• Ep 587: Understanding Black Hat SEO: Risks, Rewards, and Realities
    Aug 22 2025

    In today’s episode of iGaming Daily, SEO expert Ivana Flynn sits down with Daniel Lux, consultant and founder of Linxact.com, to discuss the realities of modern SEO.

    Tune in to today's episode to find out:

    • Why some marketers still turn to Black Hat SEO for short-term wins and the risks that come with it.
    • The role of cloaking and PBNs in certain markets and why they continue to spark debate.
    • How tactics like link insertion and parasite SEO can outperform traditional approaches.
    • Why understanding regulations and adapting to shifting algorithms is critical for long-term success.
    • How a smart mix of White Hat and Black Hat strategies can exploit gaps in Google’s defences.


    Host: Ivana Flynn
    Guest: Daniel Lux
    Producer: Anaya McDonald
    Editor: Anaya McDonald

    iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

    Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

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    23 mins
  • Ep 586: Lois Bright on Elevating Women in Africa’s iGaming Industry
    Aug 21 2025

    iGaming Daily’s Road to Lisbon series continues!

    SBC Notícias Brasil Business Journalist Ana Maria Menezes is joined by Lois Bright, Co-Founder of Initiate International and Founder of Women in Gaming Africa, for an inspiring conversation covering visibility, empowerment, and the future of women in Africa’s iGaming market.

    Tune in to here:

    • How Women in Gaming Africa is driving structural change and empowering women across the continent.
    • Lois Bright’s vision for greater visibility and equality in the global gaming industry.
    • Why the African stage at SBC Summit Lisbon is a must-watch for anyone interested in emerging markets.
    • The challenges and opportunities in engaging African women as both players and industry leaders.
    • What’s in store from Women in Gaming Africa at SBC Summit Lisbon, and how you can get involved.

    Want to know more? Book your tickets now at sbcevents.com

    Host: Ana Maria Menezes

    Guest: Lois Bright

    Producer: Anaya McDonald

    Editor: Anaya McDonald


    iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

    Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

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    18 mins
  • Ep 585: FanDuel Snubbed, DraftKings and Circa Win Big in Missouri
    Aug 20 2025

    In today’s episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by Managing Editor Jessica Welman to unpack the Missouri Gaming Commission’s shock decision to pass over FanDuel for a sports betting licence, selecting DraftKings and Circa instead. The pair also dive into Kalshi’s latest moves ahead of football season and explore new developments in the ongoing 1-800-GAMBLER story.

    Tune into today's episode to find out:

    • Why Missouri shocked the industry by awarding untethered licences to DraftKings and Circa, leaving FanDuel out.
    • How Circa’s $10 minimum bet policy is shaking up its “sharp bettor” strategy.
    • What Kalshi is doing to gear up for football season with sportsbook-style markets.
    • The latest on Brian Quintenz’s stalled CFTC nomination and the crypto world’s backlash.
    • Why the future of the 1-800-GAMBLER hotline is suddenly uncertain.

    Links to articles:
    https://sbcamericas.com/2025/08/15/missouri-licenses-circa-sports/

    https://sbcamericas.com/2025/08/15/1-800-gambler-dispute-ccgnj-ncpg/

    https://sbcamericas.com/2025/08/18/kalshi-player-props-new-markets-cftc/

    https://sbcamericas.com/2025/08/18/circa-sports-minimum-bet-illinois/


    Host: Charlie Horner
    Guest: Jessica Welman
    Producer: Anaya McDonald
    Editor: Anaya McDonald

    iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

    Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

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    24 mins
  • Ep 584: Raising the Stakes: iGaming’s Future Across Brazil, Peru & Chile
    Aug 19 2025

    In today's episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC Noticias Business Journalist Damián Martínez and SBC Noticias Brazil Business Journalist Ana Maria Menezes. They discuss Brazil's proposed tax rises on the betting and gaming industry. But it's not all bad news, as Peru goes against the global grain with proposed tax cuts, while legislative efforts are also underway in Ecuador and Chile.

    Tune in to today's episode to find out:

    • Why Brazils finance minister is seeking to raise taxes, and the industry's reaction
    • Whether higher taxes could spook operators and slow down investment in Brazil.
    • How Peru’s decision to roll back controversial tax hikes stacks up against Brazil’s approach.
    • What Chile’s Senate approval for online casino gaming could mean for the size of its future market.
    • And the big picture: is Latin America still iGaming’s fastest-growing playground, or are the rules starting to change?

