On this very special YMC episode, your host Jay Gilbert sits down with MIDiA's VP of Music Strategy Tatiana Cirisano to discuss their recently released report entitled "All Eyes, No Ears: Why Virality Is Not Building Fandom", which was written by Tatiana and Olivia Jones.

This just-released white paper tackles one of the music industry’s biggest questions: how is social media really shaping discovery, streaming, and fandom?

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Episode 267

On this week's edition of the YMC podcast, your hosts Jay Gilbert and Mike Etchart chatted about these important music business stories: "US Streaming Subscriptions Hit 105m In The First Half Of 2025, But Recorded Music Revenue Was Pp By Less Than 1% YoY" (Music Business Worldwide); "Nearly A Third Of All Tracks Uploaded To Deezer Are Now Fully AI-generated, Says Platform" (Music Business Worldwide). "What Would An AI Music License Even Look Like? It's Complicated" (Billboard); "Spotify Is Finally Launching Lossless – But It’s Not Part Of A ‘Super Premium’ Tier" (Billboard).

Plus comments from Kristrin Robinson at Billboard with thoughts on the Spotify Lossless article!

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Episode 266

On this week's edition of the YMC podcast, your hosts Jay Gilbert and Mike Etchart cover these important music industry stories: "CHRIS CASTLE FROM MUSIC TECHNOLOGY POLICY joins us with his latest OP:ED: Spotify’s Updated Terms of Use: Your Data Is Their New Oil"; "Downtown Music Boss Speaks Out On UMG Deal: ‘The Debate Must Be Honest. It Must Be About Facts, Not Agendas'" (Music Business Worldwide). “The Music Industry Must Work WITH AI Companies Rather Than Fight Them In Court” (Charles Goldstuck White Paper/Billboard);

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