Showing results by publisher "Audible Studios" in Business & Careers

Switch Off shows you how to take a sorely-needed time-out. We all know about the benefits of slowing down and disconnecting: reduced stress, higher satisfaction, better performance, higher productivity, tighter focus, reduced depression, and innumerable other positive health effects. The big question is, "How?" When we're all stuck in a cycle of demands and pressure, it feels hard to prioritize slowing down. How do we step back and find the time to take care of ourselves?

In Station Blackout, Chuck Casto, the foremost authority on responding to nuclear disasters, shares his first-hand account of how he led the collaborative team of Japanese and American experts that faced the challenges of Fukushima. A lifetime of working in the nuclear industry prepared him to manage an extreme crisis, lessons that apply to any crisis situation.

Do you know how to negotiate a better deal for yourself? Do you know that you can use the power of negotiation whatever may be the situation you are in? In this mini-audiobook Ambi Parameswaran, a veteran brand strategist and coach, gives you some invaluable lessons on negotiation.

子ども大人も知っておきたい世界のしくみ！｢地政学｣がわかれば、歴史問題の本質／ニュースの裏側／国同士のかけひき…が見えてくる！高校生・中学生の兄妹と年齢不詳の

ヤフーアカデミア学長にしてグロービス講師 孫社長にも一目置かれた伝説の「伝え方」！

Here are really two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the entire text of Samuel B. Griffith's popular translation of The Art of War. Within, McNeilly explains how to gain market share without inciting competitive retaliation, how to attack a competitor's weak points, and how to maximize the power of market information for competitive advantage.

Music journalists Dean Budnick and Josh Baron chronicle the behind-the-scenes history of the modern concert industry. Filled with entertaining rock-and-roll anecdotes about The Rolling Stones, The Grateful Dead, Pearl Jam, and more - and charting the emergence of players like Ticketmaster, StubHub, Live Nation, and Outbox - Ticket Masters will transfix every concertgoer who wonders just where the price of admission really goes. This edition has an updated epilogue that covers recent industry developments.

Use storytelling to influence people and move them to action. Need to get your point across? Get staff on board with change? Foster collaboration? Increase sales? Strengthen employee engagement? Build customer loyalty? Drive innovation and creativity? Capture best practices? Align people around a goal? Grow your business? Business Storytelling for Dummies can help you do this - and more.

In one of the only books of its kind, a veteran design consultant offers the tools for success gained from nearly 30 years of developing corporate and brand identity programs. Readers will discover the most effective formats for design briefs, how to structure the best possible team, what distinguishes a great design brief from an adequate one, how to use the brief in project tracking, as a measuring tool, and as a means of getting approval for a design solution; and much, much more.

Of the 20 most costly catastrophes since 1970, more than half have occurred since 2001. Is this an omen of what the 21st century will be? How might we behave in this new, uncertain and more dangerous environment? Will our actions be rational or irrational?

In a radical break with the past, information now flows like water, and we must learn how to tap into its stream. Individuals and companies can no longer rely on the stocks of knowledge that theyve carefully built up and stored away. Information now flows like water, and we must learn how to tap into the stream.

Arrêtez de vouloir contrôler l’incontrôlable, laissez donc faire ! Deux mots simples vont changer votre vie ! Vous avez du mal à atteindre vos objectifs ou à être plus heureux ? Le problème ne vient pas de vous. Le problème, c’est le pouvoir que vous donnez aux autres. Dans ce livre, vous apprendrez comment deux mots – Let Them (laissez-les) – peuvent vous délivrer de l’opinion et du jugement d’autrui. Vous serez alors libéré du besoin épuisant de vouloir tout contrôler autour de vous.

Stop being a well-kept secret and start being the go-to choice. Your reputation is what people say about you when you're not there. It's your most powerful asset for business growth, career enhancement and freedom of choice in many aspects of life. Yet too many people leave it to chance. They are a well-kept secret - it's not enough to be the best, you have to be seen to be the best.

Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many cases its most valuable asset, accounting for as much as 70% of a firm's market value in some cases. This book argues that because of this and because of the power of not-for-profit brands like Oxfam, all organisations should make the brand their central organising principle, guiding every action and decision.

This book is a practical guide to the evolving landscape of finance, highlighting how it's changing our relationship with money and how financial technology, together with macroeconomic and societal change, is rewriting the story of how business is done in developing economies. Financial services companies are trying to become more customer focused, but struggling to help huge customer segments, particularly in developing economies. Alternative financial models and tools are emerging, which are being embraced by consumers and incumbents.

The Cluetrain Manifesto is all the buzz. This iconoclastic look at business in the Internet age has a special eye for debunking old views of customers and service. Download and listen now - an audible.com audio exclusive.
Plus, check out the rants of Cluetrain co-author Christopher Locke, a.k.a. RageBoy.

☆発売1ヶ月で、22万部を突破。 ★いま、もっとも注目のマネジメント法を教える著者の最新刊。 ☆シリーズ90万部突破の『リーダーの仮面』『数値化の鬼』、待望の続編。

◎amazonランキング１位！（ビジネスライフ/労働時間・休暇）◎「ちゃんと考える」の“ちゃんと”って何だ！？

En este libro te compartiré nueve filosofías japonesas que han sido la base de la estructura económica, educativa y cultural de este país y que han logrado situarlo dentro de las mejores economías del mundo, contando con innumerables empresas reconocidas en todo el planeta. ¿Cómo lo lograron sin contar con materias primas, tierras u otros factores importantes ¿Cómo se convirtieron en ejemplo mundial con su sistema educativo?

Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, and emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people.