SEO Audit Here

Speak With Alex - For a complimentary website audit please email alex.ross@athoscommerce.com

Alex Ross, Senior BDM for Athos Commerce, gives us the heads up on the tools, tests, and tactics top eCommerce brands are using to dominate Q4.

From AI-powered generative discovery to overlooked A/B testing goldmines, this episode is your roadmap to smarter search, higher conversions, and lasting loyalty.

Whether you're prepping for Black Friday, scaling your product catalogue, or trying to crack customer intent, this conversation delivers the kind of insights most brands find out the hard way.

You’ll Learn:

• How generative discovery is redefining search intent and product discovery

• The exact data mistake killing your conversions

• Smart A/B tests that move the needle fast

• What to fix now to crush November sales

• How to turn product data into a loyalty machine

Perfect for:eCommerce founders, digital marketers, CX leads, and anyone serious about optimising for Q4 and beyond.

Free SEO Audit Here

Follow Ryan on Insta @remarkabledigital

Ryan Martin and Patrick Dhital talk about the current techniques and questions they get asked when talking to eCommerce founders and eCommerce managers in Australia when it comes to Search Engine Optimisation.

We talk about the usefulness of backlinks in 2025, what role content plays in generating more organic traffic, collection page issues and how to do some keyword research through Google Search Console.

We also touch on the benefits of optimising for long tail keywords which attract a more conversion focused visitor, and how you can still rank for these despite having some bigger budget competitors who have ranked there for a while!

Free SEO Audit - Start Here

Unlocking the Future of Marketing with Mobile Wallets

In this episode of eCommerce Australia, host Ryan Martin sits down with Brian Pham, Founder of Litecard, to explore how mobile wallets are revolutionizing customer engagement and marketing strategies.

Discover how Litecard's wallet-led marketing platform is transforming the way brands connect with customers, offering unprecedented opportunities for enhanced customer experience and engagement.

Brian shares insights on the evolution of marketing strategies, the crucial role of attribution and analytics in eCommerce, and why Australia serves as the perfect testing ground for innovative technologies.

Key topics covered:

• The shift towards mobile-first marketing strategies
• How mobile wallets are changing brand-customer interactions
• Attribution challenges and analytics solutions in eCommerce
• Integrating influencer marketing with mobile wallet strategies
• Preparing for major sales events with mobile wallet technology
• Trust and security considerations in digital transactions
• Data insights and performance tracking opportunities
• Future-proofing eCommerce strategies for changing consumer behaviors

Whether you're a small business owner or enterprise brand, this episode provides actionable insights on leveraging mobile wallet technology to enhance customer experience and drive engagement in the evolving eCommerce landscape.

🎯 Perfect for: eCommerce business owners, digital marketers, retail professionals, and anyone looking to understand the future of customer engagement technology.

#eCommerce #MobileWallets #DigitalMarketing #CustomerEngagement #MarketingTech #RetailInnovation #AustralianBusiness

Episode Information:

• Host: Ryan Martin, Founder of Remarkable Digital
• Guest: Brian Pham, Founder of Litecard
• Episode: 102
• Duration: ~45 minutes