Showing results by publisher "Tantor Media" in Business & Careers

Google is not only the number one search engine in the world, it is also the number one website in the world. Only five percent of site visitors search past the first page of Google, so if you're not in those top 10 results, you are essentially invisible. Winning the Game of Googleopoly is the ultimate road map to page-one domination (POD).

Stacking the Deck offers a proven, practical approach for inspiring meaningful, lasting change across an organization. Stacking the Deck presents a nine-step course of action leaders can follow from the first realization that change is needed through all the steps of implementation, including assembling the right team of close advisors and getting the word out to the wider group.

Even small increases in mindfulness can lead to big changes in productivity and quality of life for the overworked and overwhelmed professional. Overworked and Overwhelmed: The Mindfulness Alternative is a guide for doing just that.

In this down-to-earth, inspirational audiobook, best-selling author Robyn Jackson offers encouragement and real-world advice for navigating those difficult years as a beginning teacher.

In our attempts to overachieve, many people find themselves frustrated because they cannot relish in their own successes. Though these professionals may reach their goals of job titles and financial stability, they often sacrifice their personal and family lives and discover deep dissatisfaction. In Change One Thing, self-help author Sue Hadfield outlines the necessary steps to address the disillusionment that has become a common problem in our work-driven society.

Could I Do That? challenges listeners to think big and take steps to achieving their goals by putting power in the hands of people who don't yet realize that they can do extraordinary things, too.

A firsthand account of Ronald Reagan's leadership style, with personal insight and practical application.

We all have good days and bad days. Some days we're on form, others we can't really be bothered and feel a little lackluster. No one enjoys those slump days - so let's do away with them! The wonderful, uplifting, and funny authors of the best-selling The Art of Being Brilliant are here to show us how to get motivated, get positive, and get happy, and, most importantly, how to be all three consistently.

Learn what makes the African American market unique, why marketers should care, and how you can effectively connect with black Americans. Drawing on her wealth of experience and ongoing research and consulting on the African American market, Pepper shares with listeners her thoughtful insights on this influential segment.

In Predicting the Turn, Dave Knox discusses the new high-stakes game of business between disruptive start-ups and blue-chip companies, teaching listeners how to foresee the future of their industry. As a brand marketer, venture investor, and start-up advisor, Knox provides a one-of-a-kind worldview into the changing relationship between start-ups and Fortune 500 companies. His insight-filled audiobook Predicting the Turn teaches the world's largest companies how to foresee the future of their industries.

Few leaders will admit it, but again and again the growth of their organizations outruns their skills. If you're one of those leaders, you know the result: as the job grows bigger than you are, you get disoriented by a world of unfamiliar challenges. You then hit a wall of ineffectiveness, a stall point. Why won't doubling down on the managerial and technical building blocks that have worked before help you out of a stall? Because you invariably neglect the new political, personal, strategic, and interpersonal skills needed to manage yourself and others.

The explosion of Internet commerce, coupled with globalization and increased pharmaceutical use, has led to an unprecedented vulnerability in the US drug supply. Today, an estimated 80 percent of our drugs are manufactured overseas, mostly in India and China. Every link along this supply chain offers an opportunity for counterfeiters, and increasingly, they are breaking in. Even when the US system works, consumers are increasingly circumventing the safeguards. Skyrocketing health care costs in the US have forced more Americans to become "medical tourists" seeking drugs, life-saving treatments, and transplants abroad, sometimes in countries with rampant counterfeit drug problems and no FDA. Bitter Pills will heighten the public's awareness about counterfeit drugs, critically examine possible solutions, and help people protect themselves.

The problem with best-selling leadership, innovation, and business books on the market is that they are geared toward executive leadership. Rebel at Work is for the employee who does the actual work. Change only happens from the inside out. It happens when valuable employees get fed up with leadership's vague direction and conflicting priorities. Rebel at Work will allow you to finally take matters into your own hands.

It's become an article of faith that American entrepreneurship is in trouble. The problems are many: lack of capital, too few entrepreneurial immigrants, excessive regulation, an aging population, slowing population growth, and rising student debt. But while experts across the country debate the causes and propose solutions, Scott Shane explains that the data just do not fit. Dismantling each of the most widely accepted theories in turn, he persuasively demonstrates that - while an evolving market is changing the nature of most startups - entrepreneurship is actually alive and well.

Three award-winning advertising executives prove that in business, Sacred Cows deserve to die. Don't get us wrong. While the authors have nothing against cows in general (they love steak) they do have a problem with Sacred Cows: Blindly doing things because...well...that's the way they've always been done. Formulas may be comforting, but they rarely work in the real world.

There is one thing in this good old world that is positively sure---happiness is for all who strive to be happy, and those who laugh are happy. Everybody is eligible---you, me, the other fellow. So goes the wisdom of silent film star Douglas Fairbanks, who, in addition to his movie career, wrote a number of self-help books. Laugh and Live, which was originally published in 1917, he expounds upon his theories for living a good and happy life.

We live in a new world where work and life are blended as opposed to balanced, and feelings of financial security and entitlement are a thing of the past. Job satisfaction is at a record low, a crisis with far-reaching impact. For businesses, a disengaged workforce means lower levels of productivity and service, and ultimately lower growth and profits. For individuals, our emotions at work spill over to the other areas of our lives and take a toll on our health and relationships.

Organizational consultant Adrian Pei describes key challenges ethnic minorities face in majority culture organizations. He unpacks how historical forces shape contemporary realities and what both minority and majority cultures need to know in order to work together fruitfully.

These days, a college resume without internship experience is considered "naked". Indeed, statistics show that internship experience leads to more job offers with higher salaries - and in this tough economy, college grads need all the help they can get. Enter Lauren Berger, internships expert and CEO of Intern Queen, Inc., whose comprehensive guide reveals insider secrets to scoring the perfect internship, building invaluable connections, boosting transferable skills, and ultimately moving toward your dream career.

Space exploration is as much a story of leadership and teamwork as it is a story of exploration and discovery. Leadership Moments from NASA delves into the organizational culture, leadership styles, and insights of NASA senior executives spanning five decades of human spaceflight, to share the lessons they learned from critical moments where they took on seemingly insurmountable challenges.