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Wharton Marketing Matters

Wharton Marketing Matters

By: The Wharton School
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About this listen

 Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

Hosted on Acast. See acast.com/privacy for more information.

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Episodes
  • Highlights: DoorDash | Take 5 Oil Change

    Highlights: DoorDash | Take 5 Oil Change
    Dec 25 2025
    Highlights of interviews with Toby Espinosa, Vice President of Ads at DoorDash, discussing scaling a startup into a global marketplace and the future of retail media innovation, and Doug Zarkin, Chief Marketing Officer at Take 5 Oil Change and former CMO of Pearle Vision, exploring emotional branding through authenticity and creativity.

    Hosted on Acast. See acast.com/privacy for more information.
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    31 mins
  • Inside Time’s Best Inventions and Innovation Selection Process

    Inside Time’s Best Inventions and Innovation Selection Process
    Dec 18 2025
    Emma Barker Bonomo, Editorial Director at Time, joins Barbara & Americus to discuss how the magazine curates its annual Best Inventions list, highlighting the criteria, trends, and global significance behind the most impactful innovations of the year.

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    31 mins
  • Best of 2025

    Best of 2025
    Dec 11 2025
    This “Best of 2025” episode highlights insights from Shannon Shae Montoya, Global Head of B2B Marketing, Sponsorships, and Events at Yahoo; Toby Espinosa, Vice President of Ads at DoorDash; Adam Kornblum, Chief Creative Officer at L’Oréal; and Merill Hollander, founder of Fiametta, as they discuss how data-driven creativity, storytelling, and bold experimentation are shaping the future of marketing, retail media, beauty, and fine jewelry.

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    1 hr and 5 mins
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