    Links to articles:
    https://sbcnoticias.com/impuestos-juego-peru-reducir-drasticamente/

    https://sbcnoticias.com/senado-aprobo-proyecto-ley-regular-juego-online/

    https://sbcnoticias.com/casinos-volver-ecuador-consulta-daniel-noboa/

    https://sbcnoticias.com/br/ibjr-posicionamento-aumento-impostos-apostas/



    Host: Charlie Horner
    Guests: Damián Martínez & Ana Maria Menezes
    Producer: Anaya McDonald
    Editor: Anaya McDonald

    iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

    Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

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    23 mins
  • Ep 583: Who Has The Duty Of Care When It Comes To Responsible Gambling- with Pedro Romero
    Aug 18 2025

    iGaming Daily's "Road to Lisbon" series continues today, with SBC Media Manager and host Charlie Horner joined by Pedro Romero, Chief of Safer Gambling Partnerships at Betblocker. They explore Pedro's research into psychedelic drug treatment for gambling addiction, as well as exploring ways to prevent gambling harm.

    Listen to this episode to find out:

    • Who should take responsibility for protecting players from gambling-related harm?
    • Do regulators do enough to support responsible gambling initiatives?
    • What role Betblocker plays in preventing gambling harm.
    • What Pedro's background is in supporting people through their gambling addictions.
    • Can psychedelic drugs be the answer to all gambling addictions?


    To hear more from Pedro, you can catch him at the SBC Summit Lisbon. He'll be participating in a panel on September 17th titled, "Debate: Who's really responsible for gaming?" on Stage 5 - Player Protection - Research.

    Panel Details
    Time: 14:40 - 15:20

    Topic: Debate: Who's really responsible for gaming?

    Location: Stage 5 - Player Protection - Research

    Host: Charlie Horner
    Guest: Pedro Romero
    Producer: Anaya McDonald
    Editor: Anaya McDonald

    iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

    Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.



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    26 mins
  • Ep 582: Entain… Good Vibes Or Same Old Story?
    Aug 15 2025

    In today's episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC News Editor Ted Orme-Claye and SBC Editor-at-Large Ted Menmuir. The trio unpack Entain's H1 financial results and discuss whether the company is on track to hit its £1bn EBITDA target this year.

    Tune in to find out:

    • Whether Entain's H1 results are a positive start to the year.
    • If vulnerabilities in accounts will impact profitability going into H2.
    • How Entain will mitigate tax burdens on its ample portfolio of British brands.
    • If we'll see a more harmonised joint venture between Entain and MGM Resorts.
    • Is Stella Davis doing a 'StellAR 'job when it comes to leadership?


    Host: Charlie Horner
    Guests: Ted Menmuir & Ted Orme-Claye
    Producer: Anaya McDonald
    Editor: Anaya McDonald

    iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

    Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.


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    25 mins
  • Ep 581: When Likes Lead to Laws: The iGaming Influencer Backlash
    Aug 14 2025

    In today's episode of iGaming Daily, SBC Media Manager Fernando Noodt is joined by Joe Streeter, Editor of iGaming Expert, and Ana Maria Menezes, Business Journalist for SBC Noticias, to discuss the industry's latest crackdown on influencer marketing.

    Tune in to find out:

    • How Brazil is tackling influencer promotions for illegal gambling websites.
    • What The Swedish Gambling Authority (Spelinspektionen) is doing to crack down on gaming influencers who have been marketing illegal gambling through Twitch.
    • Kenya's response to the use of influencers and content creators to promote gambling.
    • Why Argentina ordered 15 influencers to record a campaign against illegal gambling.

    Could these influencers learn a thing or two from Kim Kardashian?

    Host: Fernando Noodt
    Guests: Joe Streeter & Ana Maria Menezes
    Producer: Anaya McDonald
    Editor: Anaya McDonald

    iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

    Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.



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    25 mins
  • Ep 580: Making A Regular Joe Feel Like A VIP This NFL Season
    Aug 13 2025

    In todays episode of iGaming Daily, SBC Media Manager, Charlie Horner is joined by Optimove's Director of Sales, Jeff Laniado to talk about the new NFL season and how to treat your loyal customers as VIP's.

    Tune in to find out:

    • How operators can engage and re-engage casual bettors to enhance the overall LTV.
    • What steps should sportsbooks take to ensure that they have a more profitable NFL campaign.
    • What role AI plays in re-engaging players to increase their LTV
    • Why you shouldn't back the Jets to win the Super Bowl

    What's all this got to do with GF pizza?

    Host: Charlie Horner
    Guest: Jeff Laniado
    Producer: Anaya McDonald
    Editor: Anaya McDonald

    iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

    Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.



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    26 mins