Author and Argument Architect Billy Broas, shares his journey from a science-focused upbringing to a deep exploration of philosophy and faith. Billy discusses the pivotal moments that shaped his worldview, including personal struggles and influential thinkers like CS Lewis and Joseph Campbell. He introduces his marketing framework, the Five Light Bulbs, emphasizing the importance of treating customers with dignity and crafting compelling arguments. The conversation highlights the intersection of marketing, philosophy, and personal growth, offering insights into building a meaningful approach to business and life.

Serial entrepreneur Kevon Saber shares his journey from a values-driven upbringing focused on hard work and financial achievement to a profound transformation through faith. He discusses the evolution of his values, the impact of entrepreneurship, and the importance of integrity in the marketplace. Kevon emphasizes the significance of helping others, fostering family cohesion, and the joy of making a positive impact through his work at Legacy Outcomes.

Contact Information & Business Links

Personal LinkedIn: https://www.linkedin.com/in/kevonsaber/

Legacy Outcomes - Sell-Side M&A

Website: https://legacyoutcomes.com/

LinkedIn: https://www.linkedin.com/company/legacy-outcomes-sell-side-m-a/

Go Check Kids - Mobile Eye Exam App for Kids

Website: https://www.gocheckkids.com/

LinkedIn: https://www.linkedin.com/company/gocheckkids/

MyBackHub “first democratized, non-operative solution for back pain”

Website: https://mybackhub.com/

LinkedIn: https://www.linkedin.com/company/mybackhub/

Media References

As an Amazon Associate I earn from qualifying purchases. Therefore I earn a small commission on purchases from the following Amazon links - and every bit helps support this channel!

Book: Choosing God’s Best: Wisdom for a Lifelong Romance

by Ron Raunikar - "He spent 30-40 years counseling."

(hardcover: https://amzn.to/3MFXY9o | paperback: https://amzn.to/3MJc2in | kindle: https://amzn.to/3KXgYj8 )

The 10 Drivers of Organizational Impact

by Brett Johnson

https://www.brettjohnson.biz/10-pmodel

Brand and corporate strategist Alex M H Smith shares insights about his upbringing, values, and the journey that led him to become a contrarian thinker in the fields of advertising, marketing, and ultimately strategy. He discusses the challenges of defining personal values, the cultural observations he made during his time in America, and how his contrarian nature shaped his career path. Alex emphasizes the importance of intuition in strategy, the limitations of AI compared to human creativity, and the joy of finding flow in one’s being and work.

Alex M H Smith Contact Information & Links

Website: https://basicarts.org

LinkedIn: https://www.linkedin.com/in/alex-m-h-smith/

YouTube: https://www.youtube.com/@AlexMHSmith

Instagram: https://www.instagram.com/alexmhsmith/

Book References

As an Amazon Associate I earn from qualifying purchases. Therefore I earn a small commission on purchases from the following Amazon links–and every bit helps support this channel!

No Bullsh*t Strategy: A Founder’s Guide to Gaining Competitive Advantage with a Strategy That Actually Works

By Alex M H Smith

(paperback: https://amzn.to/4qbdzME | kindle: https://amzn.to/4qbdzME)

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

by W. Chan Kim, Renée Mauborgne

(hardcover: https://amzn.to/4rVjqaA | paperback: https://amzn.to/4pEzUlY)

The Matter with Things: Our Brains, Our Delusions, and the Unmaking of the World

by Ian McGilchrist

(hardcover: https://amzn.to/48O8G5a | paperback: https://amzn.to/48O8G5a)

Video Reference

Short video of Rory Sutherland on post-rationalization:

Why Creativity Embraces Contradiction

https://www.youtube.com/watch?v=itgpxtauJyY&t=37s