Showing results by publisher "HarperAudio" in Business & Careers

Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.

To make organizations more fair, many well-meaning individuals and companies invest their time and resources in diversity, equity, and inclusion (DEI) initiatives. But because inequity is built into the structures, processes, and environments of our workplaces, adding these programs has been ineffective and often becomes a burden passed off to the individuals they are meant to help. In Make Work Fair, behavioral scientist and author of What Works Iris Bohnet and gender expert Siri Chilazi offer data-backed, actionable solutions that build fairness into the very fabric of the workplace.

Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow.

Veteran venture capitalist Randy Komisar and finance executive Jantoon Reigersman share no-nonsense, counterintuitive guidelines to help anyone build a successful startup. Over the course of their careers, Randy Komisar and Jantoon Reigersman continue to see startups crash and burn because they forget the timeless lessons of entrepreneurship. But, as Komisar and Reigersman show, you can beat the odds if you quickly learn what insiders know about what it takes to build a healthy foundation for a thriving venture.

Your Hidden Genius provides a custom-made road map to what makes you special, revealing your distinct combination of natural talents, interests, and personality traits—a mix as unique to you as your fingerprint. With the instant appeal of Enneagrams and Strengthsfinder, Your Hidden Genius instead focuses on scientific testing rather than self-reported answers as a means to unlock your potential.

In Joy on Demand, Chade-Meng Tan shows that you don't need to meditate for hours, days, months, or years to achieve lasting joy - you can actually get consistent access to it in as little as 15 seconds. Explaining joy and meditation as complementary things that naturally reinforce each other, Meng explains how these two skills form a virtuous cycle and, once put into motion, become a solid practice that can be sustained in daily life.

As cofounder of KISS, America's number one gold-record award-winning group of all time, Simmons knows the thrill and seduction of power firsthand. But gold records alone don't equal power. The decisions you make once you attain a certain level of success are what separate the pretenders from the pantheon. Inspired by Niccolo Machiavelli's The Prince, Simmons offers his unique take on the dynamics of power in every realm of life, from the bedroom to the boardroom, to the world of rock, celebrity, and social media, to politics.

A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior - fascination - and how businesses, products, and ideas can become irresistible to consumers. In an oversaturated culture defined by limited time and focus, how do we draw attention to our messages, our ideas, and our products when we have only seconds to compete?

On January 13, 2016, at the close of a taping of Family Feud, Steve Harvey spontaneously began to speak. Not knowing that the cameras were still rolling, the $100 million host offered his studio audience insights into his own happiness and success. His staff, also moved by Steve's passionate words, shared the riveting six-minute video on social media. The clip immediately went viral, with more than 58 million views worldwide!

From simple practices such as walking, working, and getting lost to deep meditations on topics like prayer and pronouncing blessings, Taylor reveals concrete ways to discover the sacred in the small things we do and see. Something as ordinary as hanging clothes on a clothesline becomes an act of devotion if we pay attention to what we are doing and take time to attend to the sights, smells, and sounds around us. Making eye contact with the cashier at the grocery store becomes a moment of true human connection.

It's the untold story of the renegade burger chain that evokes a passionate following unlike any other. In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has steadfastly refused to franchise or be sold. It is a testament to old-fashioned values and reminiscent of a simpler time when people, loyalty, and a freshly made, juicy hamburger meant something.

"Years ago, I wrote about a retail store in the Palo Alto environs—a good one, which had a box of two-cent candies at the checkout. I subsequently remember that 'little' parting gesture of the two-cent candy as a symbol of all that is Excellent at that store. Dozens of people who have attended seminars of mine have come up to remind me, sometimes 15 or 20 years later, of “the two-cent candy story,” and to tell me how it had a sizable impact on how they did business."

Just the Funny Parts is a juicy and scathingly funny insider look at how pop culture gets made. For more than 30 years, writer, producer, and director Nell Scovell worked behind the scenes of iconic TV shows, including The Simpsons, Late Night with David Letterman, Murphy Brown, NCIS, The Muppets, and Sabrina, the Teenage Witch, which she created and executive produced. In 2009, Scovell gave up her behind-the-scenes status when the David Letterman sex scandal broke.

Two former Harvard faculty—one an internationally-recognized negotiator and conflict management expert from Harvard Law, the other a leading behavioral neurologist and cutting-edge scientist from Harvard Med—join forces to introduce conflict resilience: the radical act of sitting in and growing from conflict to break the bad habits that sabotage our politics, workplaces, and most important relationships.

The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce—a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success. This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.

Too often, we feel pulled down by circumstances or the negativity of others. We think we have no control over the things that are hurting us and holding us back from realizing our truest selves. But for Lalah Delia, we have more power within us than we know. Listen to your unique inner voice and trust your instincts: by doing so, you’re already experiencing the transformative power of vibrational-based living.

In A Minute to Think, Juliet Funt, a globally recognized warrior in the battle against busyness, provides a powerful guide that will give you the permission, framework, and specific direction you need.

In Boundaries for Leaders, Dr. Henry Cloud gives leaders the tools and techniques they need to achieve the performance they desire - in their organizations and in themselves. Drawing on the latest findings from neuroscience, Dr. Cloud shows why it's critical for leaders to set the conditions that make people's brains perform at their highest levels. How do great leaders do this? One way is through the creation of "boundaries" - structures that determine what will exist and what will not.

Stanley Bing follows his enormously successful What Would Machiavelli Do? with another subversively humorous exploration of how work would be different - if the Buddha were your personal consultant.

In Leadership BS Jeffrey Pfeffer shines a bright light on the leadership industry, showing why it's failing and how it might be remade. He sets the record straight on the oft-made prescriptions for leaders to be honest, authentic, and modest; tell the truth; build trust; and take care of others. By calling BS on so many of the stories and myths of leadership, he gives people a more scientific look at the evidence and better information to guide their careers.