Showing results for "New York Times Pocket MBA" in Business Development & Entrepreneurship

Learn the 25 keys to improving your management and leadership skills, including effective communication, efficient implementation, and strong team building. This program is part of The New York Times Pocket MBA Series. The series also includes a valuable program on Sales and Marketing.

Learn the 25 keys to building brand awareness, understanding the secrets of advertising and pricing strategies, and integrating the four P's of marketing. This program is part of The New York Times Pocket MBA Series.

Learn the 25 keys in managing the growth of a business, including identifying your company's competitive advantage, implementing a total quality strategy, hiring a professional management team and creating a visionary growth-oriented corporate culture. Part of The New York Times Pocket MBA Series.

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Learn the 25 keys to a great business plan, including writing the company's mission, identifying marketing opportunities, calculating appropriate financial ratios, and projecting growth rates, that will help guide your company's expansion and attract necessary funding. Business Planning is part of The New York Times Pocket MBA Series.