6-7 figure monthly recurring passive income paychecks courtesy of YouTube.

Two leaders in the field offer a compelling analysis of the current state of the art and reveal the steps we must take to achieve a truly robust artificial intelligence. Taking inspiration from the human mind, professors Gary Marcus and Ernest Davis explain what we need to advance AI to the next level, and suggest that if we are wise along the way, we won't need to worry about a future of machine overlords. Rebooting AI provides a lucid, clear-eyed assessment of the current science and offers an inspiring vision of how a new generation of AI can make our lives better.

Are you drowning in endless tasks? Stuck using outdated tools that make your workday drag on forever? Does the mere mention of AI make you feel like you're lost in a sci-fi thriller you don't understand? Take a deep breath. You don't have to be a tech guru to harness the game-changing powers of AI and ChatGPT. You're just one listen away from demolishing the barriers that prevent you from unlocking a wealth of new skills and opportunities.

The ability to effectively communicate with data is no longer a luxury in today’s economy; it is a necessity. Transforming data into visual communication is only one part of the picture. It is equally important to engage your audience with a narrative—to tell a story with the numbers. Effective Data Storytelling will teach you the essential skills necessary to communicate your insights through persuasive and memorable data stories.

How to Make a Video Game All By Yourself is a guide for anyone who wants to make their own video game. Listen to this book to learn how to locate the itch you're eager to scratch, how to pick a game engine to power your vision, and how to find the fun in your game. Most importantly, this book helps you guide your project to the finish line. Written from personal experience by a video game industry veteran and podcaster, it's packed with handmade drawings and charts

For those struggling to find CISSP materials that bridge the gap between study and application, this guide delivers a solution with practical, scenario-based exam preparation. CISSP Practice Exams with Real-World Case Studies by Taimur Ijlal offers exactly what you need to succeed: realistic questions paired with in-depth case studies that mimic the real-world challenges you’ll face as a CISSP-certified professional.

You shouldn't have to be a privacy expert to understand what happens to your data. April Falcon Doss, a privacy expert and former NSA and Senate lawyer, has seen this imbalance in action. In Cyber Privacy, Doss demystifies the digital footprints we leave in our daily lives and reveals how our data is being used - sometimes against us - by the private sector, the government, and even our employers and schools.

Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising. Those that create the content - the artists, writers and musicians - are finding they can no longer survive in this unforgiving economic landscape. But it didn't have to be this way.

Are you ready to pass the CompTIA A+ exams (220-1101 & 220-1102) with confidence and land your dream IT job? This power-packed study guide is your one-stop resource, designed to make learning easy, engaging, and effective—even if you're starting from scratch!

To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creative minds are doing differently to win customers in today’s crowded marketplace.

The grid is an accident of history and of culture, in no way intrinsic to how we produce, deliver and consume electrical power. Yet this is the system the United States ended up with, a jerry-built structure now so rickety and near collapse that a strong wind or a hot day can bring it to a grinding halt. The grid is now under threat from a new source: renewable and variable energy, which puts stress on its logics as much as its components.

From one of our leading technology thinkers and writers, a guide through the 12 technological imperatives that will shape the next 30 years and transform our lives. Much of what will happen in the next 30 years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our lives - from virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we manufacture.

Leading innovation expert Alec Ross explains what's next for the world, mapping out the advances and stumbling blocks that will emerge in the next 10 years - for businesses, governments, and the global community - and how we can navigate them.

As AI takes hold across the planet and wealthy nations seek to position themselves as global leaders of this new technology, the gap is widening between those who benefit from it and those who are subjugated by it. As Rachel Adams shows in this hard-hitting book, growing inequality is the single biggest threat to the transformative potential of AI. Not only is AI built on an unequal global system of power, it stands poised to entrench existing inequities, further consolidating a new age of empire.

Are we living in a simulation? MIT computer scientist Rizwan Virk draws from research and concepts from computer science, artificial intelligence, video games, quantum physics, and ancient mystics to explain why we may be living inside a simulated reality like the Matrix. The Simulation Hypothesis is the definitive book on simulation theory and is now completely updated to reflect the latest developments in artificial intelligence and virtual reality.

Two defense experts explore the collision of war, politics, and social media, where the most important battles are now only a click away. Through the weaponization of social media, the Internet is changing war and politics, just as war and politics are changing the Internet. Terrorists livestream their attacks, “Twitter wars” produce real world casualties, and viral misinformation alters not just the result of battles, but the very fate of nations. The result is that war, tech, and politics have blurred into a new kind of battlespace that plays out on our smartphones.

Discover how artificial intelligence and automation can streamline your operations, enhance your product listings, and drive sales like never before. With insights on using AI-driven tools for keyword optimization and PPC campaigns, you’ll learn to attract your ideal customers and maximize your return on investment.