• 33: How to Build a Brand Without Losing Yourself
    Apr 29 2025

    In this episode, Bryan sits down with Eric Wynalda, U.S. soccer legend, broadcaster, and entrepreneur, for a candid conversation about building your brand by staying true to who you are. Eric shares his wild journey from playing in three World Cups to unexpectedly stepping into an 18-year broadcasting career and now launching his own media company. He breaks down lessons learned from navigating career pivots, leading high-performing teams, embracing imperfection, and trusting instincts in business. Eric’s stories—from live TV meltdowns to winning championships in coaching—highlight the importance of authenticity, adaptability, and surrounding yourself with the right people when building a brand and leading with impact.

    Chapters

    • 01:40 – Eric’s Soccer Journey: First MLS Goal to 3 World Cups
    • 03:45 – How Injury Launched an Unexpected Broadcasting Career
    • 05:45 – Is It Luck or Being Ready?
    • 07:45 – Why Honesty Is the Heart of Great Broadcasting
    • 09:40 – Starting a Media Company: Breaking Free from Censorship
    • 12:00 – How a Pencil and an Ant Almost Got Him Fired on Live TV
    • 14:30 – The Greatest Broadcasting Advice from Al Michaels
    • 16:00 – Reinventing in Your 50s: Building a Media Empire
    • 17:35 – Building the Right Team: Lessons from Elite Sports
    • 19:50 – Why Knowing Your Strengths Changes Everything
    • 23:45 – Live TV Disaster: When Everything Went Wrong (and Right)
    • 25:45 – Why Imperfection Builds Connection with Audiences
    • 27:45 – Why Passion Projects Matter (Even in Midlife)
    • 30:05 – Stay Close to What You Love
    • 32:50 – From Broadcast to Coaching: Building Teams and Trust
    • 34:00 – How Delegating Empowered a Championship Team
    • 36:30 – Final Lessons: Build Smart, Stay Authentic, Trust the Journey

    Connect with Eric:

    • Linked In: https://www.linkedin.com/in/eric-wynalda/
    • X: https://x.com/ericwynalda?fbclid=PAZXh0bgNhZW0CMTEAAacLjBRQqz8GyeZpSlgBZeEOVfGDOv5nr16TZptA2-v6OrG54zskc0D-aEN9zQ_aem_3gTESrTuBi69vd8fLDCNWg
    • Instagram: https://www.instagram.com/ericwynalda/

    Connect with Bryan:

    • Check out the website www.whatsnextpodcast.com
    • Connect with Bryan on Instagram @bryanfinnerty22
    • Connect with Bryan on LinkedIn @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.



    Connect with Bryan:

    Check out the website: www.whatsnextpodcast.com
    Connect with Bryan on Instagram: @bryanfinnerty22
    Connect with Bryan on LinkedIn: @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.

    Don't forget to FOLLOW the podcast so you don't miss a single episode.


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    39 mins
  • 32: The Weekly Practice That Changed Everything (And Built a Brand)
    Apr 15 2025

    In this episode, Bryan welcomes back Marisa Massana, former LPGA athlete and high-performance strategist, to dive into the powerful connection between accountability, intentionality, personal values, and long-term growth. Marisa shares how she transitioned from elite athlete to entrepreneur, and how journaling, goal setting, and weekly reflection became tools for building a life and business aligned with her true values. She breaks down her framework for helping Fortune 100 leaders and athletes alike reconnect with their goals, identify limiting patterns, and take aligned action. From creating impactful executive retreats to planting seeds for long-term brand partnerships, Marisa drops gems for anyone looking to evolve, lead with purpose, and grow through challenges.

