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Your Creative Sidekick

Your Creative Sidekick

By: Tabitha DeSeranno
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About this listen

Helping service providers show up, stand out, and sell with confidence. Your Creative Sidekick is the no-fluff podcast for service-based entrepreneurs who are craving an online presence that connects, captivates, and actually converts. Each week, we’ll cover the strategies, mindsets, and insider tips you need to go from blending in to standing out in a way that’s totally authentic and 100% you. Let’s turn your business into something you're proud to show off and that gets results without losing your personality.Tabitha DeSeranno Economics Leadership Management & Leadership
Episodes
  • Why I Always Start with a Visual Audit (and What I Look For)
    Apr 30 2025

    Ever look at your website or Instagram and think, “This doesn’t feel like me anymore”… but you can’t quite put your finger on why? You’re not alone and this episode is your clarity check-in.

    I’m walking you through exactly how I run a visual audit - the first step in every brand or website project I take on - and why it’s the secret weapon to aligning your brand with the business you’ve actually become. If you’ve been feeling that subtle “off-ness” in your visuals, this is where to start.


    🔗 Resources & Mentions:

    • Want a fresh set of eyes on your online presence? Book a Brand Therapy Sesh today!

    📢 Let’s Connect:

    • Website
    • Instagram


    🎉 If this episode hit home for you, send me a DM - I’d love to hear what clicked for you.

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    9 mins
  • The Magic of Messaging: Attracting Clients Without Changing Who You Are
    Apr 16 2025

    You don’t need to rewrite your personality to get clients.

    You don’t need to sound like a copywriter to make your message land.

    You definitely don’t need to tone yourself down to be taken seriously.

    In this episode of the Spark & Soul Show, we’re talking about the magic of messaging—specifically how to craft words that attract the right people without over-polishing or code-switching your voice into something it’s not.

    This is about clarity, confidence, and connection and how to make your message magnetic by being more you.

    In this episode, you’ll learn:

    • What “magnetic messaging” actually means (and why it matters)
    • The 5-part formula I use to write clear, personality-driven content
    • Why connection > perfection when it comes to messaging
    • Quick, practical fixes to make your message feel more like *you*
    • A mindset reframe if you’ve been worried about being “too much” online


    Resources Mentioned:

    • Need help with your elevator pitch? Listen to Episode 1: Let’s Break Down Your Elevator Pitch (Without Sounding Boring)!


    ✨ Let's Stay Connected:

    • ⁠⁠⁠⁠Website⁠⁠⁠⁠
    • ⁠⁠⁠⁠⁠Instagram⁠⁠


    🎧 Loved this episode? Share it with a biz bestie or tag me on IG... I’d love to hear your biggest takeaway!

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    9 mins
  • It’s Time Your Website Matched Your Expertise
    Apr 10 2025

    You’re booked, brilliant, and totally legit at what you do but your website? It’s not exactly backing you up.

    In this episode, we’re talking about how to make sure your website reflects your actual expertise so that when dream clients land there, they feel confident and ready to work with you.

    Whether you built it yourself or haven’t touched it since your business has evolved, this episode will help you figure out where things are falling flat and how to fix them.

    In this episode, you’ll learn:

    • 5 subtle red flags that might be costing you leads
    • What your website should be doing automatically
    • How to align your online presence with the expert you *actually* are
    • What to update when your business has outgrown your brand

    Resources Mentioned:

    • Grab the FREE ⁠High-Converting Website Guide⁠ for 10 must-have elements your website needs to turn visitors into clients. Download it ⁠here⁠.
    • Want to work together to bring your vision to life? Book a Connection Call today!

    ✨ Let's Stay Connected:

    • ⁠⁠⁠Website⁠⁠⁠
    • ⁠⁠⁠⁠Instagram⁠


    🎧 Loved this episode? Share it with a biz bestie or tag me on IG... I’d love to hear your biggest takeaway!

    Show More Show Less
    7 mins
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