Showing results by publisher "-emdashery books-" in Business

"My Life in Advertising" by Claude C. Hopkins offers a riveting glimpse into the early 20th-century advertising world through the lens of one of its most innovative practitioners. This autobiographical work not only chronicles Hopkins' rise from humble beginnings to become a leading figure in the advertising industry, but also imparts the wisdom and strategies he developed along the way.

The Ford name is everywhere, even in places where you don’t see it. It is ingrained in the American way of life. From the way we make our food to the way we think about cars, it all came from the mind of this Irishman from Michigan. Henry Ford was a titan’s titan. In monetary terms, he was richer than the richest man alive today. Yet, he was the gentlest of souls and had the brightest of minds. This book covers his life from when his family immigrated to Michigan until his last breath.

To her thousands of fans, Wisdom & Wellness founder, Speaker and Influencer Mpoomy Ledwaba is a symbol of strength and women empowerment. But going from university dropout to Forbes magazine’s list of 30 Under 30 wasn’t always easy–it took a lot of guts and a commitment to personal growth. How did we get here? is her coming-of-age story. Looking back on her upbringing, major milestones and the challenges she’s faced, Mpoomy takes us on her journey of self-discovery. Behind the Instagram likes and thousands of YouTube subscribers is a bright girl who sometimes bit off more than she could chew.

Ferdinand Porsches Nachkommen kontrollieren die weltweit profitabelste Autofabrik, die Porsche AG in Stuttgart, und den größten Autohändler Europas, die Porsche Holding in Salzburg - zusammen 18 Milliarden Euro Umsatz. Und sie halten indirekt das größte Aktienpaket an der Volkswagen AG. Dieses Hörbuch ist die erste umfassende Familiengeschichte der Porsches und Piëchs. Auf Basis von Gesprächen mit Familienmitgliedern gewährt es Einblicke in das komplizierte Machtgefüge des Auto-Clans.

Walt Before Mickey is a look at Walt's decade-long career before he became an international sensation with the creation of Mickey Mouse in 1928.

The Incredible Story of a Country Music Legend Few artists have left a more indelible mark on America’s musical landscape than Charlie Daniels. Readers will experience a soft, personal side of Charlie Daniels that has never before been documented. In his own words, he presents the path from...

Steven Mandis charts the evolution of Goldman Sachs from an ethical standard to a legal one and uncovers the forces behind what he calls Goldman's "organizational drift". Drawing from his firsthand experience; sociological research; analysis of SEC, congressional, and other filings; and a wide array of interviews with former clients, detractors, and current and former partners, Mandis exposes the pressures that forced Goldman to slowly drift away from the very principles on which its reputation was built.

A smart, sexy business book for the readers who made Trading Up a best seller: the tale of a London society girl who built one of the most talked-about shoe brands in the world. The Towering World of Jimmy Choo examines the worlds seemingly insatiable appetite for luxury goods by telling the behind-the-scenes tale of one of the most talked-about brands of our age.

Surviving Wall Street portrays the dramatic transformation of the investment banking business in recent decades through the tumultuous saga of one firm (Greenhill & Co., a specialist in mergers and acquisitions) and one man (Scott Bok, the longtime CEO of that firm). Written in the style of an adventure tale, this book is also a "coming of age" story for a naive young man who came to Wall Street and managed to grab a front-row seat for a period of epic change.

The first biography of one of the most influential and innovative figures in the history of American finance who revolutionized Wall Street and whose story reads like a real-life Great Gatsby J.P. Morgan. John D. Rockefeller. Charles E. Mitchell. These are some of the most prominent icons of...

Del autor de Steve Jobs y otras grandes biografías, todas ellas éxitos internacionales de ventas, esta es la historia asombrosamente íntima del innovador más fascinante y polémico del mundo, un visionario que ha roto todos los moldes y ha conducido al mundo a la era de los vehículos eléctricos, la exploración espacial privada y la inteligencia artificial.

Andrew Carnegie amassed wealth that inspired generations of entrepreneurs and industrialists. Starting with nothing in Scotland, he gradually built so much wealth that those at the top of the current Forbes list would still not be able to match him. This audiobook presents the life of one of the gentlest and kindest men in history and the way he made his money. His fortune was ultimately almost three times more than the richest men on the planet today.

Since the beginning of time, money and trading have shaped the economy of civilization. Among all of the day traders, the one who was most praised in his time was Jesse Livermore, who is regularly hailed as the greatest and most influential pioneer to have ever played the game. The illustrious Livermore's impressive career was marked by glittering, unparalleled highs, made possible by his trademark methods, which were listed in a bible that continues to be religiously referenced by day traders to this day.

There is an art to using today's colorful digital tools you need to know about to be ahead in business. You can quickly take advantage of the experience of the author, who has spent millions of dollars on effective marketing and advertising for the mere cost of a book! Discover why black and white (business dinosaur marketing) is out and how creatively the author has you Color Your Message with best practices for modern day content marketing and advertising.

As a co-founder of The Byrds and The Flying Burrito Brothers, Chris Hillman is arguably the primary architect of what’s come to be known as country rock. He went on to record and perform in various configurations, including as a member of Stephen Stills’s Manassas and as a co-founder of The...

Ken Blanchard transformed modern leadership theory through unlikely means—by catching people doing things right. Written with warmth and humor, this authorized biography reveals how a mediocre student who was told he "couldn't write" became a bestselling author and a globally renowned management expert.

The New Tycoons: Inside the Trillion Dollar Private Equity Industry That Owns Everything takes the listener behind the scenes of these firms: their famous billionaire founders, the overlapping stories of their creation and evolution, and the outsized ambitions that led a group of clever bankers from small shops operating in a corner of Wall Street into powerhouse titans of capital. This is the story of the money and the men who handle it.

From one of the first and few women of color to reach the C-suite in Silicon Valley, Apple’s former chief of HR and first VP of inclusion and diversity, comes a heartfelt story of growing up Black and female in a world with little regard for either and a practical road map for embodying the...

This is a tale in which brewing genius, sibling rivalry, bounteous philanthropy and astonishing social mobility are interwoven with historic national events, including the Act of Union, Catholic Emancipation, the Famine, the Home Rule movement, the Dublin Lockout and ultimately Irish independence. It is the inside story, as told by Ned Guinness.

The name Disney is celebrated throughout the world because of its association with blockbuster animated films and iconic cartoon characters. Just about everyone on the planet, regardless of time, place, or culture, has at one time or another become acquainted with Mickey Mouse, Donald Duck, and everybody’s favorite anthropomorphic dog, Goofy. These are the characters that we know and love.