Showing results by publisher "Audible Studios" in Business & Careers

Os sonhos são como uma bússola que nos indica quais caminhos a seguir para alcançar nossas metas. São eles que nos impulsionam, nos fortalecem e nos permitem crescer. Sonhos pequenos significam sucesso limitado. Desistir de nossos sonhos é abdicar da felicidade, pois aquele que não persegue seus objetivos, está condenado a um sentimento de fracasso.

The pioneer who gate-crashed his way to the top, Subhash Chandra, the promoter of Essel/Zee Group, is an unlikely mogul. Hailing from a small town in Haryana, where his family ran grain mills, Chandra has been a perennial outsider, repeatedly aiming high and breaking into businesses where he was considered an interloper. Starting work as a teen to pay off family debts, Chandra had to rely on bluff, gumption, and sheer hard toil to turn things around.

"Nach drei Wochen muss ich alles wieder neu erklären!", "Meine Mitarbeiter sind so unselbstständig!", "Meine Leute denken nicht mit!" - diese Sorgen teilen viele Führungskräfte. "Wer hat den Ball" zeigt, welche Führungsfehler dieses problematische Verhalten der Mitarbeiter auslösen. "Selbst schuld!" ist dabei die gute Nachricht für den Hörer: Er muss sich nicht täglich über solche Mitarbeiter ärgern, er kann unmittelbar bei sich selbst beginnen, etwas zu verändern.

Connect the Dots is the story of 20 enterprising individuals without MBAs who started their own ventures. They were driven by the desire to prove themselves. To lead interesting, passionate, meaningful lives. Their stories say one thing loud and clear: you don't need a fancy degree or a rich daddy to dream big and make it happen. It's all in your head, your heart, your hands.

Since the 1990s China has been climbing up the ladder of quality, from doing knockoffs to designing its own high-end goods. Xiaomi - its name literally means "little rice" - is landing squarely in this shift in China's economy. But the remarkable rise of Xiaomi from startup to colossus is more than a business story because mobile phones are special. The common desiderata of the global population, mobile phones offer the kind of freedom and connectedness that autocratic countries are terrified of.

With this program you will acquire the skills necessary to coach your employees from the ground up, maximizing their potential on a personal level, as members of the team, and as contributors to the organization as a whole.

In one lifetime GDP, or gross domestic product, has ballooned from a narrow economic tool into a global article of faith. It is our universal yardstick of progress. As The Little Big Number demonstrates, this spells trouble. While economies and cultures measure their performance by it, GDP ignores central facts such as quality, costs, and purpose.

In Driving the Future Oge portrays a future where clean, intelligent vehicles with lighter frames and alternative power trains will produce zero emissions and run at 100+ mpg. With electronic architectures more like that of airplanes, cars will be smarter and safer, will park themselves, and will network with other vehicles on the road to drive themselves.

In Making Supper Safe, Ben Hewitt exposes the vulnerabilities inherent to the US food industry, where the majority of our processing facilities are inspected only once every seven years. It turns out that in our increasingly complicated food system, pathogenic bacteria are everywhere. Food recalls have become so ubiquitous we hardly even notice them.

Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many cases its most valuable asset, accounting for as much as 70% of a firm's market value in some cases. This book argues that because of this and because of the power of not-for-profit brands like Oxfam, all organisations should make the brand their central organising principle, guiding every action and decision.

Who is the richest person in the world, ever? Does where you were born affect how much money you'll earn over a lifetime? How would we know? Why, beyond the idle curiosity, do these questions even matter? In The Haves and the Have-Nots, Branko Milanovic, one of the world's leading experts on wealth, poverty, and the gap that separates them, explains these and other mysteries of how wealth is unevenly spread throughout our world, now and through time.

The Directors, Take Three offers dozens of masterful insights on the craft of directing from such renowned filmmakers as Robert Altman, Wes Craven, Alan Parker, Tim Burton, Steven Spielberg, and Barry Levinson. Here are details of their experiences making a variety of classic films from Nashville to Nightmare on Elm Street, Rain Man to Raging Bull, and Pee Wee's Big Adventure to Schindler's List.

Meet the economic gangster. He's the United Nations diplomat who double-parks his Mercedes on New York City streets at rush hour because the cops can't touch him--he has diplomatic immunity. He's the Chinese smuggler who dodges tariffs by magically transforming frozen chickens into frozen turkeys. The dictator, the warlord, the unscrupulous bureaucrat who bilks the developing world of billions in aid

Proper stewardship of natural assets and liabilities is a matter of planetary urgency: natural resources have the potential either to transform the poorest countries or to tear them apart, while the carbon emissions and agricultural follies of the rich world could further impoverish them. The Plundered Planet charts a course between unchecked profiteering on the one hand and environmental romanticism on the other to offer realistic and sustainable solutions to dauntingly complex issues.

Taking a leap and making the choice to start a business can be hard, but all that comes after - the planning, loans, marketing - can be even harder. Every new business owner needs an easy, clear, and useful guide to follow when embarking on this venture, and Minding My Business will make the process as simple as possible.

Silicon Valley, Singapore, Tel Aviv--the global hubs of entrepreneurial activity all bear the marks of government investment. Yet, for every public intervention that spurs entrepreneurial activity, there are many failed efforts that waste untold billions in taxpayer dollars. When has governmental sponsorship succeeded in boosting growth, and when has it fallen terribly short?

When most people think of Mother Teresa, they think of a saint - a spiritual hero of extraordinary humanitarian accomplishments, a Nobel Peace Prize winner. But Mother Teresa was also the leader of one of the world's largest and most successful organizations: the Missionaries of Charity.

The late Peter Drucker, a leading management thinker, was content to say simply: "Marketing is looking at the business through the customers' eyes". This new guide clarifies exactly what marketing is and how it works, and it explains the techniques involved. For anyone who wants to understand the marketing mix, the factors involved in pricing policy, the different methods of market research, indeed the whole business of marketing, this guide to the fundamentals will be invaluable.

En este libro te compartiré nueve filosofías japonesas que han sido la base de la estructura económica, educativa y cultural de este país y que han logrado situarlo dentro de las mejores economías del mundo, contando con innumerables empresas reconocidas en todo el planeta. ¿Cómo lo lograron sin contar con materias primas, tierras u otros factores importantes ¿Cómo se convirtieron en ejemplo mundial con su sistema educativo?

There's an old saying that if the first thing you do each morning is eat a live frog, you'll have the satisfaction of knowing you're done with the worst thing you'll have to do all day. For Tracy, eating a frog is a metaphor for tackling your most challenging task—but also the one that can have the greatest positive impact on your life. Eat That Frog! shows you how to organize each day so you can zero in on these critical tasks and accomplish them efficiently and effectively.