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Unlocking Behaviour Change

Unlocking Behaviour Change

By: Robert West
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About this listen

 Unlocking Behaviour Change is a podcast delving into psychology and motivation. Join Professor Robert West, a world-leading behavioural scientist, and Jamie West, a writer and musician, as they explore the human mind with practical insights and a touch of humour. Whether you’re into psychology, behaviour science, or just want to understand yourself (and others) a little better, this podcast is for you. Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchangeCopyright 2025 All rights reserved. Hygiene & Healthy Living Psychology Psychology & Mental Health Science Social Sciences
Episodes
  • Unlocking Behaviour Change Podcast Episode 32: Embrace 'the power to disbelieve'

    Unlocking Behaviour Change Podcast Episode 32: Embrace 'the power to disbelieve'
    Dec 29 2025

    This is the first of a two-part episode on how best to use advice and information from so-called 'experts'. When and how much should we trust them? What does healthy scepticism look like? Robert reflects on his time in SPI-B advising the UK government and discusses the importance of behavioural science in helping shape and understand behaviour.

    Want more? Check out our latest books:

    Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y

    React: Harness Your Animal Brain: https://shorturl.at/yiFQ9

    Sign up to Robert’s Substack: https://robertwest100.substack.com/

    Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

    Show More Show Less
    27 mins
  • Unlocking Behaviour Change Podcast Episode 31: The benefits and pitfalls of democratic decision-making

    Unlocking Behaviour Change Podcast Episode 31: The benefits and pitfalls of democratic decision-making
    Dec 22 2025

    How do democracies work? Can there ever be a perfect voting system? What is the difference between desire and willingness? Deep dive with Robert and Jamie into the often murky and fraught world of democratic decision-making.

    Want more? Check out our latest books:

    Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y

    React: Harness Your Animal Brain: https://shorturl.at/yiFQ9

    Sign up to Robert’s Substack: https://robertwest100.substack.com/

    Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

    Show More Show Less
    29 mins
  • Unlocking Behaviour Change Podcast Episode 30: Groupthink, risky shift and nuclear war!

    Unlocking Behaviour Change Podcast Episode 30: Groupthink, risky shift and nuclear war!
    Dec 16 2025

    In this episode Robert gets it the wrong way round, citing the Cuban Missile Crisis as an example of how groupthink brought the West to the brink of nuclear war when in fact it was previous decisions such as authorising the failed invasion of Cuba that had exhibited groupthink and President Kennedy learned the lessons from this and set up decision-making processes that addressed this particular bias. For more info see https://www.researchgate.net/publication/352178533_Rethinking_Group_Dynamics_The_Cuban_Missile_Crisis_Revisited

    Anyway ...

    Want more? Check out our latest books:

    Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y

    React: Harness Your Animal Brain: https://shorturl.at/yiFQ9

    Sign up to Robert’s Substack: https://robertwest100.substack.com/

    Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

    Show More Show Less
    26 mins
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