    Chapters

    • 00:00 – Learning Through Losses
    • 00:26 – Marisa Massana Returns
    • 02:13 – From LPGA to Business Coaching
    • 03:50 – Journaling to Find Your Zone of Genius
    • 06:01 – What Intentional Living Really Looks Like
    • 07:49 – Aligning Your Calendar with Your Core Values
    • 09:28 – Avoiding the Trap of Success Without Purpose
    • 11:33 – Why Your Hardest Moments Hold the Most Wisdom
    • 13:34 – How Marisa Works with Executives & Athletes
    • 15:48 – The Power of Weekly Accountability
    • 17:18 – Creating Trust with “Golf & Growth” Roundtables
    • 19:09 – How to Host a DIY Leadership Session
    • 21:08 – The Wins, Losses, Lessons, Systems Framework
    • 23:25 – How Marisa Landed a Fortune 100 Partnership
    • 25:00 – Seed Planting vs. R&D: Long-Term Brand Building
    • 27:07 – The Real Shortcut: There Isn’t One
    • 29:04 – Marisa’s “Zero Productivity, Max Vibe” Day
    • 31:14 – Rest to Return: Recharging Like a Pro
    • 33:11 – Best and Worst Advice from Her Caddy
    • 35:14 – Where to Connect + Marisa’s 1:1 “Challenge to Triumph” Calls

    Connect with Marisa:

    • Linked In: @marisamessana
    • Instagram: @marisamessana
    • Website: www.marisamessana.com

    Connect with Bryan:

    Check out the website: www.whatsnextpodcast.com
    Connect with Bryan on Instagram: @bryanfinnerty22
    Connect with Bryan on LinkedIn: @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.

    Don't forget to FOLLOW the podcast so you don't miss a single episode.


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    37 mins
  • 31: From MLB to Million-Dollar Brands: How Anthony Tomey Bet on Himself
    Apr 1 2025

    In this episode, Bryan sits down with Anthony Tomey, a former MLB pitcher turned multi-brand entrepreneur, to unpack his journey from the mound to millions. Anthony shares how he transitioned from playing for the Detroit Tigers to building a 50+ location Jimmy John's empire, launching award-winning brands like 8 Mile Vodka and Born in Detroit, and giving back through his involvement in GameAbove and The Big3 basketball league. The episode dives deep into grit, leadership, family-run businesses, team culture, and what it really takes to bet on yourself and win big—even through a global pandemic. If you're an athlete, entrepreneur, or dreamer ready to scale something meaningful, this episode is a blueprint for relentless hustle and impact.

    Chapters

    00:00 – Betting on Yourself from Day One

    00:33 – Welcome to the Show

    02:09 – From Family Business to MLB Dreams

    04:30 – Scaling Jimmy John's Overnight

    06:28 – The Moment Baseball Got Real

    08:30 – Getting Drafted by the Detroit Tigers

    10:55 – From Pro Sports to Business Ownership

    13:18 – Betting on Jimmy John's (and Winning Big)

    15:40 – Growing a Business During a Pandemic

    18:02 – The Power of Team and Culture

    20:25 – Born in Detroit & 8 Mile Vodka

    24:10 – What Makes a Family Business Actually Work

    27:45 – Investing in The Big3 League

    30:20 – GameAbove & Giving Back to Eastern Michigan

    32:50 – Anthony’s Advice to Aspiring Entrepreneurs

    Connect with Anthony Tomey

    • Linked In: https://www.linkedin.com/in/anthony-tomey-9a1a5246/
    • Website: https://tomeygroup.com/

    Connect with Bryan:

    Check out the website: www.whatsnextpodcast.com
    Connect with Bryan on Instagram: @bryanfinnerty22
    Connect with Bryan on LinkedIn: @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.

    Don't forget to FOLLOW the podcast so you don't miss a single episode.


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    37 mins
  • 30: How ‘The Golf Father’ Built His Brand and Transformed the Golf Industry
    Mar 18 2025

    In this episode, Bryan Finnerty welcomes Bill "The Golf Father" Cuebas, a media personality and golf industry insider with a passion for connecting people and growing the game. Bill shares his journey from law enforcement to golf media, how he built a powerful network, and the importance of authenticity in business. He reveals how unexpected opportunities—from social media posts to major brand collaborations—helped him shape his career and influence the industry. They discuss the power of relationships, investing in yourself, and staying true to your values while navigating entrepreneurship. If you're an athlete, entrepreneur, or someone looking to make meaningful connections in your industry, this episode is packed with valuable insights on leveraging your passion, building trust, and creating lasting impact.

