Showing titles in Business Aspects

For 20 years, Merge Records has remained true to their belief that you can sign bands because you love their music and respect what they're trying to do. As giant corporate labels struggle for survival, Merge has garnered a secure and growing fan base while releasing some of the best music of our time. Our Noise is the history of the much loved label as seen by those who were there. It features interviews with and profiles of now releases some of indie rock's biggest names.

For the first time, Appetite for Self-Destruction recounts the story of the precipitous rise and fall of the recording industry over the past three decades, when the incredible success of the CD turned the music business into one of the most glamorous, high-profile industries in the world - and the advent of file sharing brought it to its knees.

The Artist’s Guide to Success in the Music Business, 2nd Edition, is a detailed analysis of the subjects that all musicians should understand and apply to pursue a successful and sustainable career in music today. Full of practical advice, this music industry book provides comprehensive details on how to achieve self-empowerment and optimize your success in today’s music business. From production and performance tips to marketing and career-building advice, this music business book instructs and empowers artists.

J.R. McKee’s 10 Artist Commandments contains the 10 jewels that are guaranteed to propel your artistic career forward, no matter your medium. If you are an artist that is ready to do the business of selling your art, this book is a timeless resource that provides the 10 necessary tools required to build an artist’s career far beyond the Instagram and TikTok era and any era that follows. In this audiobook, you will hear for yourself the answer to every artist’s burning question: What does it take? Ten Artist Commandments is your answer.

The Musician's Map is a complete guide to building success in music. Whether you're just thinking about learning music, or you're already in the process of building a career; this book will help you. Musician's Map provides practical advice for musicians just starting out and musicians looking to get ahead and further their career. This book is a step-by-step guide that will save you years of time, thousands of dollars, and will make you a better musician.

You're about to discover how to use social media to gain a huge online following. You'll learn how to efficiently manage your Twitter account and create engaging content to share with your fans. You'll also learn how to do some automation so you can save time when putting your content out there.

Playlist Profits isn’t about chasing trends, buying fake streams, or dropping another song into the void. It’s about building an unstoppable machine that grows your career while you sleep. Inside this book, you'll discover a proven roadmap that helped me (Manafest) hit over 130 million Spotify streams, land Super Bowl placements, & build a real fanbase—not bots, not luck, but a system.

Dive into the world of independent music with The Independent Artist Blueprint audiobook, narrated by author Eric Leo (aka Eric Leo 108). Whether you’re crafting your first verse in a bedroom studio or negotiating beat contracts, this guide delivers a hands-on playbook for turning passion into profit. You’ll learn how to develop a signature style, craft lyrics that resonate, choose and license beats without overspending, and record tracks both at home and in the studio.

Ask anyone with a dream: The road to success can be akin to riding shotgun on the Highway to Hell, as Harvey Lee, rebel turned Vice President of Product Marketing will testify... From modest beginnings in Northern England, to the promised land of the USA, Harvey recalls how he was forced to grab life by the horns, and embarked on a 40-year white-knuckle ride through the business world, establishing himself as an MBA-level trained and renowned product marketer.

Legendary entertainer Gary Owens draws upon his four decades in radio, TV, film, and animation to show you how to break into the voiceover business and carve out a million-dollar niche for yourself with your voice. Sprinkled with priceless anecdotes and tips throughout from well-known actors, producers, and agents, Owens gives you the inside track on becoming a successful DJ, newscaster, announcer, sportscaster, commercial or cartoon voice, or other type of voice artist.

Dream Like an Artist, Think Like an Accountant is a conversational and action-oriented book that will make you better at managing your business finances so that you can free up time, energy, and headspace to achieve more creatively. In short, this book does not try to change you. Leveraging the skills you already have, this book offers a masterclass in three core business management concepts.

But like any art industry, there’s competition, dos and don’ts, and tricks of the trade that no one likes to tell. Achieving that music dream seems out of reach, and the overwhelming reality of building your music career can sap the joy out of your beloved passion.

For 25 years, the Rock and Roll Hall of Fame has defined Cleveland’s image as the “Rock and Roll Capital of the World.” But while the Rock Hall has become an iconic landmark for the city of Cleveland and for fans of rock and roll around the world, it was just one missed phone call away from never being built in Cleveland. If the prominent singer and actress Lesley Gore hadn’t contacted radio personality Norm N. Nite in August 1983, the Hall of Fame would not be in Cleveland—period.

Benny Pough shares his story in On Impact, which is full of lessons on living a life of impact, rising through the leadership ranks, and having to overcome a near-death car crash that almost took it all.

Studies show that today, the line between being a musician, a businessperson, and a salesperson have become largely blurred. Not only is this a risk for you if you’re trying to succeed in this business, but it also creates an empowering opportunity for you to master the industry. Are you ready to learn how?

Andrew Lauder is one of British record business's most significant and highly influential figures but outside the music industry few people will probably know his name. He's always retained a fan's perspective which, combined with an exceptional knowledge of music, meant he was at ease around musicians and never happier than spending time with them. During the later '60s and throughout the '70s in particular (working at the legendary United Artists), he had a knack of being one step ahead of the next trend.

Here's what this book will help you do: Identify your record label’s uniqueness in a sea of other labels, deliver impressive results to your artists, increase your chances of getting your music on Spotify playlists, and more.

In today's competitive marketplace, a great team is essential for any artist who wants to lead a long-lasting and lucrative career. Not only does such a team help an artist to develop their skills, but they can assist with building their brand and reaching new audiences, too.

What if you could steal the bulletproof formula to grow 1,000 superfans across Instagram or TikTok...while you sleep? It doesn't matter how many followers you have! You can use this exact blueprint that viral musicians apply to gain a huge audience and get your music ahead as soon as tonight...without spending a penny on paid ads. Inside this new book, you’ll find a decade of game-changing strategies that I’ve built for hundreds of independent musicians, record labels, artist managers, and music brands.

With the advent of the internet, releasing music has never been easier. The playing field has been seriously leveled, and musicians no longer have to rely on the power of record labels to get their music to the masses. Unfortunately, while this presents some incredible opportunities, it also comes with one colossal inevitability—getting heard is nigh-on impossible. Unless, of course, you know how to cut through the noise. In this book, you'll find everything you need to know to launch a successful music career, even if you've no experience putting your music out to the masses.