    Key Moments

    00:00 Introduction to Bill Cuebas: The Golf Father

    03:07 The Journey of Becoming a Golf Media Personality

    06:02 Building Connections in the Golf Industry

    08:56 The Importance of Authenticity and Helping Others

    12:03 Finding Your Niche and Overcoming Challenges

    15:22 Investing Time vs. Money in Business

    18:18 Finding Your Superpower

    20:44 The Importance of Authenticity

    23:02 Setting Realistic Expectations

    26:55 Investing in Yourself

    30:40 Growing the Game of Golf

    31:40 Empowering Women in Sports

    32:09 Authenticity and Personal Values

    33:34 Redefining Richness and Freedom

    35:30 Networking and Building Connections

    37:23 Success Stories and Authentic Endorsements

    39:50 The Importance of Being a Connector

    42:09 Legacy and Servant Leadership

    Connect with Bill Cuebas

    • Linked In: https://www.linkedin.com/company/ignite-golf-network/
    • Website: https://ignitegolfnetwork.com/

    Connect with Bryan:

    Check out the website: www.whatsnextpodcast.com
    Connect with Bryan on Instagram: @bryanfinnerty22
    Connect with Bryan on LinkedIn: @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.

    Don't forget to FOLLOW the podcast so you don't miss a single episode.


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    47 mins
  • 29: How to Avoid Bad Investments and Build Real Wealth
    Feb 25 2025

    In this episode, Bryan sits down with Grant Johnson, co-founder of Benevolent Capital, to discuss the secrets of smart investing, decision-making, and building a winning portfolio. Grant shares how he evaluates thousands of deals each year, why successful investing starts with passion, and how athletes and entrepreneurs can transition into venture capital and private equity. They explore common mistakes investors make, how to filter out bad opportunities, and the importance of aligning investments with personal values and expertise. Whether you're an athlete, entrepreneur, or investor looking to make smarter financial moves, this episode is packed with actionable insights on wealth-building, risk management, and financial freedom.

    Key Moments

    00:00 – Introduction: Why This Episode is a Must-Listen for Investors

    02:30 – Meet Grant Johnson: His Journey from Finance to Venture Capital

    06:20 – The Biggest Strengths Athletes & High Performers Bring to Investing

    10:40 – How to Filter Out Bad Investments and Spot Winning Deals

    15:05 – The Power of Saying No: Why Smart Investors Pass on Most Deals

    20:30 – How Athletes & Entrepreneurs Can Leverage Their Network for Better Deals

    25:15 – The Three Pillars of Smart Investing: Liquidity, Security & Speculation

    30:10 – The #1 Question Every Investor Should Ask Before Writing a Check

    35:00 – Why Investing is About More Than Just Money—The Power of Legacy

    40:00 – Final Takeaways: How to Build a Winning Investment Playbook

    Connect with Grant Johnson

    • Linked In: https://www.linkedin.com/in/brett-m-johnson-70b148/
    • Website: https://benevolentcapital.com/

    Connect with Bryan:

    Check out the website: www.whatsnextpodcast.com
    Connect with Bryan on Instagram: @bryanfinnerty22
    Connect with Bryan on LinkedIn: @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.

    Don't forget to FOLLOW the podcast so you don't miss a single episode.


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    41 mins
  • 28: What No One Tells Athletes About Managing Millions – Until It’s Too Late
    Feb 18 2025

    In this episode, Bryan sits down with Manny Amezcua, CEO of MassMutual Great Lakes and founder of The Podium Group, to uncover the secrets of financial success for athletes, entrepreneurs, and high performers. They discuss the biggest money mistakes that lead athletes to financial ruin, how to build lasting wealth, and why surrounding yourself with the right mentors is crucial. Manny shares his “audit your table” strategy to help listeners assess who is influencing their financial decisions and how to create a long-term game plan for financial freedom. Whether you're transitioning from sports to business or simply looking to take control of your financial future, this episode delivers powerful insights to help you protect and grow your wealth.

    Key Moments

    • 00:00 The Journey of a Financial Steward
    • 02:51 Understanding Dreams and Financial Stewardship
    • 06:12 The Connection Between Finances and Life Values
    • 09:01 Transitioning from Sports to Business
    • 12:02 The Importance of Mentorship and Relationships
    • 15:07 Navigating Life After Sports
    • 17:46 Building a Supportive Circle
    • 20:49 Avoiding Financial Pitfalls
    • 23:58 The Role of Legacy in Life
    • 26:57 Finding the Right Mentors
    • 29:54 The Power of Community and Influence
    • 32:49 Defining Personal Legacy
    • 35:45 Closing Thoughts and Resources

    Connect with Manny Amezcua

    • Linked In: @mannyamezcua
    • Youtube: @thepodium_podcast
    • Website: thepodiumgroup.com

    Connect with Bryan:

    Check out the website: www.whatsnextpodcast.com
    Connect with Bryan on Instagram: @bryanfinnerty22
    Connect with Bryan on LinkedIn: @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.

    Don't forget to FOLLOW the podcast so you don't miss a single episode.


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    46 mins
  • 27: How to Turn Your Passion for Sports into a Profitable Business
    Feb 4 2025

    In this episode, Bryan talks with Brett Johnson, co-founder of Benevolent Capital, about his journey from sports to investment, the challenges of professional sports, and the power of passion in business. They explore starting small in sports ventures, the impact of sports on communities, and the dynamics of working with family. Brett shares insights on the profitability of youth sports, key revenue drivers, and the role of character development in athletics. They also discuss the transition from sports to business, the importance of strategic involvement, and surrounding yourself with experienced mentors. Whether you're an athlete, entrepreneur, or investor, this episode offers valuable lessons on navigating the business of sports.

    Key Moments

    • 00:00 Lessons from the Playing Field
    • 00:28 The Journey to Benevolent Capital
    • 01:43 Family Business Dynamics
    • 03:10 Investment Philosophy and Structure
    • 05:28 Unique Investment Model
    • 09:48 The Role of Passion in Investments
    • 12:08 Starting Small in Sports Investments
    • 16:29 Success in Soccer Ventures
    • 19:18 The Importance of Community Impact
    • 22:13 Challenges in Professional Sports
    • 23:15 The Importance of Youth Sports
    • 26:29 Revenue Drivers in Youth Sports
    • 28:24 Lessons from Sports and Business
    • 30:19 Advice for Athletes Transitioning to Business
    • 33:56 Investing in Sports: Opportunities and Risks
    • 39:30 The Entrepreneurial Journey in Sports

    Connect with Brett Johnson

    • Linked In: @brettjohnson

    Connect with Bryan:

    Check out the website: www.whatsnextpodcast.com
    Connect with Bryan on Instagram: @bryanfinnerty22
    Connect with Bryan on LinkedIn: @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.

    Don't forget to FOLLOW the podcast so you don't miss a single episode.


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    47 mins
  • 26: Redefining Success After Major League Baseball
    Jan 28 2025

    In this episode, Bryan sits down with professional baseball player Shaun Anderson to discuss the incredible journey of navigating an 11-team career across multiple countries, including stints in Korea and Mexico. Shaun opens up about the discipline, resilience, and community-building that shaped his path in Major League Baseball and how those lessons apply beyond the field. From overcoming setbacks to embracing leadership, Shaun shares insights on transitioning from sports to business and discovering what’s next after a high-performance career. Tune in for an inspiring story about grit, growth, and redefining success.

    Key Moments

    • 00:00 The Journey of a Pro Athlete
    • 02:50 Building Discipline and Community
    • 06:05 Transitioning from Sports to Business
    • 08:58 Navigating the Minor Leagues
    • 12:07 Cultural Adaptation in Korea
    • 15:04 Leadership and Team Dynamics
    • 17:57 Preparing for Life After Sports
    • 22:45 Navigating Life After Sports
    • 25:27 The Importance of Community and Mentorship
    • 30:10 Identifying Your Superpower
    • 34:52 Planning for Transition and Future Goals
    • 39:17 Learning from Experience and Regrets
    • 43:31 Staying True to Yourself and Your Journey

    Connect with Shaun Anderson

    • Instagram: @shaun_anderson

    Connect with Bryan:

    Check out the website: www.whatsnextpodcast.com
    Connect with Bryan on Instagram: @bryanfinnerty22
    Connect with Bryan on LinkedIn: @bryanfinnerty

    PS- Do you love this podcast? We would appreciate it if you could leave a rating and review for the show. This will continue to help us support athletes as they transition to what's next.

    Don't forget to FOLLOW the podcast so you don't miss a single episode.


    Show More Show Less
    45 mins